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Rose Rocket vs Shipthis vs Motive vs Azuga Fleet Comparison

Last updated:

Rose Rocket

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Rose Rocket is the ideal transportation management system for current transportation companies. Our platform is tailored to the unique needs of today's business, simplifying communication with customers, systems and ship…

Shipthis

4.6(515 reviews)

Starting at $49 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Shipthis is a web-based fleet management solution that provides real-time data to help business track vehicles, manage fuel and vehicle maintenance, and save time and money in the field. With powerful reporting tools and…

Motive

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Motive, formerly known as KeepTruckin, is a comprehensive software solution designed to improve safety, productivity, and profitability for businesses across various industries, including construction, agriculture, truck…

Azuga Fleet

4.7(158 reviews)

Starting at $25 Per Vehicle Per Month

  • Large Enterprises
  • Medium Business

Azuga is a powerful web-based fleet management software designed to help businesses seamlessly connect with their vehicles, analyze critical data, and make informed decisions. Offering a scalable solution for small to me…

Shipthis leads on user satisfaction with a 4.6-star rating across 515 reviews.

Rose Rocket vs Shipthis vs Motive vs Azuga Fleet — at a glance

FeatureRose RocketShipthisMotiveAzuga Fleet
Rating4.6 / 54.7 / 5
Reviews515158
Starting priceContact for pricing$49 /User/MonthContact for pricing$25 Per Vehicle Per Month
Free trial No Yes No No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryFreight Management SoftwareFleet Management SoftwareFleet Management SoftwareFleet Management Software
Integrations6+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modesOnline24/7 (Live rep), Business Hours, OnlineOnline24/7 (Live rep), Online
CertificationsSOC 2, GDPRSOC 2
Data residencyGlobalUSUSGlobal

Key differences between Rose Rocket and Shipthis

  • Pricing: Shipthis starts at $49 /User/Month. Rose Rocket pricing is not publicly listed.
  • Free trial: Shipthis offers a free trial; Rose Rocket does not.
  • Deployment: Rose Rocket supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Shipthis supports SaaS/Web/Cloud.

Compare Rose Rocket vs Shipthis vs Motive vs Azuga Fleet — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Freight Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Rose Rocket - Freight Management Software
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Talk to an expert
Shipthis - Fleet Management Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Rose Rocket

Best for small to medium transportation companies needing simple, efficient freight management.

Choose if
  • You operate a small or medium-sized transportation or logistics company.
  • You need a cloud-based TMS with easy integration to QuickBooks and Samsara.
  • You want a user-friendly interface that streamlines order processing and communication.
Consider alternatives if
  • Your business requires extensive order customization or complex shipment revisions.
  • You expect high system performance during peak usage without occasional delays.

Shipthis

Best for

Large Enterprises, Medium Business, Small Business

Motive

Best for

Large Enterprises, Medium Business, Small Business

Azuga Fleet

Best for SMBs needing user-friendly, real-time GPS fleet tracking and safety monitoring.

Choose if
  • You manage a small to medium fleet (50-1,000 employees) in field services, construction, or logistics.
  • You want integrated dashcams and vehicle diagnostics for comprehensive fleet visibility.
  • You need real-time driver safety scoring and behavior monitoring to improve fleet safety.
Consider alternatives if
  • Your company requires extensive third-party app integrations beyond Azuga’s limited marketplace.
  • Your team lacks capacity or willingness for training to handle complex features.

Rose Rocket typically suits Large Enterprises and Medium Business. Shipthis tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Rose Rocket is the ideal transportation management system for current transportation companies. Our platform is tailored to the unique needs of today's business, simplifying communication ... Read More about Rose Rocket

Shipthis is a web-based fleet management solution that provides real-time data to help business track vehicles, manage fuel and vehicle maintenance, and save time and money in the field. ... Read More about Shipthis

Motive, formerly known as KeepTruckin, is a comprehensive software solution designed to improve safety, productivity, and profitability for businesses across various industries, including ... Read More about Motive

Azuga is a powerful web-based fleet management software designed to help businesses seamlessly connect with their vehicles, analyze critical data, and make informed decisions. Offering a ... Read More about Azuga Fleet

Entry Level Pricing

  • Not Available
  • Starts from $49 , Billed Yearly
  • Not Available
  • Starts from $25 , monthly

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

Not Available

7.8/10

8.1/10

9.1/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

Small BusinessMedium Business
50–1,000+ employees
50-1,000 employeesSmall to medium-sized businesses
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Motive

  • Evidence-Rich Reporting & Documentation: Safety and compliance are only as good as your documentation. GoMotiv lets users attach photos, notes, checklist histories, and hazard evidence directly to tasks and reports, creating an audit trail that’s easy to export for compliance, insurance, or internal reviews.
  • Customizable Templates & Standardized Workflows: The platform comes with inspection templates and workflow builders that allow organizations to tailor forms, checklists, and procedures to their specific operations. This ensures that work is done correctly every time — whether it’s equipment checks, onboarding tasks, or safety audits.
  • Real-Time Visibility & Actionable Alerts: GoMotiv’s dashboards and alert systems give supervisors and safety leaders immediate visibility into safety performance across locations. Alerts for overdue tasks, unresolved hazards, or missed inspections help teams proactively manage risk instead of reacting after the fact.

Azuga Fleet

  • Driver Safety & Behavior Monitoring: Azuga provides real-time driver scoring and behavior insights, promoting safer driving and reducing accident-related costs.
  • Easy-to-Use Interface & Fast Deployment: Its intuitive platform and plug-and-play setup allow for rapid onboarding with minimal technical complexity.
  • Integrated Dashcams & Diagnostics: Built-in support for dashcams, vehicle health monitoring, and maintenance alerts enables end-to-end fleet visibility and compliance.
Best fit

Best fit

Shipthis

No best-fit guidance available yet.

Motive

  • 50–1,000+ employees
  • Construction, Manufacturing, Transportation & Logistics, Field Services, Utilities, Energy, Warehousing
  • Safety Manager, Operations Manager, Compliance Manager, Fleet Manager, HSE Manager, Site Supervisor, Operations Director

Azuga Fleet

  • 50–1,000 employees
  • Field services, construction, delivery & logistics, transportation, utilities, and commercial fleets.
  • Fleet Managers, Operations Directors, Safety Coordinators, Compliance Managers, and Small Business Owners
Watchouts

Reasons buyers look elsewhere

Shipthis

No alternatives guidance available yet.

Motive

  • GoMotiv’s native integrations are helpful, but users needing wide connectivity to payroll systems, ERP platforms, CRM, IoT sensors, or IoS/Android fleet data may turn to competitors with larger integration ecosystems or open APIs.
  • Teams that require deeper analytics, custom dashboards, trend forecasting, or integration with business intelligence tools might choose alternatives that offer built-in reporting or stronger data export capabilities.
  • Some users report that GoMotiv’s interface feels less intuitive or dated compared with modern SaaS tools with slicker dashboards and simpler onboarding. Platforms like iAuditor, SafetyCulture, or Rippling Core tend to score higher for ease of adoption.

Azuga Fleet

  • Some companies explore alternatives to Azuga Fleet when they need deeper integrations with ERP or dispatching software for end-to-end logistics management.
  • Organizations with international fleet operations may prefer platforms offering broader global tracking and compliance support.
  • Businesses prioritizing advanced AI-driven analytics might opt for solutions with more predictive maintenance and behavior modeling capabilities.

Software Demo

Demo

Need a second opinion?

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Rose Rocket, Shipthis, Motive and Azuga Fleet Compare on Features?

Total Features

0 Features

4 Features

19 Features

19 Features

Unique Features

No features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Rose Rocket, Shipthis, Motive and Azuga Fleet on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • $49 , Billed Yearly
          • Not Available
          • $25 , monthly

          Pricing Plans

          • Not Available
          • Lite

            • Min Users: 5 Users

            • Document Storage: 10 Gb / User

            • Instances: Shared

            Show more +

          • Professional

            • Includes features of Lite plan, plus

            • Min Users: 10 Users

            • Document Storage: 50 Gb / User

            Show more +

          • Enterprise

            • Includes features of Professional plan, plus

            • Min Users: Custom

            • Document Storage: Unlimited Storage

            Show more +

          • Not Available
          • BasicFleet

            $25

            Per Vehicle Per Month

            • GPS Tracking

            • Alerts and Notifications

            • Driver Scores

            Show more +

          • Safe Fleet

            $30

            Per Vehicle Per Month

            • GPS Tracking

            • Alerts and Notifications

            • Driver Scores

            Show more +

          • CompleteFleet

            $35

            Per Vehicle Per Month

            • GPS Tracking

            • Alerts and Notifications

            • Driver Scores

            Show more +

          Pricing Page

          Pricing information not available

          Shipthis pricing
          Motive pricingAzuga Fleet pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)
          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)
          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)
          • Installed - Windows
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Not Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes

          Data Encryption

          ✓ Yes

          Audit Logs

          ✓ Yes

          Data Residency

          🌐 Global
          🇺🇸 US

          Rose Rocket vs Shipthis vs Motive User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          No reviews available for the product

          Rating Distribution

          12

          1

          0

          0

          0

          1

          0

          0

          0

          0

          186

          60

          14

          0

          15

          123

          11

          4

          4

          19

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall positive sentiment focused on ease of use and efficiency, tempered by some challenges with order customization and system performance.

          What buyers like

          • Ease of use
          • Workflow efficiency
          • Support responsiveness

          Common complaints

          • Order customization difficulties
          • System performance delays

          Buyer sentiment

          Buyer sentiment is very strong across 1 reviews, with consistently positive feedback.

          What buyers like

          • Shipthis offers an intuitive, easy-to-navigate interface, making it accessible to users of all technical levels, which is especially helpful for growing businesses that need a simple solution.
          • By streamlining fleet operations and providing detailed reports, Shipthis helps businesses save time and reduce costs, improving both productivity and profitability.
          • The software covers a broad range of fleet management needs, from vehicle tracking to managing fuel and maintenance, ensuring businesses have all the tools they need in one platform.

          Common complaints

          • Shipthis may not offer extensive customization options, which could be a drawback for businesses with unique or complex fleet management needs.
          • As a web-based solution, users may need a stable internet connection to access features and data, which could be a limitation in areas with unreliable connectivity.

          What buyers like

          • Provides actionable insights for business optimization.
          • Helps prevent accidents and ensure compliance.
          • Reduces manual workload and enhances workflows.

          Common complaints

          • Some users might need time to fully utilize advanced features.
          • Pricing may be a consideration for smaller businesses.

          Buyer sentiment

          Overall, users praise Azuga Fleet for its accurate real-time tracking, user-friendly interface, and strong customer support, while noting some complexity and integration limitations.

          What buyers like

          • Ease of use
          • Real-time tracking accuracy
          • Customer service responsiveness

          Common complaints

          • Feature complexity for new users
          • Limited app marketplace

          Pros and Cons

          • Easy to use interface enabling quick and efficient order processing

          • Regular updates improving workflow and user experience

          • Responsive and helpful support team addressing user concerns

          • Challenges with creating split orders and specific order configurations

          • Limited customization options in certain areas

          • User-friendly interface simplifies fleet management tasks.

          • Real-time tracking enhances operational efficiency.

          • Powerful reporting tools provide actionable insights.

          • Limited customization may not fit all needs.

          • Training may be necessary for optimal use.

          • Provides actionable insights for business optimization.

          • Helps prevent accidents and ensure compliance.

          • Reduces manual workload and enhances workflows.

          • Some users might need time to fully utilize advanced features.

          • Pricing may be a consideration for smaller businesses.

          • User-friendly platform with easy tracking and reporting

          • Real-time GPS tracking with accurate and quick incident response

          • Responsive and helpful customer service

          • Complex features can overwhelm new users without training

          • Limited marketplace for additional apps and integrations

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Shawn Wood

          Shawn Wood

          MX

          MX

          No Customers information available.

          CARVANA

          CARVANA

          KIRBY

          KIRBY

          KLX

          KLX

          Menards

          Menards

          GRANITE

          GRANITE

          Prime Electric

          Prime Electric

          Media and Screenshots

          Screenshots

          Orders

          4 Screenshots

          Webapp

          1 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          1 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Rose Rocket or Shipthis?
          Shipthis edges out the other on user ratings (4.6 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Rose Rocket and Shipthis offer a free trial?
          Shipthis offers a free trial. Rose Rocket does not.
          What is the starting price of Rose Rocket vs Shipthis?
          Rose Rocket starts at Contact for pricing. Shipthis starts at $49 /User/Month.
          What are the top alternatives to Rose Rocket?
          Top alternatives to Rose Rocket include Ally TMS, Shipthis, Trimble Fleet Mobility (Formerly PeopleNet), TruckSmartz, FreightPath.
          What are the top alternatives to Shipthis?
          Top alternatives to Shipthis include Motive, Azuga Fleet, Fleet Complete, GoFreight, Cargo ERP.

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