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Zoho Campaigns vs GetResponse vs Campaigner vs Moosend Comparison

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Zoho Campaigns

4.3(2,018 reviews)

Starting at $3 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Zoho Campaigns empowers businesses to streamline their email marketing efforts with ease. From creating visually stunning campaigns to analyzing performance metrics, Zoho Campaigns offers a robust feature set to engage c…

GetResponse

4.2(1,306 reviews)

Starting at $15.58 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

GetResponse is an online email response software that allows small businesses to create, track and send professional emails within a few clicks. With features like automatic drag-and-drop picture insertion, draft saving,…

Campaigner

3.0(595 reviews)

Starting at $14 /month

  • Free Trial
  • Large Enterprises
  • Medium Business

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, it is simple to use, and will ha…

Moosend

4.3(416 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to cr…

Zoho Campaigns leads on user satisfaction with a 4.3-star rating across 2,018 reviews.

SpotSaaS Analysis

Zoho CampaignsGetResponseCampaigner

The core difference lies in Zoho Campaigns' focus on straightforward email marketing for small to mid-sized businesses, while GetResponse offers a more comprehensive all-in-one marketing automation solution. Ideal buyers for Zoho Campaigns are those seeking ease of use and strong scheduling features, whereas GetResponse is suited for businesses looking for advanced automation and multiple marketing tools in one platform.

- Best for small to mid-sized businesses - User-friendly interface for non-technical users - Strong scheduling and automation features - Ideal for various industries including E-commerce and Nonprofits - Affordable pricing starting at $3 - Focused on email marketing capabilities

- Best for small to medium businesses - All-in-one platform with email, landing pages, and webinars - Advanced marketing automation with complex workflows - Suitable for Martech and E-commerce sectors - Higher pricing starting at $15.58 - Designed for users needing comprehensive marketing tools

Zoho Campaigns vs GetResponse vs Campaigner vs Moosend — at a glance

FeatureZoho CampaignsGetResponseCampaignerMoosend
Rating4.3 / 54.2 / 53.0 / 54.3 / 5
Reviews2,0181,306595416
Starting price$3 /Month$15.58 /Month$14 /monthContact for pricing
Free trial Yes Yes Yes No
Free version No No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing Software
Integrations7+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsSOC 2, GDPR, ISO 27001GDPRGDPRGDPR
Data residencyGlobalUSUSUS

Key differences between Zoho Campaigns and GetResponse

  • Pricing: Zoho Campaigns starts at $3 /Month, while GetResponse starts at $15.58 /Month.
  • Target audience: Zoho Campaigns is built for Freelancers / Consultants and Large Enterprises, while GetResponse targets Large Enterprises and Medium Business.
  • User satisfaction: Zoho Campaigns scores higher with a 4.3-star average.
  • Deployment: Zoho Campaigns supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; GetResponse supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Zoho Campaigns vs GetResponse vs Campaigner vs Moosend — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Zoho Campaigns - Email Marketing Software
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GetResponse - Email Marketing Software
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Biggest differences

Start here before you go deeper into features.

Zoho Campaigns

Best for small to mid-sized businesses needing easy, robust email marketing.

Choose if
  • You want an intuitive, user-friendly interface accessible to non-technical users
  • You need strong scheduling and automation features for efficient campaign management
  • You value comprehensive analytics with actionable insights for marketing performance
Consider alternatives if
  • You are a large enterprise requiring advanced team activity tracking
  • You need highly customizable analytics and reporting beyond standard options

GetResponse

Best for small to medium businesses needing user-friendly email marketing automation.

Choose if
  • You want an all-in-one platform combining email, landing pages, webinars, and CRM.
  • You need powerful, flexible marketing automation with complex workflow capabilities.
  • You value outstanding customer support with prompt, professional assistance.
Consider alternatives if
  • Your campaigns require consistently high email deliverability, especially to Gmail domains.
  • You need deep, advanced reporting and analytics for data-driven marketing decisions.

Campaigner

Best for

Large Enterprises, Medium Business, Small Business

Moosend

Best for

Large Enterprises, Medium Business, Small Business

Zoho Campaigns: Best for small to mid-sized businesses needing easy, robust email marketing. GetResponse: Best for small to medium businesses needing user-friendly email marketing automation.

Description

Zoho Campaigns empowers businesses to streamline their email marketing efforts with ease. From creating visually stunning campaigns to analyzing performance metrics, Zoho Campaigns offers a ... Read More about Zoho Campaigns

GetResponse is an online email response software that allows small businesses to create, track and send professional emails within a few clicks. With features like automatic drag-and-drop ... Read More about GetResponse

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, ... Read More about Campaigner

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly ... Read More about Moosend

Entry Level Pricing

  • Starts from $3 , Billed Yearly
  • Starts from $15.58 , Billed Yearly
  • Starts from $14 , monthly
  • Not Available

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.4/10

9.8/10

8.8/10

8.8/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employees51-500 employees
1-500 employeesMedium Business
50 to 500 employees
1 to 500 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Zoho Campaigns

  • Streamlined Email Marketing: With Zoho Campaigns, managers can effortlessly create and automate email marketing campaigns that resonate with their audience, ensuring high engagement rates and streamlined outreach.
  • Robust Analytics and Reporting: Administrators benefit from comprehensive analytics tools that provide insights into campaign performance. This data-driven approach allows you to refine strategies and improve future campaigns based on real-time feedback.
  • Seamless Integration: Executives will appreciate how Zoho Campaigns integrates smoothly with other Zoho applications and third-party tools, creating a unified ecosystem for managing customer relationships and marketing efforts.

GetResponse

  • Streamlined Marketing Automation: With GetResponse, I’ve seen how effortlessly it automates marketing tasks. Managers can set up complex workflows that nurture leads without constant oversight, allowing the team to focus on strategic initiatives.
  • All-in-One Solution: GetResponse isn’t just an email marketing tool; it’s a comprehensive platform that integrates landing pages, webinars, and CRM functionalities. This means you can consolidate your marketing efforts in one place, simplifying processes and reducing costs.
  • User-Friendly Interface: Executives appreciate the intuitive design of GetResponse. Even those with minimal technical expertise find it easy to navigate. This user-friendly experience enhances productivity and encourages team members to engage with the software confidently.

Campaigner

  • Streamlined Email Marketing Automation: With Campaigner, managers can effortlessly automate their email campaigns, saving valuable time while ensuring that no customer is left behind. This means you can focus on strategy while our platform handles the routine.
  • Advanced Segmentation Capabilities: Administrators will appreciate the powerful segmentation tools that allow for highly targeted messaging. This ensures that your emails resonate with specific audience segments, ultimately driving higher engagement rates and conversions.
  • Robust Analytics and Reporting: Executives benefit from Campaigner’s comprehensive analytics dashboard, which provides actionable insights into campaign performance. You can easily track open rates, click-through rates, and ROI to make informed decisions moving forward.

Moosend

  • Streamlined Email Marketing: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.
  • Advanced Automation Features: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.
  • Real-Time Analytics: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.
Best fit

Best fit

Zoho Campaigns

  • 1 to 500 employees
  • Marketing and Advertising, E-commerce, Nonprofit Organizations, Real Estate, Education, Healthcare, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, Content Creators, and Small Business Owners

GetResponse

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Consulting
  • Marketing Managers, Digital Marketing Specialists, Content Creators, and E-commerce Managers

Campaigner

  • 50 to 500 employees
  • Martech, Revtech, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, and Campaign Strategists

Moosend

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Nonprofit sectors
  • Marketing Managers, E-commerce Managers, Digital Marketers, Content Creators, and Marketing Automation Specialists
Watchouts

Reasons buyers look elsewhere

Zoho Campaigns

  • Users may find Zoho Campaigns lacking in advanced automation features, prompting them to seek alternatives that offer more sophisticated workflows for complex marketing campaigns or customer journeys.
  • Some businesses may experience integration challenges with other software tools, leading them to explore platforms that provide seamless connectivity with their existing tech stack for improved efficiency.
  • The pricing structure of Zoho Campaigns might not align with the budget constraints of smaller businesses or startups, encouraging them to look for cost-effective solutions that still deliver robust email marketing capabilities.

GetResponse

  • Users may seek alternatives to GetResponse due to budget constraints, as some platforms offer similar features at a lower price point, making them more appealing for small businesses or startups.
  • Some users might find GetResponse's interface less intuitive compared to competitors, prompting them to explore alternatives that provide a more user-friendly experience and ease of navigation.
  • For those looking for advanced automation capabilities, alternatives might offer more sophisticated tools and integrations that better meet their marketing automation needs.

Campaigner

  • Users may seek alternatives to Campaigner due to its pricing structure, which could be perceived as high for small businesses or startups looking for more budget-friendly email marketing solutions.
  • Some users might find Campaigner's user interface less intuitive compared to competitors, prompting them to explore platforms that offer a more streamlined and user-friendly experience for their email campaigns.
  • The need for advanced automation features can drive users away from Campaigner, especially if they require more sophisticated workflows that are better supported by other email marketing tools in the market.

Moosend

  • Users may seek alternatives to Moosend if they require more advanced automation features, as other platforms might offer superior workflow capabilities and customization options that better suit their marketing strategies.
  • Businesses with specific budget constraints might explore alternatives that provide similar functionalities at a lower cost, ensuring they stay within budget while still achieving effective email marketing results.
  • Users looking for enhanced customer support and training resources may consider other platforms that offer more comprehensive onboarding and responsive assistance, ensuring they maximize their use of the software.

Software Demo

Demo

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How do Zoho Campaigns, GetResponse, Campaigner and Moosend Compare on Features?

Total Features

25 Features

42 Features

20 Features

22 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Zoho Campaigns, GetResponse, Campaigner and Moosend on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $3 , Billed Yearly
          • $15.58 , Billed Yearly
          • $14 , monthly
          • Not Available

          Pricing Plans

          • Free

            • 2,500 newsletters/mo

            • 1 landing page

            • Website Builder

            Show more +

          • Email Marketing

            • Includes features of Free plan, plus

            • AI subject line generator (New)

            • Unlimited newsletters

            Show more +

          • Marketing Automation

            • Includes features of Email Marketing plan, plus

            • Marketing automation

            • Event-based automation

            Show more +

          • Browse all pricing plans
          • Essentials

            $14

            /month

            • Great for those wanting the basics of great email marketing

            • Drag and drop editor

            • Email templates

            Show more +

          • Advanced

            $35

            /month

            • Great for experienced users with advanced needs

            • Automation workflows - simple and multi-path

            • Advanced segmentation

            Show more +

          • Custom

            Custom

            • Great for those sending at scale

            • Full suite of features

            • Dedicated Account Management

            Show more +

          • Not Available

          Pricing Page

          Zoho Campaigns pricing
          GetResponse pricing
          Campaigner pricingMoosend pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes

          Data Residency

          🌐 Global
          🇺🇸 US

          Zoho Campaigns vs GetResponse vs Campaigner User Reviews & Rating Comparison

          User Ratings

          3

          (based on 595 reviews)

          4.3

          (based on 416 reviews)

          Rating Distribution

          866

          278

          56

          29

          4

          765

          466

          49

          26

          237

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users generally praise Zoho Campaigns for its intuitive interface, robust scheduling, and strong analytics, though some find the feature set overwhelming and desire more advanced customization.

          What buyers like

          • Ease of use
          • Scheduling and automation
          • Analytics and reporting

          Common complaints

          • Limited team activity tracking
          • Complexity due to feature breadth

          Buyer sentiment

          Overall positive sentiment highlights ease of use, automation capabilities, and customer support, tempered by concerns over deliverability and account restrictions.

          What buyers like

          • Ease of use
          • Marketing automation
          • Customer support

          Common complaints

          • Email deliverability issues
          • Account suspension policies

          Buyer sentiment

          Buyer sentiment is mixed across 595 reviews, so it is worth reviewing the tradeoffs closely.

          What buyers like

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.
          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.
          • Supports email and social channel integration for cohesive campaigns across platforms.

          Common complaints

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.
          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.
          • Compared to platforms with extensive app ecosystems, Campaigner’s built-in direct connectors are narrower, often relying on Zapier for third-party syncs.

          Buyer sentiment

          Buyer sentiment is positive across 416 reviews, with strong overall satisfaction.

          What buyers like

          • Affordable pricing
          • User-friendly interface
          • Robust feature set

          Common complaints

          • Limited advanced features
          • Basic templates
          • No SMS marketing

          Pros and Cons

          • Intuitive and user-friendly interface accessible to non-technical users

          • Robust scheduling features enabling efficient multi-platform posting

          • Strong analytics and reporting tools providing actionable insights

          • Lack of advanced tracking features for team activities limits use for larger teams

          • Platform can feel overwhelming due to breadth of features

          • User-friendly interface suitable for beginners and advanced users

          • Powerful marketing automation with complex workflow capabilities

          • Outstanding customer support with prompt and professional assistance

          • Inconsistent email deliverability, especially to Gmail domains

          • Strict account suspension policies with no refunds or detailed explanations

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.

          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.

          • Supports email and social channel integration for cohesive campaigns across platforms.

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.

          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.

          • **Streamlined Email Marketing**: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.

          • **Advanced Automation Features**: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.

          • **Real-Time Analytics**: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.

          • Limited advanced features may not satisfy larger businesses.

          • Basic templates may not appeal to all users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Thinking Map

          Thinking Map

          Modus

          Modus

          3Ding

          3Ding

          Carrefour

          Carrefour

          Zendesk

          Zendesk

          Stripe

          Stripe

          LG

          LG

          The UPS Store

          The UPS Store

          CLARINS

          CLARINS

          No Customers information available.

          Media and Screenshots

          Screenshots

          AB Testing screenshot

          11 Screenshots

          Drip Email Campaign Getresponse Marketing Automation

          3 Screenshots

          Videos

          video-0

          6 Videos

          video-0

          4 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Zoho Campaigns or GetResponse?
          Zoho Campaigns edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Zoho Campaigns and GetResponse offer a free trial?
          Yes, both Zoho Campaigns and GetResponse offer a free trial.
          What is the starting price of Zoho Campaigns vs GetResponse?
          Zoho Campaigns starts at $3 /Month. GetResponse starts at $15.58 /Month.
          What are the top alternatives to Zoho Campaigns?
          Top alternatives to Zoho Campaigns include Campaigner, Moosend, SMTP, ActiveCampaign, Omnisend.
          What are the top alternatives to GetResponse?
          Top alternatives to GetResponse include Campaigner, Moosend, SMTP, ActiveCampaign, Omnisend.

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