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MailPoet - CMS Tools

MailPoet Review: Is It The Right CMS Tools For Your Team?

Best for SMB teams · Mid-market · Enterprise

Free Plan Available

GDPR

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Starts from $13 / Month when Billed Yearly, also offers free forever plan

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What is MailPoet?

MailPoet is an email newsletter and automation plugin for WordPress site owners and content publishers who want to manage email campaigns without leaving the WordPress dashboard. It handles subscriber list management, campaign design, and automation flows inside WordPress, eliminating the need for a separate email platform. Best suited for blogs and content-driven sites already on WordPress — teams needing standalone email infrastructure independent of WordPress should look elsewhere.

Pricing

  • Starts from $13 / Month when Billed Yearly

Best For

Suited for small teams, SMBs, and enterprise

Security & Compliance

GDPR
  • Data residency:🇺🇸

MailPoet Software Demo

MailPoet was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider MailPoet

Team types
Individuals, Large Enterprises

Why teams choose MailPoet

  • Integrates seamlessly with existing WordPress sites.

  • Offers a wide range of customizable features.

  • Backed by strong software development practices.

Is MailPoet right for you?

What buyers should know before choosing MailPoet

MailPoet offers a powerful and flexible CMS tailored for WordPress users. Its robust features and user-friendly interface make it an excellent choice for content management within the WordPress ecosystem.

Pros and cons

MailPoet pros and cons

  • MailPoet pros
  • Integrates seamlessly with existing WordPress sites.

  • Offers a wide range of customizable features.

  • Backed by strong software development practices.

  • MailPoet cons
  • Best suited for users familiar with WordPress.

  • Limited functionality outside of WordPress.

4.6/5 rating
22 verified reviews
Free plan available

Ready to try it?

Get started with MailPoet

Try the free plan and upgrade when ready.

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See how it stacks up

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MailPoet reviews and ratings

Buyer sentiment

Buyer sentiment is very strong across 22 reviews, with consistently positive feedback.

What buyers like

  • WordPress integration
  • User-friendly interface
  • Customizable features

Common complaints

  • Limited to WordPress users
  • May require technical knowledge
  • Not suitable for non-WordPress sites

4.57

Excellent

Based on 22 ratings & 22 reviews

Are you using MailPoet?

Rating Distribution

Excellent

(19)

Very Good

(1)

Good

(1)

Poor

(1)

Terrible

(0)

Spotsaas advisor
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How big is your team?

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What are the features of MailPoet?

13%

Feature coverage

3 of 23 tracked features

Analytics is a math-based field that aims to uncover patterns in marketing data to gain actionable knowledge that can be used in your market…

In email marketing, managing newsletters is a crucial task. The style and content of an email determine its engagement (the amount of intera…

A WYSIWYG (What You See Is What You Get) editor is a software feature that allows users to create and edit content in a visual, user-friendl…

Security & Compliance

MailPoet security and data handling

Key compliance certifications and security features for IT and security teams evaluating MailPoet.

Certifications

GDPR✓ Certified
HIPAA✗ Not certified

Security features

Single Sign-On (SSO)✗ No
Multi-Factor Authentication✗ No
Data Encryption✓ Yes
Audit Logs✗ No

Developer & data

Data residency
🇺🇸

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Help & Contact

MailPoet Support Options

Customer ServiceOnline
LocationMarseille, France

Connect with MailPoet

Frequently Asked Questions About MailPoet

Common questions buyers ask before choosing MailPoet.

MailPoet is a CMS Tools. MailPoet offers Newsletter Management, WYSIWYG Editor and many more functionalities.

Buyers commonly note the following limitations of MailPoet: Best suited for users familiar with WordPress.; Limited functionality outside of WordPress.; May require additional plugins for advanced features..

Some top alternatives to MailPoet includes Backdrop, Arena Live Blog, Draftable, SeedProd and Ava Aware.

MailPoet offers Freemium, Subscription, Quotation Based pricing models

We don't have information regarding integrations of the MailPoet as of now.

The starting price of MailPoet is $13/Month when Billed Yearly

Ready to try it?

Get started with MailPoet

Get started with the free plan — no credit card required.

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].