Spot Score

Bitly

Shorten, track, and share with ease.

4.2

(1853)

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Starts from $21/Month when Billed Yearly, also offers free forever plan

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Overview

Features

Pricing

Alternatives

Ratings

Media

Customers

Support

FAQs

What is Bitly?

Affiliate Disclosure

Shorten any long URL, with all the features loved, such as analytics. Developers understand that a great user experience is how one makes money, so they started from scratch and built this app to make shortening URLs easy, fun and beautiful. Join over 10 million users who trust this with their links. Bitly is a URL shortening service allowing users to shorten URLs. It also enables its registered users to post links on other sites with a pre-set short URL, track clicks on their bitlinks, and see reports of these clicks.

Pricing

Starts from $21/Month when Billed Yearly

Customer Type

Freelancers
Large Enterprises
Medium Business
Small Business

Platform Type

SaaS/Web/Cloud
Mobile - Android
Mobile - iOS

Bitly software demo

Do you work for Bitly? Take Control of this page. Click here

Bitly was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Bitly Features

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Features Score:

Bitly Pricing

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Free Trial

Not available

Bitly Pricing

Starts from $21/Month when Billed Yearly
Offers free forever plan

Pricing Model

Freemium
Paid Plans (Quotation Based /Subscription )

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Pricing Plans

Free

Custom Back-half : 50 per month
Link Creation : 1,000 per month
Link Clicks : Unlimited
Link Tags
Bulk Link Tagging

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Basic

Up to 1,500 branded links / month
Branded Link Redirects : 10
bit.ly Link Redirects : 5
Custom Back-half : 1,500 per month
Free Custom Domain

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Premium

Up to 3,000 branded links / month
Branded Link Redirects : 50
bit.ly Link Redirects : 10
Custom Back-half : 3,000 per month
Includes features of Basic plan, plus

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Enterprise

Up to 10,000+ branded links / month
Branded Link Redirects : 10,000/mo+
bit.ly Link Redirects : 50
Auto-Branded Links : 10+
Custom Back-half : 10,000/mo+

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Explore in-depth pricing

Screenshots of the Bitly Pricing Page

Disclaimer: Pricing information for Bitly is provided by the software vendor or sourced from publicly accessible materials. Final cost negotiations and purchasing must be handled directly with the seller. For the latest information on pricing, visit website. Pricing information was last updated on .

View detailed pricing for Bitly

Free Bitly Alternatives

Rebrandly

Transform long links into memorable ...

9.5

Very Good

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Geniuslink

Shorten links, no ads, hassle-free.

8.8

Good

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ShortURL

Shorten any link, anytime, anywhere.

8.7

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Cutt.ly

Unleash the power of shortened links.

9.2

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MyShorten

Shorten, track, and optimize your ...

8.0

Good

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TinyURL

Shorten long URLs with ease and

8.7

Excellent

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Short.io

Shorten your links, expand your impact.

8.8

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Switchy

Transform your links, elevate your ...

8.1

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Linkjoy

Boost your social reach with Linkjoy.

8.5

Very Good

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MyLinks On Acalytica

Effortlessly manage and optimize ...

8.1

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Bitly Reviews & Ratings

4.2

Very Good

Based on 1853 ratings & 852 reviews

Rating Distribution

Excellent

(594)

Very Good

(170)

Good

(26)

Poor

(1)

Terible

(61)

Expert's Review

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

Easy to use for creating shortened links and organizing them efficiently.
Provides analytics that offer valuable insights on link performance.
Offers a generous monthly limit for creating personalized links, even in the free plan.
Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.
Lack of customer support responsiveness, making issue resolution difficult.

User Review

Ali Naeem

06/19/24

1 out of 5

Avoid Bitly

Bitly.com is a popular URL shortening service, but it has several notable issues: -Custom Links on Pinterest: Custom Bitly links are often flagged as ...

Anonymous User

06/18/24

5 out of 5

"Perfect way to shorten links"

What do you like best about Bitly? It's so easy to use and to organize the shortened links. What do you dislike about Bitly?

Anonymous User

06/18/24

5 out of 5

"Perfect way to shorten links"

What do you like best about Bitly? It's so easy to use and to organize the shortened links. What do you dislike about Bitly?

Daniel Beyer

05/31/24

1 out of 5

No customer service

No customer service. You are scammed into buying a paid plan. Should be reported.

View all Reviews

Bitly Customers

Amazon

Gartner

The New York Times

Disney

Bose

Buzzfeed

ESPN

Bitly Support

Customer Service

Online

Location

New York, NY

Reach out to Bitly Social channels

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

Bitly is a URL Shorteners. Bitly offers UTM Builder, URL Shortening, Link Retargeting, Link Branding and many more functionalities.

Some top alternatives to Bitly includes Rebrandly, Geniuslink, ShortURL, Cutt.ly and MyLinks On Acalytica.

Yes, Bitly provides API.

Yes, Bitly provides a mobile app.

Bitly is located in New York, NY

Bitly offers Freemium, Quotation Based, Subscription pricing models

We don't have information regarding integrations of the Bitly as of now.

The starting price of Bitly is $21/Month when Billed Yearly

This software is researched and edited by

Rajat Gupta

Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].