ActiveDEMAND vs Infusionsoft by Keap vs Outgrow vs ActiveCampaign Comparison
ActiveDEMAND
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
ActiveDEMAND acts as your digital marketing assistant, automating the tedious tasks of managing your website-based marketing campaigns in real-time. It's the ultimate marketing and customer relationship management tool t…
Infusionsoft by Keap
Starting at Contact for pricing
- Free Trial
- Freelancers / Consultants
- Small Business
Infusionsoft is the leading all-in-one marketing automation. It helps you connect the dots between website traffic, leads and customers. With Infusionsoft's integrated tools you can nurture leads, sync with social media…
Outgrow
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful…
ActiveCampaign
Starting at $29 /User/Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that…
Infusionsoft by Keap leads on user satisfaction with a 4.3-star rating across 2,151 reviews.
SpotSaaS Analysis
ActiveDEMANDInfusionsoft by KeapOutgrow
ActiveDEMAND is tailored for businesses seeking a comprehensive marketing automation solution with advanced customization options, making it ideal for mid-sized to large companies. In contrast, Infusionsoft by Keap is suited for small to medium-sized businesses looking for a straightforward approach to customer relationship management and marketing automation.
- Best for complex, customizable marketing automation - Integrated call tracking features - Suitable for teams of 51-500 and 500+ employees - All-in-one platform for email and social media management - Advanced workflow customization capabilities - Flexible campaign configurations
- Focused on customer relationship management - Streamlined marketing automation tools - Ideal for small to medium-sized businesses - User-friendly interface for ease of use - Offers sales and marketing integration - Supports eCommerce functionalities
ActiveDEMAND vs Infusionsoft by Keap vs Outgrow vs ActiveCampaign — at a glance
| Feature | ActiveDEMAND | Infusionsoft by Keap | Outgrow | ActiveCampaign |
|---|---|---|---|---|
| Rating | 4.2 / 5 | 4.3 / 5 | 4.7 / 5 | 4.5 / 5 |
| Reviews | 140 | 2,151 | 567 | 12,031 |
| Starting price | Contact for pricing | Contact for pricing | Contact for pricing | $29 /User/Month |
| Free trial | Yes | Yes | Yes | Yes |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Small Business | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business |
| Category | Marketing Automation Software | Marketing Automation Software | Marketing Automation Software | Marketing Automation Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available | Available |
| Support modes | Business Hours, Online | 24/7 (Live rep), Business Hours, Online | 24/7 (Live rep), Online | Business Hours, Online |
| Certifications | GDPR | SOC 2, GDPR | GDPR | SOC 2, HIPAA, GDPR |
| Data residency | US | US | Global | Global |
Key differences between ActiveDEMAND and Infusionsoft by Keap
- Target audience: ActiveDEMAND is built for Large Enterprises and Medium Business, while Infusionsoft by Keap targets Freelancers / Consultants and Small Business.
- User satisfaction: Infusionsoft by Keap scores higher with a 4.3-star average.
- Deployment: ActiveDEMAND supports SaaS/Web/Cloud; Infusionsoft by Keap supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare ActiveDEMAND vs Infusionsoft by Keap vs Outgrow vs ActiveCampaign — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert | Infusionsoft by KeapMigrated to Keap Compare Keap Compare Keap |
Biggest differences
Start here before you go deeper into features.
Best for complex, customizable marketing automation with integrated call tracking.
- You need an all-in-one platform combining email, call tracking, and social media management.
- Your team requires advanced workflow customization and flexible campaign configurations.
- You want seamless CRM integration to align marketing and sales efforts effectively.
- You are a small business seeking simple, ready-to-use marketing automation solutions.
- Your team lacks dedicated marketing automation expertise to manage a steep learning curve.
Freelancers / Consultants, Small Business
Best for creating interactive lead generation content with easy marketing automation.
- You need to build quizzes, calculators, or surveys without coding skills.
- Your focus is on lead generation and customer engagement campaigns.
- You want a user-friendly platform with versatile customizable templates.
- Your company requires extensive third-party app integrations and marketplace options.
- You need complex, enterprise-level automation workflows beyond simple streamlined setups.
Best for SMBs needing powerful, flexible marketing automation with integrated CRM.
- You want robust automation workflows with a visual builder for complex campaigns.
- You need strong segmentation and targeting for personalized marketing efforts.
- You value responsive, knowledgeable customer support to help navigate the platform.
- You require highly advanced, flexible email design customization beyond platform limits.
- You prefer very simple, minimal automation tools with little to no learning curve.
ActiveDEMAND typically suits Large Enterprises and Medium Business. Infusionsoft by Keap tends to fit Freelancers / Consultants and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | ActiveDEMAND acts as your digital marketing assistant, automating the tedious tasks of managing your website-based marketing campaigns in real-time. It's the ultimate marketing and customer ... Read More about ActiveDEMAND | Infusionsoft is the leading all-in-one marketing automation. It helps you connect the dots between website traffic, leads and customers. With Infusionsoft's integrated tools you can nurture ... Read More about Infusionsoft by Keap | Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. ... Read More about Outgrow | ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More about ActiveCampaign |
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Spotsaas ScoreWhat's this? ↗ | 8.9/10 | 8.8/10 | 9.0/10 | 9.8/10 |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 51-500 employees500+ employees | — | Small BusinessMedium Business | 10-500 employeesSmall to medium businesses |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
No key benefits available yet.
No key benefits available yet.
No key benefits available yet.
- Seamless Automation: ActiveCampaign empowers your marketing team to create highly personalized customer experiences through robust automation workflows. Imagine setting up a campaign that runs itself, engaging customers at the right moments without manual intervention.
- Advanced CRM Functionality: With its integrated CRM, ActiveCampaign helps you manage customer relationships efficiently. You'll gain insights into your sales pipeline and customer interactions, allowing you to make informed decisions that drive growth.
- Segmentation and Targeting: This platform enables precise audience segmentation, making it easier for you to tailor messages based on user behavior and preferences. By doing so, you can significantly increase engagement rates and conversions.
Best fit
No best-fit guidance available yet.
No best-fit guidance available yet.
No best-fit guidance available yet.
- 10 to 500 employees
- Martech, SaaS, E-commerce, Consulting, and Nonprofits
- Marketing Managers, Sales Managers, Customer Success Representatives, and CRM Administrators
Reasons buyers look elsewhere
No alternatives guidance available yet.
No alternatives guidance available yet.
No alternatives guidance available yet.
- Users may seek alternatives due to budget constraints, as ActiveCampaign can be relatively expensive for small businesses or startups looking for cost-effective marketing automation solutions.
- Some users might find the learning curve steep, prompting them to explore more intuitive platforms that offer user-friendly interfaces and easier onboarding processes.
- Businesses with specific needs, such as e-commerce integration or advanced CRM features, may look for alternatives that provide tailored functionalities better suited to their unique operational requirements.
Software Demo
Demo |
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How do ActiveDEMAND, Infusionsoft by Keap, Outgrow and ActiveCampaign Compare on Features?
Total Features | 10 Features | 9 Features | 19 Features | 30 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare ActiveDEMAND, Infusionsoft by Keap, Outgrow and ActiveCampaign on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | — | — |
Single Sign-On (SSO) | — | — |
Multi-Factor Auth (MFA) | — | — |
Data Encryption | — | — |
Audit Logs | — | — |
Data Residency | 🇺🇸 US | 🇺🇸 US |
ActiveDEMAND vs Infusionsoft by Keap vs Outgrow User Reviews & Rating Comparison
User Ratings | ||||
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Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Users appreciate ActiveDEMAND's comprehensive features and flexibility but often struggle with its complexity and outdated interface. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 268 reviews, with strong overall satisfaction. What buyers like
Common complaints
| Buyer sentiment Users generally praise Outgrow for its ease of use, customization options, and strong lead generation features, though some note limitations in integrations and advanced feature complexity. What buyers like
Common complaints
| Buyer sentiment Overall, buyers appreciate ActiveCampaign for its powerful automation, excellent support, and user-friendly interface, though some find the learning curve and email design limitations challenging. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers |  Connor  LeaderOne  Flowbird | No Customers information available. |  Github  Codepen  VOD |  Platinum Skin Care  MOM  Heather Read Photography |
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Media and Screenshots
Screenshots |  8 Screenshots |  3 Screenshots |
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Videos |  3 Videos |  2 Videos |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, ActiveDEMAND or Infusionsoft by Keap?
- Infusionsoft by Keap edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do ActiveDEMAND and Infusionsoft by Keap offer a free trial?
- Yes, both ActiveDEMAND and Infusionsoft by Keap offer a free trial.
- What is the starting price of ActiveDEMAND vs Infusionsoft by Keap?
- ActiveDEMAND starts at Contact for pricing. Infusionsoft by Keap starts at Contact for pricing.
- What are the top alternatives to ActiveDEMAND?
- Top alternatives to ActiveDEMAND include Outgrow, ActiveCampaign, CleverTap, Moosend, Act-On.
- What are the top alternatives to Infusionsoft by Keap?
- Top alternatives to Infusionsoft by Keap include Outgrow, ActiveCampaign, CleverTap, Moosend, WebEngage.