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Insightly vs Kajabi vs Story Chief Comparison

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Insightly

4.3(717 reviews)

Starting at $29 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Insightly is CRM software for growing B2B sales and marketing teams that need pipeline tracking, contact management, and task automation without enterprise-level complexity. It integrates with Gmail and Outlook so reps c…

Kajabi

4.7(1,290 reviews)

Starting at $119 /Month

  • Free Trial
  • Medium Business
  • Small Business

Kajabi is a powerful content management system that supports businesses in their goals to profit from the Internet. It offers everything needed to manage business, customers and their sales funnel, and online content inc…

Story Chief

4.8(22 reviews)

Starting at $12 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

StoryChief is a cloud-based content management system that allows editors and designers to manage and automate the process of creating brand-specific content for editorial and marketing teams within an organization. Stor…

Kajabi leads on user satisfaction with a 4.7-star rating across 1,290 reviews.

Insightly vs Kajabi vs Story Chief — at a glance

FeatureInsightlyKajabiStory Chief
Rating4.3 / 54.7 / 54.8 / 5
Reviews7171,29022
Starting price$29 /User/Month$119 /Month$12 /Month
Free trial Yes Yes Yes
Free version No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessMedium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryCRM SoftwareContent Management SoftwareContent Management Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud
APIAvailable
Support modesBusiness Hours, OnlineBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPRSOC 2, GDPRGDPR
Data residencyUSUSGlobal

Key differences between Insightly and Kajabi

  • Pricing: Insightly starts at $29 /User/Month, while Kajabi starts at $119 /Month.
  • Target audience: Insightly is built for Freelancers / Consultants and Large Enterprises, while Kajabi targets Medium Business and Small Business.
  • User satisfaction: Kajabi scores higher with a 4.7-star average.
  • Deployment: Insightly supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Kajabi supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Insightly vs Kajabi vs Story Chief — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Insightly - CRM Software
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Kajabi - Content Management Software
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Biggest differences

Start here before you go deeper into features.

Insightly

Best for mid-sized teams needing flexible CRM with strong email integration.

Choose if
  • You want a unified platform managing contacts, leads, deals, and opportunities.
  • Your team values built-in real-time messaging for seamless collaboration.
  • You require syncing capabilities with Outlook and Gmail for streamlined workflows.
Consider alternatives if
  • You need advanced reporting and analytics beyond basic CRM capabilities.
  • You rely heavily on mobile app features with full desktop parity.

Kajabi

Best all-in-one platform for small businesses selling online courses and memberships.

Choose if
  • You want a simple, streamlined system to manage websites, courses, and sales funnels in one place.
  • You are a small to mid-sized business owner or content creator needing easy setup and use.
  • You value responsive, around-the-clock customer support and comprehensive tutorials for non-technical users.
Consider alternatives if
  • Your business requires extensive third-party app integrations or advanced customization options.
  • You need transparent pricing upfront to facilitate straightforward budgeting decisions.

Story Chief

Best for streamlined multi-channel content creation and SEO guidance.

Choose if
  • You need simple, intuitive content editing with built-in SEO tips.
  • Your team requires easy distribution across multiple social and publishing channels.
  • You are a small to medium business focused on content or digital marketing.
Consider alternatives if
  • Your organization demands extensive template design customization.
  • You require real-time simultaneous collaboration on content creation.

Insightly: Best for mid-sized teams needing flexible CRM with strong email integration. Kajabi: Best all-in-one platform for small businesses selling online courses and memberships.

Description

Insightly is CRM software for growing B2B sales and marketing teams that need pipeline tracking, contact management, and task automation without enterprise-level complexity. It integrates ... Read More about Insightly

Kajabi is a powerful content management system that supports businesses in their goals to profit from the Internet. It offers everything needed to manage business, customers and their sales ... Read More about Kajabi

StoryChief is a cloud-based content management system that allows editors and designers to manage and automate the process of creating brand-specific content for editorial and marketing ... Read More about Story Chief

Entry Level Pricing

  • Starts from $29
  • Starts from $119 , Billed Yearly
  • Starts from $12 , Billed Yearly

Free Trial Availability

  • Free Trial available

SpotScore

What's this? ↗

9.3/10

9.6/10

9.1/10

User Ratings

Based on verified Spotsaas reviews

4.26

(717)

4.72

(1290)

4.77

(22)

Best Company Size

1-50 employees51-500 employees
1-50 employees51-500 employees
Small BusinessMedium Business
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Insightly

  • Project Management: With Insightly, teams can easily manage projects from initiation to completion. Tasks, deadlines, and milestones are organized in one intuitive platform, keeping everyone aligned and focused.
  • Reliable CRM Capabilities: Insightly offers a powerful customer relationship management system that helps you maintain meaningful connections with clients. You'll find it easy to track interactions, manage leads, and build stronger relationships that drive sales.
  • Customizable Workflows: Design workflows that fit your unique business needs. Administrators can automate repetitive tasks and maintain consistent processes across teams.

Kajabi

No key benefits available yet.

Best fit

Best fit

Insightly

  • 1 to 500 employees
  • SaaS, Consulting, Marketing Technology (Martech), and Sales Automation
  • roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Kajabi

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

Insightly

  • Users may seek alternatives if they require more advanced customization options for workflows and dashboards, as Insightly's flexibility might not meet specific business needs or unique processes.
  • Businesses looking for enhanced reporting capabilities may explore other CRM solutions that offer more robust analytics tools, which can provide deeper insights into customer interactions and sales performance.
  • Companies with larger teams might consider alternatives that support more extensive user management features, as Insightly's user limits and pricing tiers could be restrictive for growing organizations.

Kajabi

No alternatives guidance available yet.

Software Demo

Demo

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Step 1 of 4

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How do Insightly, Kajabi and Story Chief Compare on Features?

Total Features

30 Features

22 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

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Get Quote

Compare Insightly, Kajabi and Story Chief on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $29
        • $119 , Billed Yearly
        • $12 , Billed Yearly

        Pricing Plans

        • Not Available
        • Basic

          • 3 Products

          • 3 Pipelines

          • Unlimited Landing Pages

          Show more +

        • Growth

          • 15 Products

          • 15 Pipelines

          • Unlimited Landing Pages

          Show more +

        • Pro

          • 100 Products

          • 100 Pipelines

          • Unlimited Landing Pages

          Show more +

        • Free

          • World-class online editor

          • Invite team members & guest writers

          • Get approval from stakeholders

          Show more +

        • Essential

          • Unlimited Stories & Social Updates

          • Measure Article Performance

          • Removed StoryChief Branding

          Show more +

        • Pro

          • Includes featurtes of Essential plan, plus

          • Smart Content Calendar

          • Editorial Briefing

          Show more +

        • Browse all pricing plans

        Pricing Page

        Insightly pricing
        Kajabi pricing
        Story Chief pricing

        Other Details

        Organization Types supported

        • Medium Business
        • Large Enterprises
        • Small Business
        • Freelancers
        • Individuals
        • Medium Business
        • Large Enterprises
        • Small Business
        • Freelancers
        • Individuals
        • Medium Business
        • Large Enterprises
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Installed - Windows
        • Installed - Mac
        • Mobile - Android
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Installed - Windows
        • Installed - Mac
        • Mobile - Android
        • Mobile - iOS
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Installed - Windows
        • Installed - Mac
        • Mobile - Android
        • Mobile - iOS
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Not Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✓ Yes
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        ISO 27001

        ✗ No

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Insightly vs Kajabi User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        502

        253

        72

        40

        10

        1110

        123

        50

        22

        16

        20

        1

        1

        0

        0

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall positive sentiment highlights ease of use, collaboration features, and integration capabilities, with some concerns about mobile functionality and pricing.

        What buyers like

        • Ease of use
        • Collaboration features
        • Integration with email platforms

        Common complaints

        • Limited mobile app functionality
        • Insufficient advanced reporting

        Buyer sentiment

        Users generally express high satisfaction with Kajabi’s all-in-one capabilities, ease of use, and customer support, though some desire more advanced features and integrations.

        What buyers like

        • All-in-one platform
        • Customer support
        • Ease of use

        Common complaints

        • Limited integrations
        • Feature improvements needed

        Buyer sentiment

        Users generally express high satisfaction with StoryChief’s ease of use, SEO features, and multi-channel distribution, though some desire more customization and collaboration capabilities.

        What buyers like

        • Ease of use
        • SEO guidance
        • Multi-channel publishing

        Common complaints

        • Limited template customization
        • Lack of simultaneous collaboration

        Pros and Cons

        • Unified platform for managing contacts, leads, deals, and opportunities

        • Built-in real-time messaging for team collaboration

        • Seamless syncing with Outlook and Gmail

        • Reporting tools lack robustness for advanced analytics

        • Mobile app has limited features compared to desktop

        • All-in-one platform combining websites, courses, mailing lists, funnels, and coaching tools

        • Excellent and responsive customer support available even at odd hours

        • User-friendly interface with comprehensive tutorials suitable for non-technical users

        • Limited marketplace for additional apps and connectors restricting advanced functionality

        • Certain features need improvement for a smoother user experience

        • Intuitive editor with collaboration tools

        • SEO guidance and readability analysis

        • Seamless multi-channel content distribution

        • Limited customization options in design and templates

        • Restricted native posting channels (e.g., no Vkontakte or Telegram)

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used Insightly, Kajabi, or Story Chief? Tell buyers what actually differs.

        List of Customers

        Customers

        4over LLC

        4over LLC

        Savanta

        Savanta

        Atlanta Eats

        Atlanta Eats

        No Customers information available.

        No Customers information available.

        Media and Screenshots

        Screenshots

        Marketing

        9 Screenshots

        No screenshots available.

        Videos

        video-0

        5 Videos

        video-0

        5 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Insightly or Kajabi?
        Kajabi edges out the other on user ratings (4.7 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Insightly and Kajabi offer a free trial?
        Yes, both Insightly and Kajabi offer a free trial.
        What is the starting price of Insightly vs Kajabi?
        Insightly starts at $29 /User/Month. Kajabi starts at $119 /Month.
        What are the top alternatives to Insightly?
        Top alternatives to Insightly include Bigin by Zoho CRM, Creatio CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM.
        What are the top alternatives to Kajabi?
        Top alternatives to Kajabi include Story Chief, WordPress, Squarespace, ClickFunnels, FlyerFunnel.