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Gusto vs Awardco Comparison

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Gusto

4.4(947 reviews)

Starting at $49 /user/month

  • Free Trial
  • Freelancers / Consultants
  • Medium Business

Gusto is a comprehensive HR platform designed to help businesses of all sizes thrive. Whether you’re just starting out or scaling rapidly, Gusto provides the tools and guidance you need to grow and nurture your team. Tru…

Awardco

4.8(3,697 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Reward your team's outstanding performance with Awardco; an intuitive employee recognition management software that aids in fostering a positive culture and boosting employee loyalty. It boasts a wealth of features inclu…

Awardco leads on user satisfaction with a 4.8-star rating across 3,697 reviews.

Gusto vs Awardco — at a glance

FeatureGustoAwardco
Rating4.4 / 54.8 / 5
Reviews9473,697
Starting price$49 /user/monthContact for pricing
Free trial Yes No
Free version No No
Best forFreelancers / Consultants, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryPayroll SoftwareEmployee Recognition Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modesBusiness Hours, OnlineOnline
CertificationsSOC 2, GDPRSOC 2, GDPR
Data residencyUSUS

Key differences between Gusto and Awardco

  • Pricing: Gusto starts at $49 /user/month. Awardco pricing is not publicly listed.
  • Free trial: Gusto offers a free trial; Awardco does not.
  • Target audience: Gusto is built for Freelancers / Consultants and Medium Business, while Awardco targets Large Enterprises and Medium Business.
  • User satisfaction: Awardco scores higher with a 4.8-star average.
  • Deployment: Gusto supports SaaS/Web/Cloud; Awardco supports SaaS/Web/Cloud.

Gusto vs Awardco — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Payroll Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Gusto - Payroll Software
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Awardco - Employee Recognition Software
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Gusto

Best for small to mid-sized businesses needing simple, integrated payroll and HR.

Choose if
  • You want an all-in-one platform combining payroll, benefits, hiring, and compliance.
  • Your team values a user-friendly interface with straightforward setup and workflows.
  • You need strong integrations with accounting tools like QuickBooks Online.
Consider alternatives if
  • Your business requires highly complex or heavily customized payroll processing.
  • You are a large enterprise with extensive, process-heavy HR workflows.

Awardco

Best for

Large Enterprises, Medium Business, Small Business

Gusto typically suits Freelancers / Consultants and Medium Business. Awardco tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Gusto is a comprehensive HR platform designed to help businesses of all sizes thrive. Whether you’re just starting out or scaling rapidly, Gusto provides the tools and guidance you need to ... Read More about Gusto

Reward your team's outstanding performance with Awardco; an intuitive employee recognition management software that aids in fostering a positive culture and boosting employee loyalty. It ... Read More about Awardco

Entry Level Pricing

  • Starts from $49 , monthly
  • Not Available

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

9.7/10

Not Available

User Ratings

Based on verified Spotsaas reviews

4.36

(947)

Best Company Size

1-50 employees51-100 employees
200–5,000 Employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Gusto

  • Streamlined Payroll Processing: Gusto simplifies payroll management, letting administrators run payroll in just a few clicks. Managers can save time and reduce errors, confirming employees get paid accurately and on time.
  • Benefits Management: With Gusto, offering employee benefits is straightforward. From health insurance to retirement plans, you can manage and customize benefits packages that improve employee satisfaction and retention.
  • User-Friendly Interface: Both managers and employees appreciate Gusto's intuitive design. This user-friendly platform means less training time for staff and more focus on what really matters – growing your business.

Awardco

  • Extensive Reward Catalog: Awardco provides access to a vast array of reward options through its integration with Amazon Business, allowing employees to choose from millions of products.
  • Global Reach: The platform supports multiple languages and currencies, making it suitable for organizations with a global workforce.
  • Flexible Recognition Programs: Awardco offers customizable recognition programs, including peer-to-peer and manager-to-employee recognition, as well as automated service awards and birthday celebrations.
Best fit

Best fit

Gusto

  • 1-100 employees
  • Human Resources, Retail, Restaurants, Nonprofits, Professional Services
  • HR Managers, Payroll Administrators, Business Owners, Office Managers

Awardco

  • 200–5,000 Employees
  • Technology, Retail, Healthcare, Finance, Manufacturing
  • HR Managers, Employee Engagement Coordinators, Operations Directors, People & Culture Leaders
Watchouts

Reasons buyers look elsewhere

Gusto

  • Users may seek alternatives to Gusto if they require specific features not offered by the platform, such as advanced payroll reporting or industry-specific compliance tools that better meet their unique business needs.
  • Companies with larger workforces might explore alternatives for scalability, as they may find that other solutions provide more robust support for managing high employee volumes efficiently.
  • Budget-conscious businesses might look for more cost-effective payroll and HR solutions, especially if they find Gusto's pricing structure doesn't align with their financial goals or operational requirements.

Awardco

  • Awardco does not publicly disclose its pricing, requiring potential customers to schedule a demo to obtain cost information. This lack of transparency can be a deterrent for organizations seeking clear and upfront pricing details.
  • Some users have reported that Awardco offers restricted customization options, which can be a drawback for organizations looking for highly tailored recognition programs.
  • Feedback indicates that the platform's user interface may not be as intuitive as some competitors, potentially leading to a steeper learning curve and slower adoption among employees.

Software Demo

Demo

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How do Gusto and Awardco Compare on Features?

Total Features

54 Features

13 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Gusto and Awardco on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $49 , monthly
      • Not Available

      Pricing Plans

      • Simple

        $49

        /user/month

        • Full-service, single-state payroll

        • Unlimited runs & automated tax filings

        • Employee portal for paystubs & self-service

      • Plus

        $80

        /user/month

        • Everything in the Simple plan, plus

        • Multi-state payroll w/ Next-Day Direct Deposit

        • Time tracking & PTO management

        Show more +

      • Premium

        $180

        /user/month

        • All Plus features, plus:

        • Dedicated service advisor

        • Access to certified HR experts

        Show more +

      • Not Available

      Pricing Page

      Gusto pricing
      Awardco pricing

      Other Details

      Organization Types supported

      • Medium Business
      • Large Enterprises
      • Small Business
      • Individuals
      • Freelancers
      • Medium Business
      • Large Enterprises
      • Small Business
      • Individuals
      • Freelancers

      Platforms Supported

      • Mobile - Android
      • Browser Based (Cloud)
      • Mobile - iOS
      • Browser Based (Cloud)
      • Mobile - Android
      • Browser Based (Cloud)
      • Mobile - iOS
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes
      ✓ Yes

      ISO 27001

      ✗ No

      Single Sign-On (SSO)

      ✓ Yes
      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes
      ✓ Yes

      Audit Logs

      ✓ Yes
      ✓ Yes

      Data Residency

      🇺🇸 US
      🇺🇸 US

      Gusto User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      677

      36

      12

      15

      117

      1396

      98

      26

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Overall positive sentiment highlights ease of use and comprehensive features, tempered by some concerns over support consistency and limited advanced customization.

      What buyers like

      • Ease of use
      • Customer support
      • Integration with accounting tools

      Common complaints

      • Support communication issues
      • Limited advanced customization

      Buyer sentiment

      Buyer sentiment is very strong across 1520 reviews, with consistently positive feedback.

      What buyers like

      • Easy ordering process and point tracking, with a wide range of options including gift cards.
      • Fast, easy, and impactful employee recognition, supported by user-friendly interface and proactive customer service.
      • Various choices for rewards, including personalized and occasion-specific cards, promoting employee engagement.

      Common complaints

      • Some users find the selection of items and sizes limited in the marketplace.
      • Initial limitations on items available for purchase can be restrictive for first-time users.
      • Desire for more options and filters in the Marketplace for improved user experience.

      Pros and Cons

      • Simplifies payroll processing and tax compliance for non-experts

      • Robust integrations with accounting platforms like QuickBooks Online

      • Responsive and efficient customer support

      • Occasional errors or inconsistencies in support communication

      • Challenging transition process from other payroll providers without guidance

      • Easy ordering process and point tracking, with a wide range of options including gift cards.

      • Fast, easy, and impactful employee recognition, supported by user-friendly interface and proactive customer service.

      • Various choices for rewards, including personalized and occasion-specific cards, promoting employee engagement.

      • Some users find the selection of items and sizes limited in the marketplace.

      • Initial limitations on items available for purchase can be restrictive for first-time users.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Gusto or Awardco? Tell buyers what actually differs.

      List of Customers

      Customers

      Handlebar Cyclery

      Handlebar Cyclery

      Dwg

      Dwg

      American Canning

      American Canning

      No Customers information available.

      Media and Screenshots

      Screenshots

      gusto

      4 Screenshots

      Awardco

      6 Screenshots

      Videos

      video-0

      1 Videos

      video-0

      3 Videos

      Top Alternatives to Gusto and Awardco in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Gusto or Awardco?
      Awardco edges out the other on user ratings (4.8 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Gusto and Awardco offer a free trial?
      Gusto offers a free trial. Awardco does not.
      What is the starting price of Gusto vs Awardco?
      Gusto starts at $49 /user/month. Awardco starts at Contact for pricing.
      What are the top alternatives to Gusto?
      Top alternatives to Gusto include Patriot Payroll, Paychex Flex, Paycor, Freshbooks, BambooHR.
      What are the top alternatives to Awardco?
      Top alternatives to Awardco include Reward Gateway, Power2Motivate, Benefit One, Kudos, JobPts.