NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Spotsaas logo

Freshbooks vs Supermetrics Comparison

Last updated:

Freshbooks

4.6(1,379 reviews)

Starting at $8 /month

  • Free Trial
  • Freelancers / Consultants
  • Medium Business

FreshBooks is cloud accounting software for freelancers, small agencies, and service businesses with under 10 employees who handle their own books. It automates invoicing, expense categorization, and time-to-invoice work…

Supermetrics

4.1(221 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Freshbooks leads on user satisfaction with a 4.6-star rating across 1,379 reviews.

Freshbooks vs Supermetrics — at a glance

FeatureFreshbooksSupermetrics
Rating4.6 / 54.1 / 5
Reviews1,379221
Starting price$8 /month$69 /User/Month
Free trial Yes Yes
Free version No No
Best forFreelancers / Consultants, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryAccounting SoftwareMarketing Analytics Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPRSOC 2
Data residencyGlobalGlobal

Key differences between Freshbooks and Supermetrics

  • Pricing: Freshbooks starts at $8 /month, while Supermetrics starts at $69 /User/Month.
  • Target audience: Freshbooks is built for Freelancers / Consultants and Medium Business, while Supermetrics targets Large Enterprises and Medium Business.
  • User satisfaction: Freshbooks scores higher with a 4.6-star average.
  • Deployment: Freshbooks supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac.

Freshbooks vs Supermetrics — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Accounting Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Freshbooks
Talk to an expert
Talk to an expert
Supermetrics - New SaaS Software
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Freshbooks vs Supermetrics comparison

Get the full side-by-side as a PDF — these picks plus the top Accounting Software tools, with verified ratings, pricing and features.

  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
  • Emailed to you — no on-screen download

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Biggest differences

Start here before you go deeper into features.

Freshbooks

Best for small businesses needing simple, integrated invoicing and time tracking.

Choose if
  • You are a freelancer or small business owner seeking easy invoicing and expense management.
  • You want a user-friendly platform with minimal setup and a clean, intuitive interface.
  • You value responsive, personalized customer support and built-in time tracking features.
Consider alternatives if
  • Your business requires advanced financial reporting and deep customization options.
  • You need integrated payroll functionality within your accounting software.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Freshbooks typically suits Freelancers / Consultants and Medium Business. Supermetrics tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

FreshBooks is cloud accounting software for freelancers, small agencies, and service businesses with under 10 employees who handle their own books. It automates invoicing, expense ... Read More about Freshbooks

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Entry Level Pricing

  • Starts from $8 , monthly
  • Starts from $69 , Billed Yearly

Free Trial Availability

SpotScore

What's this? ↗

9.6/10

Not Available

User Ratings

Based on verified Spotsaas reviews

4.59

(1379)

Best Company Size

1-50 employeesSmall businesses
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Freshbooks

  • Streamlined Invoicing: FreshBooks automates invoicing, allowing you to send professional-looking invoices in just a few clicks. You’ll appreciate how quickly you can get paid, improving your cash flow.
  • Time Tracking Made Easy: With built-in time tracking features, both you and your team can easily log billable hours. This not only confirms accurate billing but also helps in managing project timelines effectively.
  • Expense Management Simplified: FreshBooks lets users quickly categorize and track expenses by photographing receipts. This means less time on paperwork and more time on strategic work.
Best fit

Best fit

Freshbooks

  • 1-50 employees
  • Martech, SaaS, Consulting, Freelancing, Creative Services
  • Small Business Owners, Freelancers, Accountants, Project Managers, Financial Administrators
Watchouts

Reasons buyers look elsewhere

Freshbooks

  • Pricing starts at $15/month for solo users but jumps to $55/month for teams — freelancers and small businesses under 10 employees often switch to Wave (free) or Zoho Books ($99/year) for basic invoicing
  • Project management is limited to task lists; teams needing Gantt charts, resource allocation, or sprint planning typically add Monday.com or Asana
  • Customization limited to basic invoice templates — businesses with branded workflows or multi-entity invoicing requirements move to Xero or NetSuite

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Spotsaas advisor
Get shortlist help from a software advisor
  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Freshbooks and Supermetrics Compare on Features?

Total Features

17 Features

4 Features

Unique Features

No unique features

No unique features

Get Quote
Get Quote

Compare Freshbooks and Supermetrics on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $8 , monthly
      • $69 , Billed Yearly

      Pricing Plans

      • Lite

        $8

        /month

        • Send invoices to 5 clients

        • Track expenses in real time

        • Create and send estimates

        Show more +

      • Plus

        $13

        /month

        • Send invoices to 50 clients

        • Track expenses in real time

        • Create estimates

        Show more +

      • Premium

        $24

        /month

        • Send invoices to unlimited clients

        • Track expenses in real time

        • Create estimates

        Show more +

      • Browse all pricing plans
      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans

      Pricing Page

      Freshbooks pricing
      Supermetrics pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🌐 Global
      🌐 Global

      Freshbooks User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      1053

      195

      51

      18

      35

      460

      211

      21

      6

      13

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Overall positive sentiment highlights FreshBooks as an easy-to-use, efficient accounting tool ideal for small businesses and freelancers, with praise for its customer support and core features but some concerns about reporting depth and occasional technical issues.

      What buyers like

      • Ease of use
      • Customer support
      • Time tracking and invoicing features

      Common complaints

      • Limited reporting and customization
      • Technical bugs and server reliability

      Buyer sentiment

      Buyer sentiment is positive across 711 reviews, with strong overall satisfaction.

      What buyers like

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.
      • A wide variety of connectors lets users combine many data sources in one place.
      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      Common complaints

      • Many reviewers find the pricing high, especially for sole traders or small users.
      • Some report occasional bugs, instability or needing to reconnect data sources.
      • A few note limits on the number of connections or datasources.

      Pros and Cons

      • Intuitive and user-friendly interface suitable for non-accounting experts

      • Exceptional and responsive customer support with knowledgeable account managers

      • Effective invoicing, expense tracking, and time tracking features tailored for small and freelance businesses

      • Limited invoice customization options impacting branding needs

      • Less robust reporting functionalities compared to larger competitors

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Freshbooks or Supermetrics? Tell buyers what actually differs.

      List of Customers

      Customers

      FreshBooks

      FreshBooks

      No Customers information available.

      Media and Screenshots

      Screenshots

      Other Income DB

      3 Screenshots

      Supermetrics API screenshot

      8 Screenshots

      Videos

      video-0

      2 Videos

      video-0

      5 Videos

      Top Alternatives to Freshbooks and Supermetrics in 2026

      Expand your shortlist

      Add another option to compare side by side

      Search by product name to compare pricing, fit, and buyer feedback in one view.

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Freshbooks or Supermetrics?
      Freshbooks edges out the other on user ratings (4.6 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Freshbooks and Supermetrics offer a free trial?
      Yes, both Freshbooks and Supermetrics offer a free trial.
      What is the starting price of Freshbooks vs Supermetrics?
      Freshbooks starts at $8 /month. Supermetrics starts at $69 /User/Month.
      What are the top alternatives to Freshbooks?
      Top alternatives to Freshbooks include Xero, Zoho Books, Quickbooks, FreeAgent, QuickFile.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.