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Second CRM vs LeadSquared CRM vs Bigin by Zoho CRM Comparison

Last updated:

Second CRM

3.5(2 reviews)

Starting at $4.25 /User/Month

  • Large Enterprises
  • Medium Business

Second CRM Software provides your team with a single view of customer data and a common language for customer relationships. With one-click access to contextually relevant information across all channels, Second CRM help…

LeadSquared CRM

4.5(67 reviews)

Starting at $25 /User/Month

  • Free Trial
  • Individuals
  • Large Enterprises

LeadSquared is the next generation of CRM software to manage contacts. It has powerful features that make managing your clients easy. With LeadSquared you can generate leads, track sales leads, follow-up with prospects a…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

LeadSquared CRM leads on user satisfaction with a 4.5-star rating across 67 reviews.

Second CRM vs LeadSquared CRM vs Bigin by Zoho CRM — at a glance

FeatureSecond CRMLeadSquared CRMBigin by Zoho CRM
Rating3.5 / 54.5 / 54.3 / 5
Reviews267119
Starting price$4.25 /User/Month$25 /User/Month$7 /User/Month
Free trial No Yes Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessIndividuals, Large Enterprises, Medium BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modesOnlineBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2SOC 2
Data residencyUSUSGlobal

Key differences between Second CRM and LeadSquared CRM

  • Pricing: Second CRM starts at $4.25 /User/Month, while LeadSquared CRM starts at $25 /User/Month.
  • Free trial: LeadSquared CRM offers a free trial; Second CRM does not.
  • Target audience: Second CRM is built for Large Enterprises and Medium Business, while LeadSquared CRM targets Individuals and Large Enterprises.
  • User satisfaction: LeadSquared CRM scores higher with a 4.5-star average.
  • Deployment: Second CRM supports SaaS/Web/Cloud; LeadSquared CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Second CRM vs LeadSquared CRM vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Second CRM - CRM Software
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Talk to an expert
LeadSquared CRM - CRM Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Second CRM

Best for

Large Enterprises, Medium Business, Small Business

LeadSquared CRM

Best for

Individuals, Large Enterprises, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Second CRM typically suits Large Enterprises and Medium Business. LeadSquared CRM tends to fit Individuals and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Second CRM Software provides your team with a single view of customer data and a common language for customer relationships. With one-click access to contextually relevant information ... Read More about Second CRM

LeadSquared is the next generation of CRM software to manage contacts. It has powerful features that make managing your clients easy. With LeadSquared you can generate leads, track sales ... Read More about LeadSquared CRM

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $4.25 , Billed Yearly
  • Starts from $25
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial
  • Free Trial available

Spotsaas Score

What's this? ↗

8.5/10

8.4/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

3.5

(2)

4.5

(67)
Get pricing help
Get pricing help

Software Demo

Demo

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How do Second CRM, LeadSquared CRM and Bigin by Zoho CRM Compare on Features?

Total Features

9 Features

9 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Second CRM, LeadSquared CRM and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $4.25 , Billed Yearly
        • $25
        • $7 , Billed Yearly

        Pricing Plans

        • Second CRM Foundation

          • Centralize Customer Database

          • Plan and Track Customer interactions

          • Calendaring and Reminders

          Show more +

        • Not Available
        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Second CRM pricing
        LeadSquared CRM pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Not Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Second CRM vs LeadSquared CRM User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        0

        2

        0

        0

        0

        120

        17

        1

        0

        0

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyer sentiment is mixed to positive across 2 reviews, with clear strengths and a few common watchouts.

        What buyers like

        • Second CRM provides a single view of all customer data, improving decision-making and workflow.
        • Teams can work with a common language, enhancing collaboration and efficiency.
        • Quick access to contextually relevant information makes it easier to serve customers.

        Common complaints

        • Initial setup may be time-consuming for larger teams or businesses with complex workflows.
        • New users may experience a learning curve when first getting started with the platform.
        • While useful, advanced customization might be limited without technical expertise.

        Buyer sentiment

        Buyer sentiment is very strong across 138 reviews, with consistently positive feedback.

        What buyers like

        • Mobile compatibility enables seamless access to leads and customer data anytime, anywhere.
        • User-friendly interface and layout reduce training time and make navigation intuitive for users of all technical levels.
        • Comprehensive lead management features, including custom filters, tabs, and a dynamic dashboard, enhance lead tracking and organization.

        Common complaints

        • Overwhelming feature set may be challenging for new users without adequate onboarding or support.
        • Lack of advanced customization options may limit tailoring the system to specific organizational needs.
        • Occasional redundancy in functionalities reported, leading to inefficiencies in workflows.

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Offers a comprehensive view of customer interactions.

        • Facilitates better communication among team members.

        • Contextual insights drive informed decision-making.

        • Customization may be limited for specific needs.

        • New users might find it complex initially.

        • LeadSquared's intuitive dashboard makes it easy to navigate and manage leads effectively.

        • The visual reporting tools provide valuable insights into sales performance.

        • Its follow-up automation helps ensure no leads are neglected.

        • Integration options may be limited compared to competitors.

        • Pricing can be a concern for smaller businesses.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        McDonald's

        McDonald's

        Malaysiakini

        Malaysiakini

        MDEC

        MDEC

        NIIT

        NIIT

        Byjus

        Byjus

        Acko

        Acko

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        No screenshots available.

        Location History

        4 Screenshots

        Videos

        video-0

        1 Videos

        video-0

        4 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Second CRM or LeadSquared CRM?
        LeadSquared CRM edges out the other on user ratings (4.5 vs 3.5). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Second CRM and LeadSquared CRM offer a free trial?
        LeadSquared CRM offers a free trial. Second CRM does not.
        What is the starting price of Second CRM vs LeadSquared CRM?
        Second CRM starts at $4.25 /User/Month. LeadSquared CRM starts at $25 /User/Month.
        What are the top alternatives to Second CRM?
        Top alternatives to Second CRM include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Salesforce.
        What are the top alternatives to LeadSquared CRM?
        Top alternatives to LeadSquared CRM include Bigin by Zoho CRM, LeadSquared Marketing Automation, ClickUp, Zoho CRM, Salesforce.

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