Which is better, Hubspot Marketing Hub or Salesforce Sales Cloud?

Hubspot Marketing Hub edges out Salesforce Sales Cloud based on user ratings across 21,142 reviews. That said, the best pick depends on your workflow — Salesforce Sales Cloud may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

Do both Hubspot Marketing Hub and Salesforce Sales Cloud offer a Free trial?

Yes, both Hubspot Marketing Hub and Salesforce Sales Cloud offer a Free Trial.

Who are the typical users of Hubspot Marketing Hub?

Hubspot Marketing Hub is designed for Large Enterprises, Medium Business, Small Business.

Who are the typical users of Salesforce Sales Cloud?

Salesforce Sales Cloud is designed for Individuals, Large Enterprises, Medium Business, Small Business.

What is the starting price of Hubspot Marketing Hub and Salesforce Sales Cloud?

Pricing for Hubspot Marketing Hub starts at $18/Month, whereas Salesforce Sales Cloud starts at $25/user/month.

What are the best alternatives to Hubspot Marketing Hub?

Some top alternatives to Hubspot Marketing Hub include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.

What are the best alternatives to Salesforce Sales Cloud?

Some top alternatives to Salesforce Sales Cloud include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Salesforce.

Hubspot Marketing Hub vs Salesforce Sales Cloud vs Bigin by Zoho CRM Comparison

Last updated: May 19, 2026

Hubspot Marketing Hub

4.5(21,142 reviews)

Starting at $18 /Month

Free Trial
Large Enterprises
Medium Business

The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality across your entire marketing a…

View Pricing Read Reviews

Salesforce Sales Cloud

4.4(23,347 reviews)

Starting at $25 /user/month

Free Trial
Individuals
Large Enterprises

Salesforce Sales Cloud is a cloud-based CRM solution designed to help businesses manage customer relationships, boost sales productivity, and drive revenue growth. Whether you're just starting or scaling your business, S…

View Pricing Read Reviews

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

Free Trial
Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

View Pricing Read Reviews

Hubspot Marketing Hub leads on user satisfaction with a 4.5-star rating across 21,142 reviews.

Hubspot Marketing Hub vs Salesforce Sales Cloud vs Bigin by Zoho CRM — at a glance

Feature	Hubspot Marketing Hub	Salesforce Sales Cloud	Bigin by Zoho CRM
Rating	4.5 / 5	4.4 / 5	4.3 / 5
Reviews	21,142	23,347	119
Starting price	$18 /Month	$25 /user/month	$7 /User/Month
Free trial	Yes	Yes	Yes
Free version	No	No	No
Best for	Large Enterprises, Medium Business, Small Business	Individuals, Large Enterprises, Medium Business	Small Business
Category	Marketing Automation Software	CRM Software	CRM Software
Platforms	SaaS/Web/Cloud	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS	SaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API	Available	Available	Available
Support modes	Business Hours, Online	Online	Business Hours, Online
Certifications	SOC 2, HIPAA, GDPR, ISO 27001	SOC 2	—
Data residency	Global	Global	Global

Key differences between Hubspot Marketing Hub and Salesforce Sales Cloud

Pricing: Hubspot Marketing Hub starts at $18 /Month, while Salesforce Sales Cloud starts at $25 /user/month.
Target audience: Hubspot Marketing Hub is built for Large Enterprises and Medium Business, while Salesforce Sales Cloud targets Individuals and Large Enterprises.
User satisfaction: Hubspot Marketing Hub scores higher with a 4.5-star average.
Deployment: Hubspot Marketing Hub supports SaaS/Web/Cloud; Salesforce Sales Cloud supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Hubspot Marketing Hub vs Salesforce Sales Cloud vs Bigin by Zoho CRM — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	Hubspot Marketing Hub (1736) Talk to an expert Talk to an expert	Salesforce Sales Cloud (40) Talk to an expert Talk to an expert

Free PDF comparison

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Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

Hubspot Marketing Hub

Best for mid-to-large B2B teams needing integrated marketing and CRM automation.

Choose if

You require a unified platform combining marketing, sales, and CRM tools seamlessly.
Your team values an intuitive interface that supports both beginners and advanced users.
You need robust automation workflows with dynamic personalization for inbound and content marketing.

Consider alternatives if

You are a small business with a very limited marketing budget.
You need highly customizable design templates without relying on developer support.

Salesforce Sales Cloud

Best for

Individuals, Large Enterprises, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Hubspot Marketing Hub typically suits Large Enterprises and Medium Business. Salesforce Sales Cloud tends to fit Individuals and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description	The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality ... Read More about Hubspot Marketing Hub	Salesforce Sales Cloud is a cloud-based CRM solution designed to help businesses manage customer relationships, boost sales productivity, and drive revenue growth. Whether you're just ... Read More about Salesforce Sales Cloud	Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM
Entry Level Pricing	Starts from $18 , Billed Yearly	Starts from $25 , yearly	Starts from $7 , Billed Yearly
Free Trial Availability	Get Free Trial	Get Free Trial	Get Free Trial
Spotsaas Score What's this? ↗	8.9/10	8.6/10	9.0/10
User Ratings Based on verified Spotsaas reviews	4.5 (21142)	4.4 (23347)	4.3 (119)
Best Company Size	51-500 employees500+ employees	50 to 5,000 employees	—
	Get pricing help	Get pricing help	Visit website

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Hubspot Marketing Hub

No key benefits available yet.

Salesforce Sales Cloud

Streamlined Sales Processes: With Salesforce Sales Cloud, your team can automate repetitive tasks, allowing them to focus on what truly matters—building relationships and closing deals. This means less time spent on admin and more time engaging with clients.
360-Degree Customer View: By consolidating customer data in one place, you and your team can gain valuable insights into customer behavior and preferences. This comprehensive perspective enables personalized interactions, enhancing customer satisfaction and loyalty.
Enhanced Collaboration: Salesforce Sales Cloud fosters seamless communication among team members through shared dashboards and real-time updates. Managers can easily monitor progress, while sales reps stay informed about leads, ensuring everyone is aligned toward common goals.

Bigin by Zoho CRM

No key benefits available yet.

Best fit

Hubspot Marketing Hub

No best-fit guidance available yet.

Salesforce Sales Cloud

50 to 5,000 employees
Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

Bigin by Zoho CRM

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

Hubspot Marketing Hub

No alternatives guidance available yet.

Salesforce Sales Cloud

Users may seek alternatives due to high costs associated with Salesforce Sales Cloud, as smaller businesses or startups often find the pricing structure prohibitive for their budgets and growth objectives.
Some organizations may require more tailored solutions that better fit their specific industry needs, prompting them to explore alternatives that offer customizable features not available in Salesforce.
Integration challenges can lead users to consider other platforms, especially if they rely on specific tools or software that do not seamlessly connect with Salesforce's ecosystem.

Bigin by Zoho CRM

No alternatives guidance available yet.

Software Demo

Demo

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How do Hubspot Marketing Hub, Salesforce Sales Cloud and Bigin by Zoho CRM Compare on Features?

Total Features	9 Features	19 Features	10 Features
Unique Features	No unique features	No unique features	No unique features
	Get Quote	Get Quote	Visit website

Compare Hubspot Marketing Hub, Salesforce Sales Cloud and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	$18 , Billed Yearly	$25 , yearly	$7 , Billed Yearly
Pricing Plans	Free Get Started Free Marketing tools Free Sales tools Free Service tools Show more + Starter Get Started Starts at 1,000 contacts Includes features of Free plan, plus Remove Hubspot Branding from Live chat Forms Email marketing Landing pages Show more + Professional Get Started 2,000 Marketing Contacts Includes features of Starter plan, plus Custom reporting Show more + Browse all pricing plans	Starter Suite $25 /user/month Get Started Simplified Setup & Onboarding Lead, Account, Contact & Opportunity Management Email Integration & Automated Activity Capture Pro Suite $100 /user/month Get Started Forecast Management Customizable Reports and Dashboards Quoting and Contracting Enterprise $165 /user/month Get Started Everything in Pro Suite plus Advanced Pipeline Management & Deal Insights Conversation Intelligence Agentforce Browse all pricing plans	Free Get Started Single Pipeline 500 Records Instant Workflows (3) Show more + Express Get Started Includes features of Free plan, plus Team Pipelines (3) 50,000 Records Show more + Premier Get Started Includes features of Express Edition plan. plus Team Pipelines (5) 100,000 Records Show more +
Pricing Page
	View detailed pricing	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Installed - Mac Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	Available
	Get help choosing	Get help choosing	Visit Website

Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	✓ Yes	✓ Yes
HIPAA	✓ Yes	✗ No
GDPR	✓ Yes	—
ISO 27001	✓ Yes	—
Single Sign-On (SSO)	✓ Yes	—
Multi-Factor Auth (MFA)	✓ Yes	—
Data Encryption	✓ Yes	—
Audit Logs	✓ Yes	—
Data Residency	🌐 Global	🌐 Global

Hubspot Marketing Hub vs Salesforce Sales Cloud User Reviews & Rating Comparison

User Ratings	4.5 (based on 21142 reviews)	4.4 (based on 23347 reviews)	4.3 (based on 119 reviews)
Rating Distribution	1604 118 11 0 3	40 0 0 0 0	204 66 7 1 1
Spotsaas Editor’s POV generated by AI	Buyer sentiment Overall, users praise HubSpot Marketing Hub for its comprehensive features and ease of use, though some find it complex and costly for smaller teams. What buyers like Ease of use All-in-one platform Marketing automation capabilities Common complaints Complexity for new users Cost of advanced features	Buyer sentiment Buyer sentiment is positive across 40 reviews, with strong overall satisfaction. What buyers like Highly customizable platform that adapts to different business processes and requirements, enabling flexibility and personalization. Streamlines and automates workflows, improving efficiency and reducing manual errors. Robust reporting and analytics tools provide actionable insights and enhance decision-making for leadership and sales teams. Common complaints Pricing is steep, with high licensing costs and additional expenses for advanced features or customizations. Initial configuration and setup can be complex, requiring expertise and thorough planning to maximize benefits. Overwhelming for new users due to its extensive features and learning curve, especially when not supported by proper training.	Buyer sentiment Buyer sentiment is positive across 279 reviews, with strong overall satisfaction. What buyers like Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users. Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities. Effective pipeline management and workflow automation, enabling businesses to streamline sales processes. Common complaints Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging. Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows. Inconsistent customer support with restricted availability, affecting issue resolution during critical times.
Pros and Cons	Comprehensive all-in-one platform integrating marketing, sales, and CRM tools Intuitive and user-friendly interface suitable for beginners and advanced users Robust marketing automation features including workflows and dynamic personalization Advanced features may require technical expertise or developer support Platform can feel overwhelming due to the breadth of tools and functionalities	Highly customizable platform that adapts to different business processes and requirements, enabling flexibility and personalization. Streamlines and automates workflows, improving efficiency and reducing manual errors. Robust reporting and analytics tools provide actionable insights and enhance decision-making for leadership and sales teams. Pricing is steep, with high licensing costs and additional expenses for advanced features or customizations. Initial configuration and setup can be complex, requiring expertise and thorough planning to maximize benefits.	Real-time updates keep teams informed. Integration with email and calendar enhances productivity. User-friendly interface simplifies navigation. Customization options may not meet all needs. New users may find the interface complex.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews	Read reviews

List of Customers

Customers	Trello Reddit SoundCloud	Vodafone T-Mobile BRP	Antech Microsystem Pvt.Ltd Investacc Hire

Media and Screenshots

Screenshots	6 Screenshots	4 Screenshots
Videos	2 Videos	1 Videos

Alternatives

Alternatives	Outgrow 4.7 ActiveCampaign 4.5 CleverTap 4.5	Bigin by Zoho CRM 4.3 ClickUp 4.4 Zoho CRM 4.1	ClickUp 4.4 Zoho CRM 4.1 Freshsales 4.6

Frequently asked questions

Which is better, Hubspot Marketing Hub or Salesforce Sales Cloud?: Hubspot Marketing Hub edges out the other on user ratings (4.5 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do Hubspot Marketing Hub and Salesforce Sales Cloud offer a free trial?: Yes, both Hubspot Marketing Hub and Salesforce Sales Cloud offer a free trial.
What is the starting price of Hubspot Marketing Hub vs Salesforce Sales Cloud?: Hubspot Marketing Hub starts at $18 /Month. Salesforce Sales Cloud starts at $25 /user/month.
What are the top alternatives to Hubspot Marketing Hub?: Top alternatives to Hubspot Marketing Hub include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
What are the top alternatives to Salesforce Sales Cloud?: Top alternatives to Salesforce Sales Cloud include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Salesforce.

Hubspot Marketing Hub vs Salesforce Sales Cloud vs Bigin by Zoho CRM Comparison

Hubspot Marketing Hub

Salesforce Sales Cloud

Bigin by Zoho CRM

Hubspot Marketing Hub vs Salesforce Sales Cloud vs Bigin by Zoho CRM — at a glance

Key differences between Hubspot Marketing Hub and Salesforce Sales Cloud

Compare Hubspot Marketing Hub vs Salesforce Sales Cloud vs Bigin by Zoho CRM — and walk away knowing which one fits.

Hubspot Marketing Hub

Salesforce Sales Cloud

Download this Hubspot Marketing Hub vs Salesforce Sales Cloud vs Bigin by Zoho CRM comparison

Biggest differences

Description

Entry Level Pricing

Free Trial Availability

Spotsaas Score

User Ratings

Best Company Size

Where each option fits best

Key strengths

Best fit

Reasons buyers look elsewhere

Software Demo

Demo

Get shortlist help from a software advisor

How big is your team?

How do Hubspot Marketing Hub, Salesforce Sales Cloud and Bigin by Zoho CRM Compare on Features?

Compare Hubspot Marketing Hub, Salesforce Sales Cloud and Bigin by Zoho CRM on pricing

Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Security & Compliance

Hubspot Marketing Hub vs Salesforce Sales Cloud User Reviews & Rating Comparison

List of Customers

Customers

Media and Screenshots

Screenshots

Videos

Alternatives

Related Blogs and Articles for Crm Software

Frequently asked questions