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MailPoet vs MPZMail vs Campaigner vs Moosend Comparison

Last updated:

MailPoet

4.4(26 reviews)

Starting at $13 /Month

  • Individuals
  • Large Enterprises

MailPoet is a new content management system designed for WordPress and built on the backbone of robust software development best practices. It brings a lot of WordPress users all the power and flexibility they are used t…

MPZMail

3.7(131 reviews)

Starting at Contact for pricing

  • Freelancers / Consultants
  • Large Enterprises

MPZMail is an email marketing application that allows you to manage email lists, create and send bulk mailing campaigns, track statistics for your newsletter, and compile mailing lists on the fly using our bulk import ut…

Campaigner

3.0(595 reviews)

Starting at $14 /month

  • Free Trial
  • Large Enterprises
  • Medium Business

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, it is simple to use, and will ha…

Moosend

4.3(416 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to cr…

MailPoet leads on user satisfaction with a 4.4-star rating across 26 reviews.

MailPoet vs MPZMail vs Campaigner vs Moosend — at a glance

FeatureMailPoetMPZMailCampaignerMoosend
Rating4.4 / 53.7 / 53.0 / 54.3 / 5
Reviews26131595416
Starting price$13 /MonthContact for pricing$14 /monthContact for pricing
Free trial No No Yes No
Free version No No No No
Best forIndividuals, Large Enterprises, Medium BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryCMS ToolsEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing Software
Integrations7+ apps
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailableAvailable
Support modesOnline24/7 (Live rep), Business Hours, Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsGDPRGDPRGDPR
Data residencyUSGlobalUSUS

Key differences between MailPoet and MPZMail

  • Pricing: MailPoet starts at $13 /Month. MPZMail pricing is not publicly listed.
  • Target audience: MailPoet is built for Individuals and Large Enterprises, while MPZMail targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: MailPoet scores higher with a 4.4-star average.
  • Deployment: MailPoet supports SaaS/Web/Cloud; MPZMail supports SaaS/Web/Cloud.

Compare MailPoet vs MPZMail vs Campaigner vs Moosend — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CMS Tools tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

MailPoet - CMS Tools
Talk to an expert
Talk to an expert
MPZMail
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

MailPoet

Best for

Individuals, Large Enterprises, Medium Business

MPZMail

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Campaigner

Best for

Large Enterprises, Medium Business, Small Business

Moosend

Best for

Large Enterprises, Medium Business, Small Business

MailPoet typically suits Individuals and Large Enterprises. MPZMail tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

MailPoet is a new content management system designed for WordPress and built on the backbone of robust software development best practices. It brings a lot of WordPress users all the power ... Read More about MailPoet

MPZMail is an email marketing application that allows you to manage email lists, create and send bulk mailing campaigns, track statistics for your newsletter, and compile mailing lists on ... Read More about MPZMail

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, ... Read More about Campaigner

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly ... Read More about Moosend

Entry Level Pricing

  • Starts from $13 , Billed Yearly
  • Not Available
  • Starts from $14 , monthly
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

Not Available

8.3/10

8.8/10

8.8/10

User Ratings

Based on verified Spotsaas reviews

4.4

(26)

Best Company Size

50 to 500 employees
1 to 500 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

MPZMail

No key benefits available yet.

Campaigner

  • Streamlined Email Marketing Automation: With Campaigner, managers can effortlessly automate their email campaigns, saving valuable time while ensuring that no customer is left behind. This means you can focus on strategy while our platform handles the routine.
  • Advanced Segmentation Capabilities: Administrators will appreciate the powerful segmentation tools that allow for highly targeted messaging. This ensures that your emails resonate with specific audience segments, ultimately driving higher engagement rates and conversions.
  • Robust Analytics and Reporting: Executives benefit from Campaigner’s comprehensive analytics dashboard, which provides actionable insights into campaign performance. You can easily track open rates, click-through rates, and ROI to make informed decisions moving forward.

Moosend

  • Streamlined Email Marketing: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.
  • Advanced Automation Features: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.
  • Real-Time Analytics: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.
Best fit

Best fit

MailPoet

No best-fit guidance available yet.

MPZMail

No best-fit guidance available yet.

Campaigner

  • 50 to 500 employees
  • Martech, Revtech, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, and Campaign Strategists

Moosend

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Nonprofit sectors
  • Marketing Managers, E-commerce Managers, Digital Marketers, Content Creators, and Marketing Automation Specialists
Watchouts

Reasons buyers look elsewhere

MailPoet

No alternatives guidance available yet.

MPZMail

No alternatives guidance available yet.

Campaigner

  • Users may seek alternatives to Campaigner due to its pricing structure, which could be perceived as high for small businesses or startups looking for more budget-friendly email marketing solutions.
  • Some users might find Campaigner's user interface less intuitive compared to competitors, prompting them to explore platforms that offer a more streamlined and user-friendly experience for their email campaigns.
  • The need for advanced automation features can drive users away from Campaigner, especially if they require more sophisticated workflows that are better supported by other email marketing tools in the market.

Moosend

  • Users may seek alternatives to Moosend if they require more advanced automation features, as other platforms might offer superior workflow capabilities and customization options that better suit their marketing strategies.
  • Businesses with specific budget constraints might explore alternatives that provide similar functionalities at a lower cost, ensuring they stay within budget while still achieving effective email marketing results.
  • Users looking for enhanced customer support and training resources may consider other platforms that offer more comprehensive onboarding and responsive assistance, ensuring they maximize their use of the software.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do MailPoet, MPZMail, Campaigner and Moosend Compare on Features?

Total Features

0 Features

17 Features

20 Features

22 Features

Unique Features

No features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare MailPoet, MPZMail, Campaigner and Moosend on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $13 , Billed Yearly
          • Not Available
          • $14 , monthly
          • Not Available

          Pricing Plans

          • Free

            • 1,000 Subscribers

            • Send unlimited emails with MailPoet Sending Service

            • Capture subscribers on your website or blog

            Show more +

          • Premium

            • 1,250 Subscribers

            • 30-day money-back guarantee

            • Send unlimited emails with MailPoet Sending Service

            Show more +

          • Blogger License

            • 1 website

            • Send beautiful newsletters and automatic emails

            • See advanced analytics on subscriber engagement for each email sent

            Show more +

          • Browse all pricing plans
          • Not Available
          • Essentials

            $14

            /month

            • Great for those wanting the basics of great email marketing

            • Drag and drop editor

            • Email templates

            Show more +

          • Advanced

            $35

            /month

            • Great for experienced users with advanced needs

            • Automation workflows - simple and multi-path

            • Advanced segmentation

            Show more +

          • Custom

            Custom

            • Great for those sending at scale

            • Full suite of features

            • Dedicated Account Management

            Show more +

          • Not Available

          Pricing Page

          MailPoet pricing
          MPZMail pricing
          Campaigner pricingMoosend pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes

          Single Sign-On (SSO)

          ✗ No

          Multi-Factor Auth (MFA)

          ✗ No

          Data Encryption

          ✓ Yes

          Audit Logs

          ✗ No

          Data Residency

          🇺🇸 US
          🌐 Global

          MailPoet vs MPZMail vs Campaigner User Reviews & Rating Comparison

          User Ratings

          3.7

          (based on 131 reviews)

          3

          (based on 595 reviews)

          4.3

          (based on 416 reviews)

          Rating Distribution

          19

          1

          1

          1

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is positive across 22 reviews, with strong overall satisfaction.

          What buyers like

          • Seamless WordPress integration
          • User-friendly interface
          • Customizable features

          Common complaints

          • Limited to WordPress users
          • May require technical knowledge
          • Not suitable for non-WordPress sites

          Buyer sentiment

          Buyer sentiment is mixed to positive across 131 reviews, with clear strengths and a few common watchouts.

          What buyers like

          • Easy list management
          • Bulk mailing capabilities
          • Real-time statistics tracking

          Common complaints

          • Limited design options
          • Basic automation features
          • No advanced segmentation

          Buyer sentiment

          Buyer sentiment is mixed across 595 reviews, so it is worth reviewing the tradeoffs closely.

          What buyers like

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.
          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.
          • Supports email and social channel integration for cohesive campaigns across platforms.

          Common complaints

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.
          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.
          • Compared to platforms with extensive app ecosystems, Campaigner’s built-in direct connectors are narrower, often relying on Zapier for third-party syncs.

          Buyer sentiment

          Buyer sentiment is positive across 416 reviews, with strong overall satisfaction.

          What buyers like

          • Affordable pricing
          • User-friendly interface
          • Robust feature set

          Common complaints

          • Limited advanced features
          • Basic templates
          • No SMS marketing

          Pros and Cons

          • Integrates seamlessly with existing WordPress sites.

          • Offers a wide range of customizable features.

          • Backed by strong software development practices.

          • Best suited for users familiar with WordPress.

          • Limited functionality outside of WordPress.

          • User-friendly interface for quick setup.

          • Effective for managing large email lists.

          • Real-time tracking helps optimize campaigns.

          • May not meet advanced marketing needs.

          • Limited customization options for emails.

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.

          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.

          • Supports email and social channel integration for cohesive campaigns across platforms.

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.

          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.

          • **Streamlined Email Marketing**: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.

          • **Advanced Automation Features**: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.

          • **Real-Time Analytics**: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.

          • Limited advanced features may not satisfy larger businesses.

          • Basic templates may not appeal to all users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          No Customers information available.

          No Customers information available.

          LG

          LG

          The UPS Store

          The UPS Store

          CLARINS

          CLARINS

          No Customers information available.

          Media and Screenshots

          Screenshots

          Email Editor

          1 Screenshots

          No screenshots available.

          Videos

          video-0

          3 Videos

          video-0

          5 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, MailPoet or MPZMail?
          MailPoet edges out the other on user ratings (4.4 vs 3.7). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do MailPoet and MPZMail offer a free trial?
          Neither MailPoet nor MPZMail currently lists a free trial.
          What is the starting price of MailPoet vs MPZMail?
          MailPoet starts at $13 /Month. MPZMail starts at Contact for pricing.
          What are the top alternatives to MailPoet?
          Top alternatives to MailPoet include MailChimp, Campaign Monitor, MailerLite, SendinBlue, MPZMail.
          What are the top alternatives to MPZMail?
          Top alternatives to MPZMail include Campaigner, Moosend, SMTP, DirectIQ, Mailigen.

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