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Supermetrics vs Adverity Comparison

Last updated:

Supermetrics

4.1(221 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Adverity

4.7(205 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Adverity is a powerful and feature-rich marketing analytics and campaign optimization platform that helps to measure and optimize entire marketing funnel. Import data from social, search, display, mobile, email, and othe…

Adverity leads on user satisfaction with a 4.7-star rating across 205 reviews.

Supermetrics vs Adverity — at a glance

FeatureSupermetricsAdverity
Rating4.1 / 54.7 / 5
Reviews221205
Starting price$69 /User/MonthContact for pricing
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryMarketing Analytics SoftwareMarketing Analytics Software
PlatformsSaaS/Web/Cloud, Installed - Windows, Installed - MacSaaS/Web/Cloud
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2SOC 2, GDPR, ISO 27001
Data residencyGlobalUS

Key differences between Supermetrics and Adverity

  • Pricing: Supermetrics starts at $69 /User/Month. Adverity pricing is not publicly listed.
  • Free trial: Supermetrics offers a free trial; Adverity does not.
  • User satisfaction: Adverity scores higher with a 4.7-star average.
  • Deployment: Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac; Adverity supports SaaS/Web/Cloud.

Supermetrics vs Adverity — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Supermetrics - New SaaS Software
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Adverity - Marketing Analytics Software
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Adverity

Best for multi-channel marketing analytics and campaign optimization in medium to large businesses.

Choose if
  • You need to integrate and analyze data from diverse digital marketing channels.
  • Your team requires powerful, customizable dashboards to measure full marketing funnel performance.
  • You have marketing analysts or data-driven marketers who can handle medium-complexity setup.
Consider alternatives if
  • You are a small team without dedicated marketing analysts or technical resources.
  • You require transparent, out-of-the-box pricing for straightforward budgeting.

Supermetrics typically suits Large Enterprises and Medium Business. Adverity tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Adverity is a powerful and feature-rich marketing analytics and campaign optimization platform that helps to measure and optimize entire marketing funnel. Import data from social, search, ... Read More about Adverity

Entry Level Pricing

  • Starts from $69 , Billed Yearly
  • Not Available

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

Best Company Size

Medium BusinessLarge Enterprises
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Software Demo

Demo

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How do Supermetrics and Adverity Compare on Features?

Total Features

4 Features

0 Features

Unique Features

No unique features

No features

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Get Quote

Compare Supermetrics and Adverity on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $69 , Billed Yearly
      • Not Available

      Pricing Plans

      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans
      • Not Available

      Pricing Page

      Supermetrics pricing

      Pricing information not available

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      ISO 27001

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🌐 Global
      🇺🇸 US

      Supermetrics User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      460

      211

      21

      6

      13

      140

      70

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 711 reviews, with strong overall satisfaction.

      What buyers like

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.
      • A wide variety of connectors lets users combine many data sources in one place.
      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      Common complaints

      • Many reviewers find the pricing high, especially for sole traders or small users.
      • Some report occasional bugs, instability or needing to reconnect data sources.
      • A few note limits on the number of connections or datasources.

      Buyer sentiment

      Buyers appreciate Adverity's robust multi-channel data integration and powerful reporting but note concerns about pricing transparency and setup complexity.

      What buyers like

      • Multi-channel data integration
      • Powerful dashboards
      • Data-driven decision support

      Common complaints

      • Pricing opacity
      • Setup complexity

      Pros and Cons

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      • Comprehensive multi-channel data integration

      • Powerful dashboards and reporting capabilities

      • Enables data-driven marketing decisions across the funnel

      • Pricing is quotation-based and not publicly available

      • May require some technical expertise to configure

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Media and Screenshots

      Screenshots

      Supermetrics API screenshot

      8 Screenshots

      No screenshots available.

      Videos

      video-0

      5 Videos

      video-0

      2 Videos

      Top Alternatives to Supermetrics and Adverity in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Supermetrics or Adverity?
      Adverity edges out the other on user ratings (4.7 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Supermetrics and Adverity offer a free trial?
      Supermetrics offers a free trial. Adverity does not.
      What is the starting price of Supermetrics vs Adverity?
      Supermetrics starts at $69 /User/Month. Adverity starts at Contact for pricing.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.
      What are the top alternatives to Adverity?
      Top alternatives to Adverity include SAS Marketing Automation, Datorama, DashThis, Fivetran, Power My Analytics.

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