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Promoter.io vs Customer.guru vs Zonka Feedback Comparison

Last updated:

Promoter.io

3.8(432 reviews)

Starting at $100 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Promoter.io allows user to create targeted NPS surveys and also automate the analysis of the results using machine learning. With this tool, user will be able to get meaningful results in minutes! User can also email rep…

Customer.guru

4.4(31 reviews)

Starting at $50 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Customer.guru is a tool that provides an easy way to create engaging surveys and take actionable feedback from multiple sources. A survey amp; customer feedback software designed for businesses, this application helps th…

Zonka Feedback

4.7(130 reviews)

Starting at $24 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

NPS Software gathers customer feedback to create a better experience for users. The easiest way to listen in on every conversation that matters, Zonka helps to create a platform where customers can freely talk about bran…

Customer.guru leads on user satisfaction with a 4.4-star rating across 31 reviews.

SpotSaaS Analysis

Promoter.ioCustomer.guruZonka Feedback

The core difference between Promoter.io and Customer.guru lies in Promoter.io's focus on automated analysis and support, making it ideal for teams that prioritize advanced insights, while Customer.guru offers a more straightforward and user-friendly approach for businesses seeking simplicity in NPS surveys. Ideal buyers for Promoter.io are those who value detailed analytics and quick insights, whereas Customer.guru is best suited for small to medium businesses looking for an easy-to-use survey tool.

- Streamlined NPS surveys - Automated analysis with machine learning - Strong customer support - Ideal for quick insights - Suitable for small to medium businesses - Price: $100

- Simple, effective NPS surveys - User-friendly interface - Quick and easy survey setup - Efficient tracking of customer satisfaction - Best for small to medium businesses - Price: $50

Promoter.io vs Customer.guru vs Zonka Feedback — at a glance

FeaturePromoter.ioCustomer.guruZonka Feedback
Rating3.8 / 54.4 / 54.7 / 5
Reviews43231130
Starting price$100 /Month$50 /Month$24 /Month
Free trial Yes Yes Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryNPS SoftwareNPS SoftwareNPS Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modesOnlineOnlineBusiness Hours, Online
CertificationsSOC 2, GDPRGDPRGDPR
Data residencyUSGlobalGlobal

Key differences between Promoter.io and Customer.guru

  • Pricing: Promoter.io starts at $100 /Month, while Customer.guru starts at $50 /Month.
  • User satisfaction: Customer.guru scores higher with a 4.4-star average.
  • Deployment: Promoter.io supports SaaS/Web/Cloud; Customer.guru supports SaaS/Web/Cloud.

Compare Promoter.io vs Customer.guru vs Zonka Feedback — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most NPS Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Promoter.io - NPS Software
Compare Retently
Compare Retently
Customer.guru - NPS Software
Talk to an expert
Talk to an expert

Free PDF comparison

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  • Side-by-side on pricing, features & ratings
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Biggest differences

Start here before you go deeper into features.

Promoter.io

Best for streamlined NPS surveys with automated analysis and strong support.

Choose if
  • You need quick, meaningful NPS insights with minimal setup effort.
  • Your team values automated machine learning analysis of survey results.
  • You want easy-to-use software with responsive customer support.
Consider alternatives if
  • Your company requires extensive native integrations beyond basic options.
  • You need highly flexible and low-cost survey customization features.

Customer.guru

Best for small to medium businesses needing simple, effective NPS surveys.

Choose if
  • You want quick, easy survey setup with a user-friendly interface.
  • You need to track customer satisfaction and product feedback efficiently.
  • You prefer cost-effective NPS surveys integrated seamlessly into email campaigns.
Consider alternatives if
  • Your enterprise requires extensive survey customization and complex integrations.
  • You need advanced customer outreach beyond basic survey distribution.

Zonka Feedback

Best for customizable, easy-to-use NPS surveys with strong offline capabilities.

Choose if
  • You need flexible survey building with templates and advanced logic.
  • Your team requires robust offline survey tools for data collection.
  • You want strong API integration to customize data workflows.
Consider alternatives if
  • You require advanced AI-driven analytics for deep survey insights.
  • You need comprehensive export options, especially full feedback PDFs.

Promoter.io: Best for streamlined NPS surveys with automated analysis and strong support. Customer.guru: Best for small to medium businesses needing simple, effective NPS surveys.

Description

Promoter.io allows user to create targeted NPS surveys and also automate the analysis of the results using machine learning. With this tool, user will be able to get meaningful results in ... Read More about Promoter.io

Customer.guru is a tool that provides an easy way to create engaging surveys and take actionable feedback from multiple sources. A survey amp; customer feedback software designed for ... Read More about Customer.guru

NPS Software gathers customer feedback to create a better experience for users. The easiest way to listen in on every conversation that matters, Zonka helps to create a platform where ... Read More about Zonka Feedback

Entry Level Pricing

  • Starts from $100
  • Starts from $50
  • Starts from $24 , Billed Yearly

Free Trial Availability

  • Free Trial available

Spotsaas Score

What's this? ↗

9.3/10

9.1/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

4.4

(31)

Best Company Size

Small BusinessMedium Business
Small BusinessMedium Business
Small BusinessMedium Business
Get pricing help
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Software Demo

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How do Promoter.io, Customer.guru and Zonka Feedback Compare on Features?

Total Features

19 Features

16 Features

28 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Promoter.io, Customer.guru and Zonka Feedback on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $100
        • $50
        • $24 , Billed Yearly

        Pricing Plans

        • Not Available
        • Not Available
        • Essential

          • Offline and Kiosk Survey : 1 Device Licenses Add Devices : 0 (based upon the devices, the pricing varies)

          • Add Devices : 0 (based upon the devices, the pricing varies)

          • 1,000 Online Responses

          Show more +

        • Professional

          • Offline and Kiosk Survey : 4 Devices Licenses Add Devices : 0 (based upon the devices, the pricing varies)

          • Add Devices : 0 (based upon the devices, the pricing varies)

          • Unlimited Online Responses

          Show more +

        • Growth

          • Offline and Kiosk Survey : 10 Devices Licenses Add Devices : 0 (based upon the devices, the pricing varies)

          • Add Devices : 0 (based upon the devices, the pricing varies)

          • Unlimited Online Responses

          Show more +

        • Browse all pricing plans

        Pricing Page

        Promoter.io pricing
        Customer.guru pricing
        Zonka Feedback pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        ISO 27001

        ✗ No

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 US
        🌐 Global

        Promoter.io vs Customer.guru User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        30

        8

        0

        1

        1

        10

        3

        0

        0

        0

        47

        1

        0

        0

        0

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall positive sentiment highlights ease of use and strong customer support, tempered by concerns over pricing and feature limitations.

        What buyers like

        • Ease of use
        • Customer support
        • Automation of NPS analysis

        Common complaints

        • Pricing concerns
        • Limited flexibility and integrations

        Buyer sentiment

        Overall positive sentiment highlights ease of use, effective NPS tracking, and good customer support, tempered by some limitations in customization and outreach features.

        What buyers like

        • Ease of use
        • Effective NPS measurement
        • Customer support

        Common complaints

        • Limited customization
        • Basic outreach options

        Buyer sentiment

        Users generally praise Zonka Feedback for its ease of use, customization, and strong offline survey capabilities, though some desire more advanced analytics and export features.

        What buyers like

        • Ease of use
        • Customizable surveys
        • Offline survey tools

        Common complaints

        • Lack of advanced analytics
        • Limited feedback export options

        Pros and Cons

        • Easy to use platform with high NPS response rates

        • Intuitive interface with customizable inputs

        • Excellent and responsive customer support

        • Relatively high pricing for small user volumes

        • Limited flexibility and features at certain pricing tiers

        • Easy and quick survey setup with a simple user interface

        • Effective measurement of customer engagement via NPS

        • Customizable surveys with company branding

        • Limited customization options and marketplace for apps/connectors

        • Feature set may feel overwhelming without sufficient support

        • Easy to use and clean interface suitable for enterprise products

        • Powerful survey-building features including templates and survey logic

        • Robust API and excellent offline survey tools

        • Lack of application intelligence behind surveys

        • Limitations in downloading all feedback comments in PDF format

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        Hatch

        Hatch

        Outdoorsy

        Outdoorsy

        Outdoor Voices

        Outdoor Voices

        Cisco

        Cisco

        Samsung

        Samsung

        IBM

        IBM

        Leroy Merlin

        Leroy Merlin

        SAP

        SAP

        BCG

        BCG

        Media and Screenshots

        Screenshots

        Promoter.io screenshot

        4 Screenshots

        No screenshots available.

        Videos

        video-0

        2 Videos

        video-0

        3 Videos

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        Add another option to compare side by side

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Promoter.io or Customer.guru?
        Customer.guru edges out the other on user ratings (4.4 vs 3.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Promoter.io and Customer.guru offer a free trial?
        Yes, both Promoter.io and Customer.guru offer a free trial.
        What is the starting price of Promoter.io vs Customer.guru?
        Promoter.io starts at $100 /Month. Customer.guru starts at $50 /Month.
        What are the top alternatives to Promoter.io?
        Top alternatives to Promoter.io include Zonka Feedback, Customer.guru, Startquestion, YesInsights, Trustmary.
        What are the top alternatives to Customer.guru?
        Top alternatives to Customer.guru include Zonka Feedback, FeedbackLink, Promoter Ninja, GrowthScore, SoluCX.

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