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GPS Insight vs TomTom WEBFLEET vs Rastrac vs Motive Comparison

Last updated:

GPS Insight

4.6(270 reviews)

Starting at Contact for pricing

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

GPS Insight is a fleet management software that combines real-time tracking, driver behavior analytics and full vehicle diagnostics in one application. GPS Insight tracks vehicles – which includes mapping routes and send…

TomTom WEBFLEET

3.0(38 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

The TomTom WEBFLEET fleet management software allows users to save time and effort by using one platform for managing all vehicles. The web-based fleet management software is so easy to use, when added a new vehicle emp…

Rastrac

4.0(27 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Rastrac is a simple and effective solution for the management of maintenance, fuel and other fleet-related activities. This intuitive yet powerful software is designed to help maintenance management teams streamline thei…

Motive

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Motive, formerly known as KeepTruckin, is a comprehensive software solution designed to improve safety, productivity, and profitability for businesses across various industries, including construction, agriculture, truck…

GPS Insight leads on user satisfaction with a 4.6-star rating across 270 reviews.

GPS Insight vs TomTom WEBFLEET vs Rastrac vs Motive — at a glance

FeatureGPS InsightTomTom WEBFLEETRastracMotive
Rating4.6 / 53.0 / 54.0 / 5
Reviews2703827
Starting priceContact for pricingContact for pricingContact for pricingContact for pricing
Free trial Yes No No No
Free version No No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryFleet Management SoftwareFleet Management SoftwareFleet Management SoftwareFleet Management Software
Integrations6+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modesBusiness HoursBusiness Hours, OnlineBusiness Hours, OnlineOnline
CertificationsGDPRSOC 2
Data residencyUSGlobalUSUS

Key differences between GPS Insight and TomTom WEBFLEET

  • Free trial: GPS Insight offers a free trial; TomTom WEBFLEET does not.
  • Target audience: GPS Insight is built for Freelancers / Consultants and Large Enterprises, while TomTom WEBFLEET targets Large Enterprises and Medium Business.
  • User satisfaction: GPS Insight scores higher with a 4.6-star average.
  • Deployment: GPS Insight supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; TomTom WEBFLEET supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare GPS Insight vs TomTom WEBFLEET vs Rastrac vs Motive — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Fleet Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

GPS Insight - Fleet Management Software
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TomTom WEBFLEET - Fleet Management Software
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Rastrac - Fleet Management Software
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Talk to an expert

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Biggest differences

Start here before you go deeper into features.

GPS Insight

Best for medium fleets needing integrated tracking, diagnostics, and compliance support.

Choose if
  • You manage a medium-sized fleet (100-1,500 vehicles) in transportation or field services.
  • You require real-time vehicle tracking combined with driver behavior analytics and diagnostics.
  • You need strong regulatory compliance features including ELD and driver safety monitoring.
Consider alternatives if
  • You are a freelancer or very small business with minimal fleet needs.
  • You need highly customizable driver event editing and location annotation capabilities.

TomTom WEBFLEET

Best for

Large Enterprises, Medium Business, Small Business

Rastrac

Best for

Large Enterprises, Medium Business, Small Business

Motive

Best for

Large Enterprises, Medium Business, Small Business

GPS Insight typically suits Freelancers / Consultants and Large Enterprises. TomTom WEBFLEET tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

GPS Insight is a fleet management software that combines real-time tracking, driver behavior analytics and full vehicle diagnostics in one application. GPS Insight tracks vehicles – which ... Read More about GPS Insight

The TomTom WEBFLEET fleet management software allows users to save time and effort by using one platform for managing all vehicles. The web-based fleet management software is so easy to ... Read More about TomTom WEBFLEET

Rastrac is a simple and effective solution for the management of maintenance, fuel and other fleet-related activities. This intuitive yet powerful software is designed to help maintenance ... Read More about Rastrac

Motive, formerly known as KeepTruckin, is a comprehensive software solution designed to improve safety, productivity, and profitability for businesses across various industries, including ... Read More about Motive

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

9.1/10

8.6/10

7.5/10

8.1/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

100-1,500 employeesMedium Business
50–1,000+ employees
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

GPS Insight

  • Comprehensive Fleet Visibility: GPS Insight delivers real-time tracking, diagnostics, and reporting, helping businesses monitor vehicles, assets, and driver activity with precision
  • Customizable Dashboards & Alerts: Users can set personalized dashboards and geofencing alerts, improving decision-making and ensuring operational accountability.
  • Regulatory Compliance & Safety Tools: The platform supports ELD compliance, driver safety monitoring, and reporting to meet federal regulations and reduce risk.

Rastrac

No key benefits available yet.

Motive

  • Evidence-Rich Reporting & Documentation: Safety and compliance are only as good as your documentation. GoMotiv lets users attach photos, notes, checklist histories, and hazard evidence directly to tasks and reports, creating an audit trail that’s easy to export for compliance, insurance, or internal reviews.
  • Customizable Templates & Standardized Workflows: The platform comes with inspection templates and workflow builders that allow organizations to tailor forms, checklists, and procedures to their specific operations. This ensures that work is done correctly every time — whether it’s equipment checks, onboarding tasks, or safety audits.
  • Real-Time Visibility & Actionable Alerts: GoMotiv’s dashboards and alert systems give supervisors and safety leaders immediate visibility into safety performance across locations. Alerts for overdue tasks, unresolved hazards, or missed inspections help teams proactively manage risk instead of reacting after the fact.
Best fit

Best fit

GPS Insight

  • 100–1,500 employees
  • Transportation, construction, field services, government fleets, utilities, and logistics.
  • Fleet Managers, Safety Directors, Compliance Officers, Operations Managers, and Logistics Supervisors

Rastrac

No best-fit guidance available yet.

Motive

  • 50–1,000+ employees
  • Construction, Manufacturing, Transportation & Logistics, Field Services, Utilities, Energy, Warehousing
  • Safety Manager, Operations Manager, Compliance Manager, Fleet Manager, HSE Manager, Site Supervisor, Operations Director
Watchouts

Reasons buyers look elsewhere

GPS Insight

  • Some organizations consider alternatives to GPS Insight when looking for a more simplified user interface tailored to smaller fleet operations.
  • Businesses that require hyper-local or international tracking capabilities may seek platforms with broader geographic coverage.
  • Companies with a focus on advanced AI-driven predictive maintenance often explore solutions with built-in machine learning tools.

Rastrac

No alternatives guidance available yet.

Motive

  • GoMotiv’s native integrations are helpful, but users needing wide connectivity to payroll systems, ERP platforms, CRM, IoT sensors, or IoS/Android fleet data may turn to competitors with larger integration ecosystems or open APIs.
  • Teams that require deeper analytics, custom dashboards, trend forecasting, or integration with business intelligence tools might choose alternatives that offer built-in reporting or stronger data export capabilities.
  • Some users report that GoMotiv’s interface feels less intuitive or dated compared with modern SaaS tools with slicker dashboards and simpler onboarding. Platforms like iAuditor, SafetyCulture, or Rippling Core tend to score higher for ease of adoption.

Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do GPS Insight, TomTom WEBFLEET, Rastrac and Motive Compare on Features?

Total Features

10 Features

10 Features

6 Features

19 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Compare GPS Insight, TomTom WEBFLEET, Rastrac and Motive on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Pricing Plans

          • Not Available
          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          GPS Insight pricing

          Pricing information not available

          Rastrac pricing
          Motive pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)
          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)
          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)
          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Not Available
          • Available
          • Not Available
          • Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          HIPAA

          ✗ No
          ✗ No
          ✗ No

          GDPR

          ✓ Yes

          Single Sign-On (SSO)

          Multi-Factor Auth (MFA)

          Data Encryption

          ✓ Yes

          Audit Logs

          Data Residency

          🇺🇸 US
          🌐 Global
          🇺🇸 US

          GPS Insight vs TomTom WEBFLEET vs Rastrac User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          216

          62

          12

          0

          2

          2

          0

          0

          0

          1

          0

          1

          0

          0

          0

          186

          60

          14

          0

          15

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users generally praise GPS Insight for its ease of use, accurate vehicle tracking, and responsive customer support, though some report issues with event editing and hardware reliability.

          What buyers like

          • Ease of installation
          • Accurate tracking and mapping
          • Customer support

          Common complaints

          • Driver event editing complexity
          • Hardware integration reliability

          Buyer sentiment

          Buyer sentiment is mixed across 3 reviews, so it is worth reviewing the tradeoffs closely.

          What buyers like

          • The software is scalable, making it suitable for businesses of all sizes, particularly those that are growing and need a fleet management solution that can expand with them.
          • WEBFLEET is versatile and caters to a wide range of industries, from transportation and courier companies to service-oriented businesses like plumbers and builders, making it a great fit for small to medium-sized businesses.
          • By consolidating fleet management into a single platform, WEBFLEET helps save valuable time and effort, making it easier for businesses to streamline vehicle operations and reduce administrative workload.

          Common complaints

          • While WEBFLEET is user-friendly, its reporting capabilities may be too basic for businesses that require more detailed, customized analytics to make strategic decisions.
          • As a subscription-based service, businesses will need to factor in ongoing costs. For companies with tight budgets, this could become a long-term expense, especially if they need multiple user accounts.
          • As a web-based solution, WEBFLEET’s functionality is heavily dependent on a stable internet connection. In areas with weak connectivity, fleet managers may experience delays or difficulties accessing important data.

          Buyer sentiment

          Buyer sentiment is positive across 1 reviews, with strong overall satisfaction.

          What buyers like

          • Despite its robust features, Rastrac's intuitive design makes it easy for maintenance teams to use and navigate daily operations without a steep learning curve.
          • Rastrac provides powerful analytical tools, allowing businesses to gain valuable insights into fleet performance, helping optimize operations.
          • The platform enables businesses to have full control over costs and processes, helping reduce unnecessary expenses and increase efficiency

          Common complaints

          • While effective for maintenance and cost tracking, Rastrac might lack more advanced fleet management functionalities like real-time tracking or route optimization.
          • Some businesses may find the customization options for reports and dashboards to be somewhat limited compared to more flexible fleet management solutions.

          What buyers like

          • Provides actionable insights for business optimization.
          • Helps prevent accidents and ensure compliance.
          • Reduces manual workload and enhances workflows.

          Common complaints

          • Some users might need time to fully utilize advanced features.
          • Pricing may be a consideration for smaller businesses.

          Pros and Cons

          • Easy installation and user-friendly portal

          • Accurate real-time tracking and mapping of vehicles

          • Exceptional customer support with quick response times

          • Complex and unintuitive editing of driver-initiated events

          • Limited discretion in location setting edits causing unclear entries

          • User-friendly design simplifies fleet management.

          • Quick setup for new vehicles.

          • Wide applicability across industries.

          • Limited features for larger fleets.

          • Basic reporting may not meet all needs.

          • Effective maintenance management streamlines operations.

          • Detailed analysis capabilities enhance decision-making.

          • Cost control features help manage expenses.

          • Limited real-time tracking may hinder responsiveness.

          • May lack advanced features for larger fleets.

          • Provides actionable insights for business optimization.

          • Helps prevent accidents and ensure compliance.

          • Reduces manual workload and enhances workflows.

          • Some users might need time to fully utilize advanced features.

          • Pricing may be a consideration for smaller businesses.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          East Central Energy

          East Central Energy

          True MHS Saves

          True MHS Saves

          City of Worcester

          City of Worcester

          ISG technology

          ISG technology

          Crosswater Holdings Limited

          Crosswater Holdings Limited

          No Customers information available.

          CARVANA

          CARVANA

          KIRBY

          KIRBY

          KLX

          KLX

          Media and Screenshots

          Screenshots

          GPS Insight

          4 Screenshots

          No screenshots available.

          Map Options

          1 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          3 Videos

          video-0

          2 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, GPS Insight or TomTom WEBFLEET?
          GPS Insight edges out the other on user ratings (4.6 vs 3.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do GPS Insight and TomTom WEBFLEET offer a free trial?
          GPS Insight offers a free trial. TomTom WEBFLEET does not.
          What is the starting price of GPS Insight vs TomTom WEBFLEET?
          GPS Insight starts at Contact for pricing. TomTom WEBFLEET starts at Contact for pricing.
          What are the top alternatives to GPS Insight?
          Top alternatives to GPS Insight include Motive, Azuga Fleet, Tulassi Fleet Management System, Fleetio, Fleet Complete.
          What are the top alternatives to TomTom WEBFLEET?
          Top alternatives to TomTom WEBFLEET include Motive, Azuga Fleet, Fleetio, Fleet Complete, GPS Insight.

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