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Meltwater Social vs Metricool Comparison

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Meltwater Social

Starting at Contact for pricing

  • Large Enterprises
  • Small Business

Meltwater Social collects and analyzes data from social media, blogs, and news sites to help businesses monitor brand sentiment, track competitor activity, and measure their online presence. It generates reports and acti…

Metricool

4.4(6 reviews)

Starting at $12 /Month

  • Individuals
  • Freelancers / Consultants

The Metricool helps you track your social media network activity in real time while you are online, allowing you to socialize while keeping an eye on the bottom line. The Metricool provides visual and statistical summari…

Metricool leads on user satisfaction with a 4.4-star rating across 6 reviews.

Meltwater Social vs Metricool — at a glance

FeatureMeltwater SocialMetricool
Rating4.4 / 5
Reviews6
Starting priceContact for pricing$12 /Month
Free trial No No
Free version No No
Best forLarge Enterprises, Small Business, Medium BusinessIndividuals, Freelancers / Consultants, Medium Business
CategorySocial Media Analytics ToolsSocial Media Analytics Tools
PlatformsBrowser Based (Cloud)SaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modesOnlineBusiness Hours, Online
CertificationsGDPR
Data residencyGlobal

Key differences between Meltwater Social and Metricool

  • Pricing: Metricool starts at $12 /Month. Meltwater Social pricing is not publicly listed.
  • Target audience: Meltwater Social is built for Large Enterprises and Small Business, while Metricool targets Individuals and Freelancers / Consultants.
  • Deployment: Meltwater Social supports Browser Based (Cloud); Metricool supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Meltwater Social vs Metricool — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Social Media Analytics Tools tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Meltwater Social
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Talk to an expert
Metricool - Social Media Analytics Tools
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Talk to an expert

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Meltwater Social vs Metricool: Biggest differences

Start here before you go deeper into features.

Meltwater Social

Best for

Large Enterprises, Small Business, Medium Business

Metricool

Best for real-time social media tracking with simple, visual performance summaries.

Choose if
  • You need live monitoring of social media activity while managing posts.
  • You want an easy-to-use tool combining competitor comparison and performance metrics.
  • Your team is small to mid-sized and prefers a streamlined setup with low complexity.
Consider alternatives if
  • You require advanced, enterprise-grade analytics beyond basic summaries.
  • Your company needs deep integrations with multiple complex enterprise systems.

Meltwater Social typically suits Large Enterprises and Small Business. Metricool tends to fit Individuals and Freelancers / Consultants better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Meltwater Social collects and analyzes data from social media, blogs, and news sites to help businesses monitor brand sentiment, track competitor activity, and measure their online ... Read More about Meltwater Social

The Metricool helps you track your social media network activity in real time while you are online, allowing you to socialize while keeping an eye on the bottom line. The Metricool provides ... Read More about Metricool

Entry Level Pricing

  • Not Available
  • Starts from $12 , Billed Yearly

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.42

(6)

Best Company Size

1-50 employees51-500 employees
Get pricing help
Get pricing help

Software Demo

Demo

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How do Meltwater Social and Metricool Compare on Features?

Total Features

6 Features

6 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Meltwater Social and Metricool on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • Not Available
      • $12 , Billed Yearly

      Pricing Plans

      • Not Available
      • Free

        • Brands: 1 Brand

        • Instagram: 1 account

        • Facebook: 1 page or group

        Show more +

      • Pro 5

        • Brands: 5 Brands

        • Instagram: 5 accounts

        • Facebook: 5 pages or groups

        Show more +

      • Pro 10

        • Brands: 10 Brands

        • Instagram: 10 accounts

        • Facebook: 10 pages or groups

        Show more +

      • Browse all pricing plans

      Pricing Page

      Meltwater Social pricing
      Metricool pricing

      Meltwater Social vs Metricool: Other Details

      Organization Types supported

      • Individuals
      • Medium Business
      • Small Business
      • Large Enterprises
      • Freelancers
      • Individuals
      • Medium Business
      • Small Business
      • Large Enterprises
      • Freelancers

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Meltwater Social vs Metricool Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      HIPAA

      ✗ No

      GDPR

      ✓ Yes

      Data Residency

      🌐 Global

      Meltwater Social User Reviews & Rating Comparison

      User Ratings

      No reviews available for the product

      Rating Distribution

      No reviews available for this product

      3

      3

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      No expert review available for this product

      Buyer sentiment

      Users generally appreciate Metricool's ease of use and real-time tracking but note limitations in advanced features and pricing clarity.

      What buyers like

      • Ease of use
      • Real-time social media tracking
      • Visual performance summaries

      Common complaints

      • Limited advanced analytics
      • Unclear pricing

      Pros and Cons

      No pros or cons available for this product

      • Real-time social media activity tracking

      • Visual and statistical performance summaries

      • Easy-to-use interface combining multiple key components

      • Limited advanced analytics features

      • Pricing details not fully transparent

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Meltwater Social or Metricool? Tell buyers what actually differs.

      Meltwater Social and Metricool Customers

      Customers

      No Customers information available.

      Nike

      Nike

      Canon

      Canon

      Adidas

      Adidas

      Media and Screenshots

      Screenshots

      No screenshots available.

      Social Media Insights

      3 Screenshots

      Videos

      video-0

      2 Videos

      video-0

      3 Videos

      Top Alternatives to Meltwater Social and Metricool in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Meltwater Social or Metricool?
      Metricool edges out the other on user ratings (4.4 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Meltwater Social and Metricool offer a free trial?
      Neither Meltwater Social nor Metricool currently lists a free trial.
      What is the starting price of Meltwater Social vs Metricool?
      Meltwater Social starts at Contact for pricing. Metricool starts at $12 /Month.
      What are the top alternatives to Meltwater Social?
      Top alternatives to Meltwater Social include YouScan, Synthesio, Talkwalker, DataEQ, Unmetric.
      What are the top alternatives to Metricool?
      Top alternatives to Metricool include Iconosquare, Rival IQ, ListenFirst, Synthesio, BuzzSumo.