NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

Adverity vs Funnel Comparison

Last updated:

Adverity

4.7(205 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Adverity is a powerful and feature-rich marketing analytics and campaign optimization platform that helps to measure and optimize entire marketing funnel. Import data from social, search, display, mobile, email, and othe…

Funnel

4.3(86 reviews)

Starting at $1,999 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated platform offers over 500 active integ…

Adverity leads on user satisfaction with a 4.7-star rating across 205 reviews.

Adverity vs Funnel — at a glance

FeatureAdverityFunnel
Rating4.7 / 54.3 / 5
Reviews20586
Starting priceContact for pricing$1,999 /Month
Free trial No Yes
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryMarketing Analytics SoftwareMarketing Analytics Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPR, ISO 27001SOC 2, GDPR
Data residencyUSGlobal

Key differences between Adverity and Funnel

  • Pricing: Funnel starts at $1,999 /Month. Adverity pricing is not publicly listed.
  • Free trial: Funnel offers a free trial; Adverity does not.
  • User satisfaction: Adverity scores higher with a 4.7-star average.
  • Deployment: Adverity supports SaaS/Web/Cloud; Funnel supports SaaS/Web/Cloud.

Adverity vs Funnel — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Adverity - Marketing Analytics Software
Talk to an expert
Talk to an expert
Funnel - Marketing Analytics Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

Adverity

Best for multi-channel marketing analytics and campaign optimization in medium to large businesses.

Choose if
  • You need to integrate and analyze data from diverse digital marketing channels.
  • Your team requires powerful, customizable dashboards to measure full marketing funnel performance.
  • You have marketing analysts or data-driven marketers who can handle medium-complexity setup.
Consider alternatives if
  • You are a small team without dedicated marketing analysts or technical resources.
  • You require transparent, out-of-the-box pricing for straightforward budgeting.

Funnel

Best for

Large Enterprises, Medium Business, Small Business

Adverity typically suits Large Enterprises and Medium Business. Funnel tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Adverity is a powerful and feature-rich marketing analytics and campaign optimization platform that helps to measure and optimize entire marketing funnel. Import data from social, search, ... Read More about Adverity

"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated ... Read More about Funnel

Entry Level Pricing

  • Not Available
  • Starts from $1,999

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.3

(86)

Best Company Size

Medium BusinessLarge Enterprises
Get pricing help
Get pricing help

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Compare Adverity and Funnel on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • Not Available
      • $1,999

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      Pricing information not available

      Funnel pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes
      ✓ Yes

      ISO 27001

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes
      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes
      ✓ Yes

      Data Encryption

      ✓ Yes
      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🇺🇸 US
      🌐 Global

      Adverity User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      140

      70

      0

      0

      0

      69

      31

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyers appreciate Adverity's robust multi-channel data integration and powerful reporting but note concerns about pricing transparency and setup complexity.

      What buyers like

      • Multi-channel data integration
      • Powerful dashboards
      • Data-driven decision support

      Common complaints

      • Pricing opacity
      • Setup complexity

      Buyer sentiment

      Buyer sentiment is positive across 100 reviews, with strong overall satisfaction.

      What buyers like

      • Automated data collection
      • Real-time insights
      • Over 500 integrations

      Common complaints

      • Can be overwhelming for beginners
      • Integration setup may take time
      • Limited customization options

      Pros and Cons

      • Comprehensive multi-channel data integration

      • Powerful dashboards and reporting capabilities

      • Enables data-driven marketing decisions across the funnel

      • Pricing is quotation-based and not publicly available

      • May require some technical expertise to configure

      • Comprehensive integration options

      • Real-time insights enhance decision-making

      • User-friendly design for quick adoption

      • Initial setup may be complex

      • Overwhelming for users new to analytics

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      No Customers information available.

      Trivago

      Trivago

      Sas

      Sas

      Pipedrive

      Pipedrive

      Media and Screenshots

      Screenshots

      No screenshots available.

      Funnel - Automated Data Collection

      4 Screenshots

      Videos

      video-0

      2 Videos

      video-0

      2 Videos

      Top Alternatives to Adverity and Funnel in 2026

      Expand your shortlist

      Add another option to compare side by side

      Search by product name to compare pricing, fit, and buyer feedback in one view.

      Compare similar software options

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Adverity or Funnel?
      Adverity edges out the other on user ratings (4.7 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Adverity and Funnel offer a free trial?
      Funnel offers a free trial. Adverity does not.
      What is the starting price of Adverity vs Funnel?
      Adverity starts at Contact for pricing. Funnel starts at $1,999 /Month.
      What are the top alternatives to Adverity?
      Top alternatives to Adverity include SAS Marketing Automation, Datorama, DashThis, Fivetran, Power My Analytics.
      What are the top alternatives to Funnel?
      Top alternatives to Funnel include LiveReport.io, Import.io, DashThis, Metric.ai, BRIDGEi2i.

      Grow your pipeline with buyers who are already looking for you

      254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.