What is Link Retargeting?
What does 'Link Retargeting' mean?
Link Retargeting is a powerful software feature that allows businesses to reach and convert potential customers who have previously visited their website but did not make a purchase. It works by placing a cookie on the visitor's browser which tracks their browsing history and interests. This information is then used to show targeted ads to the same visitor across various websites they visit. One of the key benefits of Link Retargeting is its ability to keep a brand's products or services top of mind for potential customers. As
List of software with Link Retargeting functionality
About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].