NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Last updated:

7.2

SpotScore

Friendly Automate - Marketing Automation Software

Top 10 Friendly Automate Alternatives 2026

Boost your marketing game with automated precision.

Start Free Trial

Trusted by 2M+ software buyers annually.

Main Features

  • Campaign Segmentation
  • Landing Pages
  • Lead Management
  • Lead Scoring

Pricing

  • Starts from $82.50/Month when Billed Yearly

  • Free Trial available

Start Free Trial

Friendly Automate is a Marketing Automation Software platform. Teams looking for alternatives typically need better pricing flexibility, easier deployment, or a closer feature fit for their specific use case. Below you'll find 10 vetted Marketing Automation Software alternatives ranked by user rating, with filters to narrow by pricing, platform, and features — so you can find the right fit for 2026.

Friendly Automate vs Top Alternatives at a Glance

Side-by-side comparison of pricing, user rating, and free trial availability to help you decide faster.

ToolBest ForPricingRatingFree Option
Friendly Automate CurrentMarketing Automation Software$82.50No reviews✓ Yes
OutgrowMarketing Automation SoftwareFree trial4.9 ★✓ Yes
ActiveCampaignMarketing Automation Software$154.7 ★✓ Yes
CleverTapMobile Analytics SoftwareFree trial4.7 ★✓ Yes
MoosendEmail Marketing SoftwareFree plan available4.3 ★✓ Yes
VboutMarketing Automation SoftwareFree trial4.9 ★✓ Yes

Alternatives of Friendly Automate with

Filter results

Start with Pricing or Rating to narrow fastest.

Sort by :

Recommended
Recommended
Score
Rating
Alphabetical

Features

+ Show 40 more

Share this page

Showing 1-10 out of 10

Top rated

List of the Top Friendly Automate alternatives as of November 2026

Compare business software, products, and services to find the best solution for your business or organization. Use the filters on the left to drill down by category, pricing, features, market segment, user ratings, and more.

9.0

SpotScore

Outgrow

Outgrow — 4.86★

RECOMMENDED

Boost sales and engage customers effortlessly.

Add to compare

What is Outgrow?

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful marketing automation solution designed specifically for high-growth ...

Read more

Common Features

  • Lead Scoring

  • Campaign Segmentation

  • Lead Management

Unique Features

  • Multivariate Testing

  • Analytics (ROI Tracking)

  • Channel Management

+ 13 more

Pricing

Free Trial available, Try Now

Outgrow offers custom pricing plan

9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign — from $15 · 4.66★

RECOMMENDED

Streamline your marketing efforts and see results.

Add to compare

What is ActiveCampaign?

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that turns warm prospects into paying customers. It is the complete marketing ...

Read more

Common Features

  • Lead Management

  • Landing Pages

  • Campaign Segmentation

+ 1 more

Unique Features

  • Website Visitor Tracking

  • Lead Nurturing

  • Email Drip Campaigns

+ 23 more

Pricing

Free Trial available

Starts from $15/Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

9.8

SpotScore

CleverTap - Mobile Analytics Software

Add to compare

What is CleverTap?

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...

Read more

Common Features

No common features

Unique Features

  • Event Tracking

  • Push Notifications

  • Revenue Tracking

+ 7 more

Pricing

Free Trial available, Try Now

CleverTap offers custom pricing plan

8.8

SpotScore

Moosend

Moosend — Email Marketing Software · 4.3★

RECOMMENDED

Boost your business with Moosend's email marketing solution.

4.3

Add to compare

Free plan available

What is Moosend?

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to create and send professional email campaigns so you can reach out to new ...

Read more

Common Features

No common features

Unique Features

  • Contact Management

  • Auto-Responders

  • Click-through Tracking

+ 19 more

Pricing

Moosend offers custom pricing plan

8.8

SpotScore

Vbout

Vbout — 4.88★

Streamline your marketing with Vbout.

Start Free Trial

Add to compare

✦ Editor’s Pick

What is Vbout?

Vbout is an all-in-one marketing automation platform for agencies and small business marketing teams managing email, social media scheduling, and lead nurturing workflows from a single dashboard. It includes lead scoring, drag-and-drop campaign creation, and landing page tools, reducing the ...

Read more

What reviewers like about Vbout

  • All-in-one platform covering email automation, social media management, landing pages, lead scoring, and analytics.
  • Responsive customer support team during onboarding and ongoing use.
  • Interface accessible to non-technical users and marketing beginners.

Where Vbout falls short

  • Extensive features can overwhelm new or non-technical users.
  • Onboarding webinars are lengthy and time-consuming.
  • No native third-party form embedding options.

Common Features

  • Lead Scoring

  • Campaign Segmentation

  • Landing Pages

+ 1 more

Unique Features

  • Analytics (ROI Tracking)

  • Channel Management

  • Email Drip Campaigns

+ 2 more

Pricing

Free Trial available, Try Now

Vbout offers custom pricing plan

8.6

SpotScore

StructuredWeb - Marketing Automation Software

StructuredWeb — 4.84★

Unlock your marketing potential with StructuredWeb.

Get Pricing Details

4.8

(57)

Add to compare

What is StructuredWeb?

StructuredWeb is the most flexible marketing automation software on the market. It helps you to identify, engage, and convert leads into customers.The system allows marketing teams to streamline their sales, email and loyalty programs and strategically analyse the complex data involved in ...

Read more

What reviewers like about StructuredWeb

  • Partner marketing tools require minimal training for onboarding.
  • Channel partners can access tools for cobranding, multilingual support, and multi-channel campaign execution.
  • Highly customizable to reflect brand identity and cater to diverse partner types and markets.

Where StructuredWeb falls short

  • Some users feel overwhelmed by the number of features and customization options, especially at the start.
  • Multilingual functionality may require fine-tuning for global adoption in certain regions.
  • Initial setup for personalization and campaign structuring may demand more time and attention, particularly for new users.

Common Features

  • Lead Management

  • Landing Pages

  • Campaign Segmentation

+ 1 more

Unique Features

  • Website Visitor Tracking

  • Lead Nurturing

  • Email Drip Campaigns

+ 2 more

Pricing

StructuredWeb offers custom pricing plan

Spotsaas Buyer Intelligence

Own the software buyers are comparing here? See who's weighing you against rivals — and who's comparing your competitors while you're not in the running.

Catch rivals' shoppersCompany-level namesReach them first

7.6

SpotScore

Triggerbee - Marketing Automation Software

Triggerbee — from $170 · 4.8★

Building loyal customer connections, effortlessly.

Start Free Trial

4.8

Add to compare

What is Triggerbee?

Triggerbee is a website personalization and on-site marketing automation tool for e-commerce and B2C marketers who want to display targeted content, popups, and campaign banners based on visitor behavior. It automates on-site campaigns triggered by page visits, email opens, or content ...

Read more

What reviewers like about Triggerbee

  • Easy to use
  • Automated campaign creation
  • Customer relationship transparency

Where Triggerbee falls short

  • Limited advanced features
  • Basic analytics
  • Customization may be lacking

Common Features

  • Landing Pages

  • Campaign Segmentation

  • Lead Scoring

Unique Features

  • Website Visitor Tracking

  • Email Drip Campaigns

  • Analytics (ROI Tracking)

Pricing

Free Trial available, Try Now

Starts from $170/Month

9.3

SpotScore

SharpSpring - Marketing Automation Software

SharpSpring — from $449 · 4.5★

Unleash the power of automation for your business.

See Plans & Pricing

Add to compare

What is SharpSpring?

SharpSpring is an affordable, simple and effective marketing automation solution that puts your prospects and customers at the center of your sales strategy. With a growing library of apps, SharpSpring provides you with flexibility to customize your software suite to meet the needs of your

Read more

What reviewers like about SharpSpring

  • Email templates are ready to use and edit without technical expertise, producing professional results quickly.
  • Onboarding and integration support accommodates all levels of technical skill.
  • Automation workflows for marketing tasks are configurable and reduce repetitive work.

Where SharpSpring falls short

  • Limited email and landing page templates, with some users finding design or customization options lacking.
  • Reporting features and the ability to extract certain KPIs can be less intuitive or limited.
  • Integration options with external tools or platforms are not as broad as competitors'.

Common Features

  • Lead Management

  • Landing Pages

  • Campaign Segmentation

+ 1 more

Unique Features

  • Website Visitor Tracking

  • Lead Nurturing

  • Email Drip Campaigns

+ 3 more

Pricing

Starts from $449/Month

8.5

SpotScore

Fortifi - Marketing Automation Software

Fortifi — from $50 · 4.6★

Streamline your leads with Fortifi.

Start Free Trial

4.6

(10)

Add to compare

What is Fortifi?

Fortifi's cloud-based lead management software automatically captures leads from a variety of sources like websites, email, social sites and events. It also provides insights into your entire marketing campaign by managing your marketing automation program, website, customer relationship ...

Read more

What reviewers like about Fortifi

  • Configurable and user-friendly interface that allows easy setup of SLAs, making it suitable for both technical and non-technical users.
  • All-in-one platform that integrates billing, CRM, ticketing, live chat, email, and phone communication, reducing the need for multiple applications.
  • Simplifies customer data management by keeping everything organized in a single space, improving productivity and efficiency.

Where Fortifi falls short

  • Frequent updates can result in system breakdowns, impacting both clients and customers.
  • The application can occasionally experience slowness and crashes, particularly during data-intensive tasks.
  • Limited ease-of-use in specific areas such as the billing interface, which could use a more interactive redesign for non-technical users.

Common Features

  • Lead Management

  • Landing Pages

  • Campaign Segmentation

+ 1 more

Unique Features

  • Website Visitor Tracking

  • Lead Nurturing

  • Email Drip Campaigns

+ 3 more

Pricing

Free Trial available, Try Now

Starts from $50/Month

8.3

SpotScore

PromoNavi - Marketing Automation Software

PromoNavi — from $40.83 · 4.78★

Transforming form submissions into valuable leads.

Start Free Trial

4.8

(18)

Add to compare

What is PromoNavi?

PromoNavi is a Google Ads management platform for PPC specialists and e-commerce businesses that need to automate campaign creation, keyword research, and competitive analysis. It reduces manual ad ops work through AI-powered automation for keyword discovery, missed keyword alerts, and merchant ...

Read more

What reviewers like about PromoNavi

  • Time-saving automation tools for Google Ads management, including keyword planning, competitor analysis, and campaign creation.
  • User-friendly interface suitable for beginners, even without prior technical expertise.
  • Affordable pricing, making it accessible for small businesses and startups with limited budgets.

Where PromoNavi falls short

  • Occasional technical issues, such as trouble connecting Google Ads accounts, though generally resolved promptly.
  • The keyword planner tool could be further enhanced to meet advanced user needs.
  • Limited features or functionalities compared to some competitors, which may make it less appealing for enterprise-level users or advanced marketers.

Common Features

  • Lead Management

  • Landing Pages

  • Campaign Segmentation

Unique Features

  • Website Visitor Tracking

  • Email Drip Campaigns

  • Channel Management

+ 1 more

Pricing

Free Trial available, Try Now

Starts from $40.83/Month when Billed Yearly

Friendly Automate vs its closest competitors

There are 10 direct Friendly Automate competitors in Marketing Automation Software. The ones that come up most often are Outgrow, ActiveCampaign and CleverTap. Each is compared against Friendly Automate on rating, pricing and feature coverage below.

Sites and apps like Friendly Automate

Searches for "sites like Friendly Automate" and "apps like Friendly Automate" land on the same set of options as "Friendly Automate alternatives" — the 10 options below cover both, whether you want a like-for-like replacement or something lighter.

What makes each one stand out

Vbout8.8Best for teams of all sizes

All-in-one platform covering email automation, social media management, landing pages, lead scoring, and analytics.

Watch for: Extensive features can overwhelm new or non-technical users.

StructuredWeb8.6Best for teams of all sizes

Partner marketing tools require minimal training for onboarding.

Watch for: Some users feel overwhelmed by the number of features and customization options, especially at the start.

Triggerbee7.6Best for teams of all sizes

Easy to use

Watch for: Limited advanced features

SharpSpring9.3Best for teams of all sizes

Email templates are ready to use and edit without technical expertise, producing professional results quickly.

Watch for: Limited email and landing page templates, with some users finding design or customization options lacking.

Fortifi8.5Best for teams of all sizes

Configurable and user-friendly interface that allows easy setup of SLAs, making it suitable for both technical and non-technical users.

Watch for: Frequent updates can result in system breakdowns, impacting both clients and customers.

PromoNavi8.3Best for teams of all sizes

Time-saving automation tools for Google Ads management, including keyword planning, competitor analysis, and campaign creation.

Watch for: Occasional technical issues, such as trouble connecting Google Ads accounts, though generally resolved promptly.

Why teams look for a Friendly Automate alternative

The push to replace Friendly Automate tends to come down to a few recurring frustrations:

  • Limited automation features
  • Basic analytics
  • Not suitable for large campaigns
  • Lacks advanced integrations

What to check before picking a Friendly Automate alternative

Comparing the 10 alternatives on the figures that matter: 8 offer a free tier; and Vbout is the highest rated at 4.88★ across 180 reviews.

Our ranking logic.

loading...

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].