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Sprout Social vs Meltwater Comparison

Last updated:

Sprout Social

3.8(2,376 reviews)

Starting at $199 per seat/month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Sprout Social is a Social Media Management Platform that allows business users to manage, plan, and track their social media presence across multiple networks. Sprout Social is used by progressive companies to drive incr…

Meltwater

3.7(1,393 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Meltwater Media is the leading global provider of real-time monitoring and intelligence capabilities for media and marketing professionals. With clients in over 200 countries, Meltwater's technology platform delivers a c…

Sprout Social leads on user satisfaction with a 3.8-star rating across 2,376 reviews.

Sprout Social vs Meltwater — at a glance

FeatureSprout SocialMeltwater
Rating3.8 / 53.7 / 5
Reviews2,3761,393
Starting price$199 per seat/monthContact for pricing
Free trial Yes No
Free version No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small Business
CategorySocial Media Management SoftwarePR Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Business Hours, Online
CertificationsSOC 2, GDPRGDPR
Data residencyUSGlobal

Key differences between Sprout Social and Meltwater

  • Pricing: Sprout Social starts at $199 per seat/month. Meltwater pricing is not publicly listed.
  • Free trial: Sprout Social offers a free trial; Meltwater does not.
  • Target audience: Sprout Social is built for Freelancers / Consultants and Large Enterprises, while Meltwater targets Large Enterprises and Medium Business.
  • User satisfaction: Sprout Social scores higher with a 3.8-star average.
  • Deployment: Sprout Social supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Meltwater supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac.

Sprout Social vs Meltwater — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Social Media Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Sprout Social - Social Media Management Software
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Meltwater - PR Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Sprout Social

Best for managing and tracking multi-network social media to drive sales.

Choose if
  • You need to manage multiple social media networks from one platform efficiently.
  • Your marketing team wants to generate leads and drive incremental sales via social media.
  • You require integrated tools for social media planning, tracking, and brand management.
Consider alternatives if
  • You are a freelancer or very small team looking for low-cost, minimal-feature solutions.
  • You need highly customizable or niche social media tools beyond standard management features.

Meltwater

Best for real-time global media monitoring and PR intelligence.

Choose if
  • You need comprehensive, real-time insights across multiple global markets.
  • Your team values an easy-to-use platform with extensive training resources.
  • You want integrated social media posting and scheduling within your PR workflow.
Consider alternatives if
  • You have a very limited budget and need a low-cost solution.
  • You require extensive customization and the ability to upload your own data.

Sprout Social: Best for managing and tracking multi-network social media to drive sales. Meltwater: Best for real-time global media monitoring and PR intelligence.

Description

Sprout Social is a Social Media Management Platform that allows business users to manage, plan, and track their social media presence across multiple networks. Sprout Social is used by ... Read More about Sprout Social

Meltwater Media is the leading global provider of real-time monitoring and intelligence capabilities for media and marketing professionals. With clients in over 200 countries, Meltwater's ... Read More about Meltwater

Entry Level Pricing

  • Starts from $199 , yearly
  • Not Available

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.2/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

Small BusinessMedium Business
Medium BusinessLarge Enterprises
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Software Demo

Demo

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How do Sprout Social and Meltwater Compare on Features?

Total Features

9 Features

10 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Sprout Social and Meltwater on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $199 , yearly
      • Not Available

      Pricing Plans

      • Standard

        $249

        per seat/month

        • 5 social profiles

        • Keyword and location monitoring

        • Unlimited AI-generated alt text

        Show more +

      • Professional

        $399

        per seat/month

        • Everything in Standard; plus:

        • Unlimited social profiles

        • Message tagging

        Show more +

      • Advanced

        $499

        per seat/month

        • Everything in Professional; plus:

        • Enhance Reply by AI Assist

        • Sentiment in the Smart Inbox and Reviews

        Show more +

      • Browse all pricing plans
      • Not Available

      Pricing Page

      Sprout Social pricing

      Pricing information not available

      Other Details

      Organization Types supported

      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals
      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes
      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🇺🇸 US
      🌐 Global

      Sprout Social User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      1494

      784

      113

      25

      57

      339

      61

      19

      9

      21

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyers appreciate the platform's multi-network management and lead generation capabilities but express concerns about pricing transparency and feature depth.

      What buyers like

      • Multi-network management
      • Lead generation
      • Social media planning and tracking

      Common complaints

      • Pricing transparency
      • Feature limitations

      Buyer sentiment

      Users generally appreciate Meltwater's ease of use and comprehensive features but express concerns about its cost and some language monitoring limitations.

      What buyers like

      • Ease of use
      • Training resources
      • Social media features

      Common complaints

      • Pricing
      • Language monitoring challenges

      Pros and Cons

      • Ability to manage multiple social media networks from one platform

      • Tools to plan and track social media presence effectively

      • Supports driving incremental sales and capturing leads

      • Lack of publicly available pricing information

      • Average user rating of 3.8 indicating mixed user satisfaction

      • User-friendly interface suitable for all skill levels

      • Extensive training library to support user adoption

      • Integrated social media posting and scheduling capabilities

      • High pricing making it less accessible for smaller budgets

      • Difficulties monitoring content in certain languages

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      Coldwell Banker

      Coldwell Banker

      Lowes

      Lowes

      Edelman

      Edelman

      No Customers information available.

      Media and Screenshots

      Screenshots

      sprout-social

      5 Screenshots

      Meltwater Demo - Meltwater+Screenshot.png

      9 Screenshots

      Videos

      video-0

      2 Videos

      video-0

      3 Videos

      Top Alternatives to Sprout Social and Meltwater in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Sprout Social or Meltwater?
      Sprout Social edges out the other on user ratings (3.8 vs 3.7). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Sprout Social and Meltwater offer a free trial?
      Sprout Social offers a free trial. Meltwater does not.
      What is the starting price of Sprout Social vs Meltwater?
      Sprout Social starts at $199 per seat/month. Meltwater starts at Contact for pricing.
      What are the top alternatives to Sprout Social?
      Top alternatives to Sprout Social include Zoho Social, Crowdfire, SocialBee, Buffer, Sprinklr.
      What are the top alternatives to Meltwater?
      Top alternatives to Meltwater include PressRush, Agility PR Solutions, Newswire, Muck Rack, Mynewsdesk.

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