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Kartra Alternatives: 12 Options Compared, Including Free (2026)

Explore 12 alternatives to Kartra — vetted by our editors with real user reviews, pricing, and feature comparisons.

The 12 strongest free Kartra alternatives, side by side

Quick answer

If Kartra isn't working out, the best alternatives are AdRoll, Convertri and DashClicks. AdRoll ranks first with a SpotScore of 8.6 and a 4.52★ rating. See all 12 compared on score, rating, and price below.

If Kartra isn't the right fit on price, features, or ease of use, these 12 marketing automation software free alternatives are the strongest options. We rank them by SpotScore, which blends real-user satisfaction with market presence, then by star ratings and pricing model. Every tool here is vetted by our editors. Scan the table first, then read the full breakdown below.

ProductSpotScoreRatingPricingBest for
AdRollEmpower your marketing with AdRoll's advanced automation.8.6★★★★★ 4.52(231)FreeFree Trial · Freemium · Subscriptionteams of all sizes
ConvertriBoost your sales with automated follow-ups.7.6★★★★★ 4.8Freefrom $53/moteams of all sizes
DashClicksSimplify Your Digital Marketing Efforts. ★★★★★ 4.78(264)Freefrom $199/moteams of all sizes
GistTransform data into meaningful insights.★★★★ 4.44(265)Freefrom $29/moteams of all sizes
OutgrowBoost sales and engage customers effortlessly.9★★★★★ 4.86(378)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
ActiveCampaignStreamline your marketing efforts and see results.9.8★★★★★ 4.66(1887)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
CleverTapTurn data into dollars with CleverTap.9.8★★★★★ 4.74(296)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
MoosendBoost your business with Moosend's email marketing solution.8.8★★★★ 4.3FreeFreemium · Subscription · Quotation Basedteams of all sizes
Google Tag ManagerStreamline your web tagging process with ease.9.8★★★★ 4.37(66)FreeFreemium · Quotation Basedteams of all sizes
KajabiStreamline your online business and maximize profits.9.6★★★★★ 4.72(1321)FreeFree Trial · Subscriptionsmall & mid-size businesses
MarketoStreamline your marketing, boost your results.9.5★★★★ 4.16(2430)FreeFree Trial · Quotation Basedteams of all sizes
InsightlyStreamline your sales and marketing efforts.9.3★★★★ 4.26(879)FreeFree Trial · Subscriptionteams of all sizes

8.6

SpotScore

AdRoll

AdRoll

Empower your marketing with AdRoll's advanced automation.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is AdRoll?

AdRoll is a retargeting and multi-channel advertising platform for e-commerce and direct-to-consumer marketing teams that need to re-engage website visitors across display ads, social media, and email. It automates dynamic remarketing campaigns and Facebook ad creation using first-party ...

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Free TrialTry Free →

7.6

SpotScore

Convertri - Marketing Automation Software

Convertri

Boost your sales with automated follow-ups.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.8

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What is Convertri?

Convertri is a marketing automation tool for online marketers and e-commerce operators who need to automate email follow-up sequences for subscribers who haven't converted. It orchestrates drip campaigns triggered by subscriber behavior, reducing the manual effort of re-engaging cold leads. ...

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DashClicks - New SaaS Software

DashClicks

Simplify Your Digital Marketing Efforts.

Best for: SMB teams · Mid-market · Enterprise

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What is DashClicks?

DashClicks is a powerful, unified solution for digital marketing agencies. It provides convenience by bringing together multiple software programs in one dedicated platform, boasting a white label option which enables agencies to customise the platform with their own branding. DashClicks allows ...

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Free TrialTry Free →·

DashClicks offers custom pricing plan

Gist - New SaaS Software

Gist

Transform data into meaningful insights.

Best for: SMB teams · Mid-market · Enterprise

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What is Gist?

Gist is a comprehensive microsite creator that facilitates exploration, compilation, and curation of data sets. Structured datasets can be sifted through to gain insights -- both internally and externally -- and thanks to intuitive visualisations, project analysis can be shared in reports and ...

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Free Trial

9.0

SpotScore

Outgrow

Outgrow

RECOMMENDED

Boost sales and engage customers effortlessly.

Best for: SMB teams · Mid-market · Enterprise

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What is Outgrow?

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful marketing automation solution designed specifically for high-growth ...

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Free TrialTry Free →·

Outgrow offers custom pricing plan

9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign

RECOMMENDED

Streamline your marketing efforts and see results.

Best for: SMB teams · Mid-market · Enterprise

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What is ActiveCampaign?

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that turns warm prospects into paying customers. It is the complete marketing ...

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Free TrialTry Free →·

Starts from $15/Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

Spotsaas Ads

Want your product up here? Put it in front of buyers the moment they're comparing your category.

Reach in-market buyersRank above rivals2M+ buyers a year

9.8

SpotScore

CleverTap - Mobile Analytics Software

CleverTap

RECOMMENDED

Turn data into dollars with CleverTap.

Best for: SMB teams · Mid-market · Enterprise

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What is CleverTap?

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...

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Free TrialTry Free →·

CleverTap offers custom pricing plan

8.8

SpotScore

Moosend

Moosend

RECOMMENDED

Boost your business with Moosend's email marketing solution.

Best for: SMB teams · Mid-market · Enterprise

4.3

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What is Moosend?

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to create and send professional email campaigns so you can reach out to new ...

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Moosend offers custom pricing plan

9.8

SpotScore

Google Tag Manager - Tag Management Software

Google Tag Manager

Streamline your web tagging process with ease.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

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What is Google Tag Manager?

Google Tag Manager is a freemium web application offered by Google to manage website tags and scripts. Google Tag Manager is not just for developers, but for anyone with a website or digital marketing strategy. It allows website owners to easily manage the tags that are used on their website, ...

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Google Tag Manager offers custom pricing plan

9.6

SpotScore

Kajabi - Content Management Software

Kajabi

Streamline your online business and maximize profits.

Best for: SMB teams · Mid-market

Start Free Trial

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What is Kajabi?

Kajabi is a powerful content management system that supports businesses in their goals to profit from the Internet. It offers everything needed to manage business, customers and their sales funnel, and online content including guidebooks, ebooks, memberships and more. Content and services that ...

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Free TrialTry Free →·

Starts from $119/Month when Billed Yearly

9.5

SpotScore

Marketo

Marketo

Streamline your marketing, boost your results.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Marketo?

Adobe Marketo Engage is a marketing automation platform used by B2B enterprise marketing and demand generation teams at mid-market and large companies. It automates email campaigns, lead nurturing, and lead scoring across channels, and integrates with Salesforce and other CRMs to route ...

Read more about Marketo
Free TrialTry Free →·

Marketo offers custom pricing plan

9.3

SpotScore

Insightly - CRM Software

Insightly

Streamline your sales and marketing efforts.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Insightly?

Insightly is CRM software for growing B2B sales and marketing teams that need pipeline tracking, contact management, and task automation without enterprise-level complexity. It integrates with Gmail and Outlook so reps can log and manage client records without leaving their inbox, and supports ...

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Free Trial·

Starts from $29/User/Month

Who competes with Kartra?

Buyers comparing Kartra usually weigh it against these 12 marketing automation software competitors, starting with AdRoll, Convertri and DashClicks. Each is compared against Kartra on rating, pricing and feature coverage below.

What else works like Kartra?

Searches for "sites like Kartra" and "apps like Kartra" land on the same shortlist as "Kartra alternatives" — the 12 options below cover both, whether you want a like-for-like replacement or something lighter.

Why we picked these Kartra alternatives

AdRoll8.6Best for teams of all sizes

Versatile and user-friendly interface allows quick setup and easy navigation, even for beginners.

Watch for: Occasional technical issues reported, though often resolved with support, can disrupt workflow.

Convertri7.6Best for teams of all sizes

Flexible automation

Watch for: Limited features for advanced users

DashClicksBest for teams of all sizes

Agency owners value the fulfillment and white-label services that let them deliver marketing for clients.

Watch for: Several reviewers say the software can be buggy at times and has a learning curve.

GistBest for teams of all sizes

Data visualization tools

Watch for: May require data analysis knowledge

Outgrow9Best for teams of all sizes

Quiz and calculator creation is straightforward, even for non-technical users.

Watch for: Some users found the trial's feature access misleading, requiring higher-tier plans for desired functionality post-trial.

ActiveCampaign9.8Best for teams of all sizes

Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

Watch for: New users face a learning curve that requires time to understand the platform's full feature set.

CleverTap9.8Best for teams of all sizes

Campaign setup is straightforward, with clear analytics and reports.

Watch for: Limited marketplace for additional apps and connectors, restricting advanced functionality.

Moosend8.8Best for teams of all sizes

Affordable pricing

Watch for: Limited advanced features

Google Tag Manager9.8Best for teams of all sizes

Easy to manage website tags and script data in one central location.

Watch for: Newcomers may find initial complexity in understanding tags, triggers, variables, and data layers without sufficient support.

Kajabi9.6Best for small & mid-size businesses

All-in-one platform for online training, websites, mailing lists, funnels, challenges, and coaching tools.

Watch for: Limited selection in the Marketplace for additional apps and connectors, restricting advanced functionalities.

Marketo9.5Best for teams of all sizes

Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.

Watch for: Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

Insightly9.3Best for teams of all sizes

Insightly helps manage contacts, leads, deals, and opportunities, offering a unified platform for sales and marketing teams.

Watch for: While useful for basic CRM tasks, Insightly's reporting tools could be more capable for advanced analytics.

The factors that matter in a Kartra alternative

Here's how the 12 free alternatives differ where it counts: 12 offer a free tier; paid plans run $29–$199, with Gist the cheapest entry point; and Outgrow is the highest rated at 4.86 across 378 reviews.

How the ranking holds up.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

The top-rated alternatives to Kartra are Outgrow (4.9★), Convertri (4.8★), DashClicks (4.8★). Compare all 12 alternatives side-by-side above.

When evaluating alternatives to Kartra, prioritize: Funnel & page builder, Email marketing automation, Checkout & cart, Membership sites, Online courses, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

Migration difficulty depends on how deeply Kartra is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend narrowing to 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

How to match a Kartra alternative to your team

  • On a budget / just exploring: start with a free tier — AdRoll, Convertri and DashClicks let you evaluate without paying upfront.
  • If real-user ratings matter most: Outgrow has the strongest star rating (4.86★) among the options with verified reviews.
  • Want the safest pick: AdRoll has the highest Spotsaas Score (8.6) in this list — a strong default if you're unsure.

Your migration plan from Kartra

Switching from Kartra doesn't have to be painful. Begin with a data export and verify the new tool imports it. Confirm feature parity, pilot the change on a trial, and keep Kartra running in parallel until you're sure. Many tools above let you test for free first.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].