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Freshworks 360 vs Salesforce vs Bigin by Zoho CRM Comparison

Last updated:

Freshworks 360

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Freshworks is a real-time customer engagement platform that provides customers 360° product experience to answer their queries faster by integrating multiple channels like voice, email, social and others. The platform al…

Salesforce

4.5(710 reviews)

Starting at $25 /user/month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Salesforce CRM software is a social enterprise application designed to help businesses of all sizes and industries like retail, health care, technology, financial services, consumer packaged goods (CPG), and many more. B…

Bigin by Zoho CRM

4.6(294 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Salesforce leads on user satisfaction with a 4.5-star rating across 710 reviews.

Spotsaas Analysis

Freshworks 360SalesforceBigin by Zoho CRM

The core difference between Freshworks 360 and Salesforce lies in Salesforce's focus on highly customizable CRM solutions tailored for medium to large enterprises, while Freshworks 360 lacks detailed specifications on its target audience and features. Ideal buyers for Salesforce are medium to large enterprises seeking extensive customization and data analytics, whereas Freshworks 360 may appeal to a broader range of businesses looking for a less defined CRM solution.

Who should pick which

  • Not specified for company sizes:
  • Not specified for best use cases:
  • Not specified for choosing criteria:
  • Lacks detailed pricing information:
  • Potentially suitable for various business sizes:
  • Focus on user-friendly interface:
  • Best for medium to large enterprises:
  • Customizable CRM solutions for diverse industries:
  • Ideal for sales managers and business development roles:
  • Requires extensive customization for unique workflows:
  • Robust analytics and reporting capabilities:
  • Price starts at $25 per user:

Freshworks 360 vs Salesforce vs Bigin by Zoho CRM — at a glance

FeatureFreshworks 360SalesforceBigin by Zoho CRM
Rating4.5 / 54.6 / 5
Reviews710294
Starting priceContact for pricing$25 /user/month$7 /User/Month
Free trial No Yes Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
Integrations13+ apps
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2SOC 2, HIPAA, GDPR, ISO 27001
Data residencyGlobalGlobalGlobal

Key differences between Freshworks 360 and Salesforce

  • Pricing: Salesforce starts at $25 /user/month. Freshworks 360 pricing is not publicly listed.
  • Free trial: Salesforce offers a free trial; Freshworks 360 does not.
  • Target audience: Freshworks 360 is built for Large Enterprises and Medium Business, while Salesforce targets Freelancers / Consultants and Large Enterprises.
  • Deployment: Freshworks 360 supports SaaS/Web/Cloud; Salesforce supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Freshworks 360 vs Salesforce vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Freshworks 360 - CRM Software
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Salesforce - CRM Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Freshworks 360

Best for

Large Enterprises, Medium Business, Small Business

Salesforce

Best for medium to large enterprises needing highly customizable CRM solutions.

Choose if
  • You require extensive customization to fit unique industry workflows.
  • Your team needs robust analytics and reporting for data-driven sales decisions.
  • You want seamless integration with numerous third-party applications and APIs.
Consider alternatives if
  • You are a small business or startup with a limited budget.
  • Your team lacks technical expertise or prior CRM experience.

Bigin by Zoho CRM

Best for

Small Business

Freshworks 360 typically suits Large Enterprises and Medium Business. Salesforce tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Freshworks is a real-time customer engagement platform that provides customers 360° product experience to answer their queries faster by integrating multiple channels like voice, email, ... Read More about Freshworks 360

Salesforce CRM software is a social enterprise application designed to help businesses of all sizes and industries like retail, health care, technology, financial services, consumer ... Read More about Salesforce

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Not Available
  • Starts from $25 , monthly
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

7.5/10

9.8/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.53

(710)

4.57

(294)

Best Company Size

50 to 10,000 employeesMedium to Large Enterprises
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Salesforce

  • Simplified Sales Processes: Salesforce simplifies the entire sales cycle, allowing teams to manage leads, opportunities, and customer interactions smoothly. I've seen firsthand how this leads to increased efficiency and higher conversion rates.
  • Analytics and Reporting: With Salesforce's analytics tools, managers can gain insights into performance metrics. This allows for informed decision-making based on real-time data, so strategies stay aligned with business goals.
  • Customizable Solutions: One of Salesforce's key features is its adaptability. Whether you're in retail, healthcare, or finance, the platform can be designed for your specific industry needs. I often recommend using this flexibility for maximum impact.
Best fit

Best fit

Salesforce

  • 50 to 10,000 employees
  • Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

Salesforce

  • Pricing exceeds $165/month for most teams — buyers with <50 employees often switch to HubSpot CRM ($50/month) or Pipedrive ($59/month) for lower cost
  • Lacks pre-built templates for specific industries like real estate or nonprofits — teams needing vertical solutions add Zoho CRM or industry-specific alternatives
  • Requires 4–6 weeks of admin setup and training — companies wanting faster deployment choose Pipedrive or Monday.com Sales for quicker onboarding

Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do Freshworks 360, Salesforce and Bigin by Zoho CRM Compare on Features?

Total Features

3 Features

10 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Freshworks 360, Salesforce and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $25 , monthly
        • $7 , Billed Yearly

        Pricing Plans

        • Not Available
        • Free Suite

          Free

          • Easy setup with guided onboarding

          • Lead, Account, Contact, and Opportunity

          • Service Case Management & Simple Email Marketing

          Show more +

        • Starter Suite

          $25

          /user/month

          • Everything in Free plus built-in Sales Flows and Lead Routing

          • Email to Case Management

          • Dynamic Email Marketing, Forms, and Analytics

          Show more +

        • Pro Suite

          $100

          /user/month

          • Everything in Starter plus Enhanced Real-Time Chat

          • Sales Quoting and Forecasting

          • Greater Customization, Automation+ Access to AppExchange

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Pricing information not available

        Salesforce pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Not Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✗ No
        ✓ Yes

        GDPR

        ✓ Yes

        ISO 27001

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🌐 Global
        🌐 Global

        Freshworks 360 vs Salesforce User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        No reviews available for this product

        378

        143

        30

        4

        7

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        What buyers like

        • Real-time customer engagement
        • Multi-channel integration
        • Personalized experiences

        Common complaints

        • Complex setup process
        • Can be overwhelming for new users
        • Higher pricing for advanced features

        Buyer sentiment

        Overall positive sentiment highlights Salesforce's customization, analytics, and integration strengths, tempered by concerns about cost and complexity.

        What buyers like

        • Customizability
        • Analytics and reporting
        • Integration capabilities

        Common complaints

        • High cost
        • Steep learning curve

        Buyer sentiment

        Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

        What buyers like

        • Simple design with a short learning curve — accessible for non-technical users.
        • Pricing targets startups and small businesses with core CRM features at low cost.
        • Pipeline management and workflow automation reduce manual steps in sales processes.

        Common complaints

        • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
        • Lacks advanced features needed by larger enterprises or complex workflows.
        • Customer support availability is inconsistent, affecting issue resolution during critical moments.

        Pros and Cons

        • Multi-channel integration allows for seamless customer interactions.

        • Real-time analytics provide actionable insights for improvement.

        • Guided workflows enhance user experience and efficiency.

        • Setup can be complex and time-consuming.

        • New users may find the platform overwhelming.

        • Highly customizable platform tailored to specific industry needs

        • Robust reporting and analytics for data-driven decision-making

        • Extensive integration capabilities with third-party apps and APIs

        • Expensive licensing and additional feature costs

        • Steep learning curve for new or non-technical users

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used Freshworks 360, Salesforce, or Bigin by Zoho CRM? Tell buyers what actually differs.

        Integrations

        Integration with other apps

        No Integration information available.

        No Integration information available.

        List of Customers

        Customers

        Grabyo

        Grabyo

        GetYourGuide

        GetYourGuide

        Honda

        Honda

        BBVA

        BBVA

        Brunello Cucinelli

        Brunello Cucinelli

        Unilever

        Unilever

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        No screenshots available.

        Salesforce Adoption Dashboards

        3 Screenshots

        Videos

        video-0

        4 Videos

        video-0

        5 Videos

        Expand your shortlist

        Add another option to compare side by side

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Freshworks 360 or Salesforce?
        Salesforce edges out the other on user ratings (4.5 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Freshworks 360 and Salesforce offer a free trial?
        Salesforce offers a free trial. Freshworks 360 does not.
        What is the starting price of Freshworks 360 vs Salesforce?
        Freshworks 360 starts at Contact for pricing. Salesforce starts at $25 /user/month.
        What are the top alternatives to Freshworks 360?
        Top alternatives to Freshworks 360 include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Salesforce.
        What are the top alternatives to Salesforce?
        Top alternatives to Salesforce include Bigin by Zoho CRM, Hubspot Marketing Hub, Dynamics 365 Marketing, ClickUp, Zoho CRM.