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Triggerbee vs Freshmarketer (Zarget) vs Outgrow vs ActiveCampaign Comparison

Last updated:

Triggerbee

4.8(11 reviews)

Starting at $170 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Triggerbee is easy to use marketing automation software that helps companies build transparent relationships with their customers. Triggerbee allows you to create automated campaigns filled with content, announcements, r…

Freshmarketer (Zarget)

Starting at $19 /Month

  • Freelancers / Consultants
  • Large Enterprises

Zarget is a marketing automation suite that helps online businesses, ecommerce stores, and startups. It helps create beautiful online marketing funnels like sales pages, lead capture pages, product launch emails etc. Thi…

Outgrow

4.7(567 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful…

ActiveCampaign

4.5(12,031 reviews)

Starting at $29 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that…

Triggerbee leads on user satisfaction with a 4.8-star rating across 11 reviews.

SpotSaaS Analysis

TriggerbeeFreshmarketer (Zarget)Outgrow

The core difference between Triggerbee and Freshmarketer is their pricing, with Triggerbee being significantly more expensive at $170 compared to Freshmarketer's $19. Ideal buyers for Triggerbee may be businesses looking for comprehensive marketing automation tools, while Freshmarketer is suited for budget-conscious companies seeking essential marketing features.

- Higher price point at $170 - Comprehensive marketing automation tools - Ideal for businesses seeking advanced features - Not specified for company sizes - Not specified for best use cases - Not specified for choosing criteria

- Affordable pricing at $19 - Essential marketing features - Suited for budget-conscious companies - Not specified for company sizes - Not specified for best use cases - Not specified for choosing criteria

Triggerbee vs Freshmarketer (Zarget) vs Outgrow vs ActiveCampaign — at a glance

FeatureTriggerbeeFreshmarketer (Zarget)OutgrowActiveCampaign
Rating4.8 / 54.7 / 54.5 / 5
Reviews1156712,031
Starting price$170 /Month$19 /MonthContact for pricing$29 /User/Month
Free trial Yes No Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium Business
CategoryMarketing Automation SoftwareMarketing Automation SoftwareMarketing Automation SoftwareMarketing Automation Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsSOC 2GDPRSOC 2, HIPAA, GDPR
Data residencyUSGlobalGlobalGlobal

Key differences between Triggerbee and Freshmarketer (Zarget)

  • Pricing: Triggerbee starts at $170 /Month, while Freshmarketer (Zarget) starts at $19 /Month.
  • Free trial: Triggerbee offers a free trial; Freshmarketer (Zarget) does not.
  • Target audience: Triggerbee is built for Large Enterprises and Medium Business, while Freshmarketer (Zarget) targets Freelancers / Consultants and Large Enterprises.
  • Deployment: Triggerbee supports SaaS/Web/Cloud; Freshmarketer (Zarget) supports SaaS/Web/Cloud.

Compare Triggerbee vs Freshmarketer (Zarget) vs Outgrow vs ActiveCampaign — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Triggerbee - Marketing Automation Software
Talk to an expert
Talk to an expert
Freshmarketer (Zarget) - Marketing Automation Software
Compare Freshmarketer
Compare Freshmarketer

Biggest differences

Start here before you go deeper into features.

Triggerbee

Best for

Large Enterprises, Medium Business, Small Business

Freshmarketer (Zarget)

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Outgrow

Best for creating interactive lead generation content with easy marketing automation.

Choose if
  • You need to build quizzes, calculators, or surveys without coding skills.
  • Your focus is on lead generation and customer engagement campaigns.
  • You want a user-friendly platform with versatile customizable templates.
Consider alternatives if
  • Your company requires extensive third-party app integrations and marketplace options.
  • You need complex, enterprise-level automation workflows beyond simple streamlined setups.

ActiveCampaign

Best for SMBs needing powerful, flexible marketing automation with integrated CRM.

Choose if
  • You want robust automation workflows with a visual builder for complex campaigns.
  • You need strong segmentation and targeting for personalized marketing efforts.
  • You value responsive, knowledgeable customer support to help navigate the platform.
Consider alternatives if
  • You require highly advanced, flexible email design customization beyond platform limits.
  • You prefer very simple, minimal automation tools with little to no learning curve.

Triggerbee typically suits Large Enterprises and Medium Business. Freshmarketer (Zarget) tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Triggerbee is easy to use marketing automation software that helps companies build transparent relationships with their customers. Triggerbee allows you to create automated campaigns filled ... Read More about Triggerbee

Zarget is a marketing automation suite that helps online businesses, ecommerce stores, and startups. It helps create beautiful online marketing funnels like sales pages, lead capture pages, ... Read More about Freshmarketer (Zarget)

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. ... Read More about Outgrow

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More about ActiveCampaign

Entry Level Pricing

  • Starts from $170
  • Starts from $19 , Billed Yearly
  • Not Available
  • Starts from $29

Free Trial Availability

  • No free trial
  • Free Trial available

Spotsaas Score

What's this? ↗

7.6/10

Not Available

9.0/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

4.8

(11)

Best Company Size

Small BusinessMedium Business
10-500 employeesSmall to medium businesses
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Outgrow

No key benefits available yet.

ActiveCampaign

  • Seamless Automation: ActiveCampaign empowers your marketing team to create highly personalized customer experiences through robust automation workflows. Imagine setting up a campaign that runs itself, engaging customers at the right moments without manual intervention.
  • Advanced CRM Functionality: With its integrated CRM, ActiveCampaign helps you manage customer relationships efficiently. You'll gain insights into your sales pipeline and customer interactions, allowing you to make informed decisions that drive growth.
  • Segmentation and Targeting: This platform enables precise audience segmentation, making it easier for you to tailor messages based on user behavior and preferences. By doing so, you can significantly increase engagement rates and conversions.
Best fit

Best fit

Outgrow

No best-fit guidance available yet.

ActiveCampaign

  • 10 to 500 employees
  • Martech, SaaS, E-commerce, Consulting, and Nonprofits
  • Marketing Managers, Sales Managers, Customer Success Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

Outgrow

No alternatives guidance available yet.

ActiveCampaign

  • Users may seek alternatives due to budget constraints, as ActiveCampaign can be relatively expensive for small businesses or startups looking for cost-effective marketing automation solutions.
  • Some users might find the learning curve steep, prompting them to explore more intuitive platforms that offer user-friendly interfaces and easier onboarding processes.
  • Businesses with specific needs, such as e-commerce integration or advanced CRM features, may look for alternatives that provide tailored functionalities better suited to their unique operational requirements.

Software Demo

Demo

No software demo available

Triggerbee has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Triggerbee, Freshmarketer (Zarget), Outgrow and ActiveCampaign Compare on Features?

Total Features

6 Features

7 Features

19 Features

30 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Triggerbee, Freshmarketer (Zarget), Outgrow and ActiveCampaign on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $170
          • $19 , Billed Yearly
          • Not Available
          • $29

          Pricing Plans

          • Not Available
          • Free

            • Contact & Account Management

            • Contact Lifecycle Stages

            • Website Tracking & Built-in Chat

            Show more +

          • Growth

            • $19/month, with 2,000 marketing contacts billed annually

            • $23/month, with 2,000 marketing contacts billed monthly

            • Drag-and-drop Journey Builder

            Show more +

          • Pro

            • $149/month, with 5,000 marketing contacts billed annually

            • $179/month, with 5,000 marketing contacts billed monthly

            • Advanced Webhooks

            Show more +

          • Browse all pricing plans
          • Not Available
          • Not Available

          Pricing Page

          Triggerbee pricing
          Freshmarketer (Zarget) pricing
          Outgrow pricingActiveCampaign pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ISO 27001

          Single Sign-On (SSO)

          Multi-Factor Auth (MFA)

          Data Encryption

          Audit Logs

          Data Residency

          🇺🇸 US
          🌐 Global

          Triggerbee vs Freshmarketer (Zarget) vs Outgrow User Reviews & Rating Comparison

          User Ratings

          4.8

          (based on 11 reviews)

          No reviews available for the product

          Rating Distribution

          0

          0

          0

          0

          0

          0

          1

          0

          2

          1

          351

          18

          5

          2

          2

          1535

          287

          32

          12

          21

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is very strong across 11 reviews, with consistently positive feedback.

          What buyers like

          • Easy to use
          • Automated campaign creation
          • Customer relationship transparency

          Common complaints

          • Limited advanced features
          • Basic analytics
          • Customization may be lacking

          What buyers like

          • User-friendly interface
          • Customizable marketing funnels
          • Lead nurturing capabilities

          Common complaints

          • Limited integrations
          • Basic analytics features
          • Higher pricing for advanced features

          Buyer sentiment

          Users generally praise Outgrow for its ease of use, customization options, and strong lead generation features, though some note limitations in integrations and advanced feature complexity.

          What buyers like

          • Ease of use
          • Customizable templates
          • Customer support

          Common complaints

          • Limited integrations
          • Feature restrictions in trial

          Buyer sentiment

          Overall, buyers appreciate ActiveCampaign for its powerful automation, excellent support, and user-friendly interface, though some find the learning curve and email design limitations challenging.

          What buyers like

          • Ease of use
          • Customer support
          • Automation capabilities

          Common complaints

          • Learning curve
          • Email design limitations

          Pros and Cons

          • User-friendly design promotes quick adoption.

          • Automated campaigns save time and effort.

          • Focus on customer relationships enhances engagement.

          • Advanced features may be lacking.

          • Analytics tools are basic.

          • Intuitive design makes setup easy for users.

          • Comprehensive funnel creation tools enhance marketing strategies.

          • Effective lead nurturing features boost conversion rates.

          • May require additional tools for advanced analytics.

          • Pricing can escalate with added features.

          • Highly intuitive and user-friendly interface for quiz and calculator creation

          • Versatile with a wide range of customizable templates

          • Responsive and supportive customer service with 24/7 availability

          • Trial feature access can be misleading, requiring upgrades for full functionality

          • Learning curve for advanced features like nested functions and complex variables

          • Exceptional customer support with responsive and knowledgeable assistance

          • User-friendly platform with intuitive tools accessible to beginners

          • Robust automation capabilities including a visual workflow builder

          • Steep learning curve requiring time to master features

          • Automation workflows can feel overwhelming without training

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          List of Customers

          Customers

          No Customers information available.

          No Customers information available.

          Github

          Github

          Codepen

          Codepen

          VOD

          VOD

          Platinum Skin Care

          Platinum Skin Care

          MOM

          MOM

          Heather Read Photography

          Heather Read Photography

          Media and Screenshots

          Screenshots

          Website personlisation Triggerbee

          3 Screenshots

          Design captivating emails with templates

          4 Screenshots

          Videos

          No videos available.

          video-0

          1 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Triggerbee or Freshmarketer (Zarget)?
          Triggerbee edges out the other on user ratings (4.8 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Triggerbee and Freshmarketer (Zarget) offer a free trial?
          Triggerbee offers a free trial. Freshmarketer (Zarget) does not.
          What is the starting price of Triggerbee vs Freshmarketer (Zarget)?
          Triggerbee starts at $170 /Month. Freshmarketer (Zarget) starts at $19 /Month.
          What are the top alternatives to Triggerbee?
          Top alternatives to Triggerbee include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
          What are the top alternatives to Freshmarketer (Zarget)?
          Top alternatives to Freshmarketer (Zarget) include Outgrow, ActiveCampaign, CleverTap, Moosend, WebEngage.

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