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Nutshell vs Attio vs Bigin by Zoho CRM Comparison

Last updated:

Nutshell

4.3(983 reviews)

Starting at $16 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Nutshell CRM is a comprehensive customer relationship platform that includes sales, marketing, and service functionality. It was built with the same care as our nuts and bolts, but features a sleek design that is easy to…

Attio

Starting at $29.00 per month

  • Large Enterprises
  • Small Business

Attio is a CRM platform built for high customizability, letting teams define their own workflows, fields, and data models rather than conforming to a fixed structure. It provides real-time visibility into the customer li…

Bigin by Zoho CRM

4.6(294 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Nutshell leads on user satisfaction with a 4.3-star rating across 983 reviews.

Nutshell vs Attio vs Bigin by Zoho CRM — at a glance

FeatureNutshellAttioBigin by Zoho CRM
Rating4.3 / 54.6 / 5
Reviews983294
Starting price$16 /User/Month$29.00 per month$7 /User/Month
Free trial Yes No Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Small Business, Medium BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSBrowser Based (Cloud), Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modesBusiness Hours, OnlineOnlineBusiness Hours, Online
CertificationsSOC 2, GDPR
Data residencyUSUSGlobal

Key differences between Nutshell and Attio

  • Pricing: Nutshell starts at $16 /User/Month, while Attio starts at $29.00 per month.
  • Free trial: Nutshell offers a free trial; Attio does not.
  • Deployment: Nutshell supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Attio supports Browser Based (Cloud), Mobile - Android, Mobile - iOS.

Compare Nutshell vs Attio vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Nutshell - CRM Software
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Attio
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Free PDF comparison

Download this Nutshell vs Attio vs Bigin by Zoho CRM comparison

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Biggest differences

Start here before you go deeper into features.

Nutshell

Best for SMBs needing an easy, customizable CRM with strong support.

Choose if
  • You want a CRM with an intuitive, easy-to-use interface and quick setup.
  • Your team needs flexible workflows and pipelines tailored to specific business processes.
  • You value responsive customer support with onboarding and ongoing training resources.
Consider alternatives if
  • Your business requires advanced reporting and analytics capabilities for decision-making.
  • You rely heavily on large-scale bulk email marketing campaigns for outreach.

Attio

Best for

Large Enterprises, Small Business, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Nutshell typically suits Large Enterprises and Medium Business. Attio tends to fit Large Enterprises and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Nutshell CRM is a comprehensive customer relationship platform that includes sales, marketing, and service functionality. It was built with the same care as our nuts and bolts, but features ... Read More about Nutshell

Attio is a CRM platform built for high customizability, letting teams define their own workflows, fields, and data models rather than conforming to a fixed structure. It provides real-time ... Read More about Attio

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $16 , Billed Yearly
  • Starts from $29.00 , Billed Yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

9.3/10

8.3/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.28

(983)

4.57

(294)

Best Company Size

11-50 employees51-200 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Nutshell

  • Clear Communication: Nutshell helps your team collaborate by providing a centralized platform where you can share insights, updates, and feedback. All your project conversations stay in one place, keeping everyone aligned and informed.
  • Data Management: Nutshell's intuitive interface lets you track and manage customer interactions effectively. You can access important information with a single click, allowing you to make data-driven decisions without unnecessary clutter.
  • Customizable Workflows: Nutshell's flexibility lets you design workflows for your specific business processes. Whether you prefer agile project management or traditional approaches, it adapts to your needs and improves productivity.

Attio

No key benefits available yet.

Best fit

Best fit

Nutshell

  • 11 to 200 employees
  • Sales Automation, SaaS, Consulting, and various sectors within Martech and Revtech
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Attio

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

Nutshell

  • Users may seek alternatives to Nutshell if they require more advanced automation features, as some competitors offer enhanced workflow capabilities that can significantly streamline sales processes and reduce manual tasks.
  • Companies with specific industry needs might look for tailored CRM solutions, as some alternatives provide niche functionalities that cater to unique business requirements or verticals, ensuring better alignment with their operations.
  • Businesses experiencing rapid growth may consider alternatives that offer scalability options, allowing them to easily expand their CRM capabilities without facing limitations as their customer base and data volume increase.

Attio

No alternatives guidance available yet.

Software Demo

Demo

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

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How do Nutshell, Attio and Bigin by Zoho CRM Compare on Features?

Total Features

10 Features

20 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Nutshell, Attio and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $16 , Billed Yearly
        • $29.00 , Billed Yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Nutshell

          • Contact management and communication timelines

          • Email and calendar sync

          • Customizable single sales pipeline

          Show more +

        • Nutshell Pro

          • Includes features of Nutshell plan, plus

          • Sales automation

          • Unlimited pipelines

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Nutshell pricing
        Attio pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Nutshell vs Attio User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        550

        345

        73

        12

        3

        10

        2

        0

        0

        0

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Users generally praise Nutshell for its ease of use, strong customer support, and customizable workflows, though some note limitations in reporting and bulk email capabilities.

        What buyers like

        • Ease of use
        • Customer support
        • Customizable workflows

        Common complaints

        • Limited reporting and analytics
        • Bulk email limitations

        What buyers like

        • Interface has minimal friction for data entry, accessible to non-technical users.
        • Users can adapt CRM workflows and views to match their specific process.
        • Gmail and Chrome extension integrations support contact management and data enrichment.

        Common complaints

        • Limited integrations with external tools like Make.com, reverse-ETL platforms, and certain business stacks.
        • Missing functionality for direct email handling (e.g., replying, tracking opens/replies) and richer interaction histories.
        • The mobile app lacks parity with the desktop version and doesn't support features like note-taking on the move.

        Buyer sentiment

        Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

        What buyers like

        • Simple design with a short learning curve — accessible for non-technical users.
        • Pricing targets startups and small businesses with core CRM features at low cost.
        • Pipeline management and workflow automation reduce manual steps in sales processes.

        Common complaints

        • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
        • Lacks advanced features needed by larger enterprises or complex workflows.
        • Customer support availability is inconsistent, affecting issue resolution during critical moments.

        Pros and Cons

        • Easy-to-use interface with intuitive design

        • Strong and responsive customer support with onboarding and training resources

        • Customizable workflows and pipelines tailored to business needs

        • Limited reporting and analytics features

        • Bulk email campaign limits reduce outreach scalability

        • Interface has minimal friction for data entry, accessible to non-technical users.

        • Users can adapt CRM workflows and views to match their specific process.

        • Gmail and Chrome extension integrations support contact management and data enrichment.

        • Limited integrations with external tools like Make.com, reverse-ETL platforms, and certain business stacks.

        • Missing functionality for direct email handling (e.g., replying, tracking opens/replies) and richer interaction histories.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used Nutshell, Attio, or Bigin by Zoho CRM? Tell buyers what actually differs.

        List of Customers

        Customers

        No Customers information available.

        OpenAI

        OpenAI

        Beacons

        Beacons

        DOPT

        DOPT

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Featured Pipeline Board

        7 Screenshots

        attio

        3 Screenshots

        Videos

        video-0

        3 Videos

        video-0

        1 Videos

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        Add another option to compare side by side

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Nutshell or Attio?
        Nutshell edges out the other on user ratings (4.3 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Nutshell and Attio offer a free trial?
        Nutshell offers a free trial. Attio does not.
        What is the starting price of Nutshell vs Attio?
        Nutshell starts at $16 /User/Month. Attio starts at $29.00 per month.
        What are the top alternatives to Nutshell?
        Top alternatives to Nutshell include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.
        What are the top alternatives to Attio?
        Top alternatives to Attio include Bigin by Zoho CRM, Zixflow, Levitate, Cogmento CRM, Spotler CRM.