Google My Business vs Moz Local Comparison
Google My Business
Starting at Contact for pricing
- Large Enterprises
- Small Business
Google My Business lets businesses create a free Google Business Profile that appears in Google Search and Maps. It displays contact details, business hours, photos, and customer reviews so local customers can find and r…
Moz Local
Starting at $14.00 per month
- Small Business
- Medium Business
Moz Local automates business listing management by syncing location data across multiple partner directories in real time. It lets businesses publish and update location information in bulk to keep listings accurate and…
Google My Business leads on user satisfaction with a 4.6-star rating across 236 reviews.
Google My Business vs Moz Local — at a glance
| Feature | Google My Business | Moz Local |
|---|---|---|
| Rating | 4.6 / 5 | 4.3 / 5 |
| Reviews | 236 | 467 |
| Starting price | Contact for pricing | $14.00 per month |
| Free trial | No | No |
| Free version | No | No |
| Best for | Large Enterprises, Small Business, Medium Business | Small Business, Medium Business, Mid-Market |
| Category | Local SEO Software | Local SEO Software |
| Platforms | Browser Based (Cloud) | — |
| API | — | — |
| Support modes | Online | |
| Certifications | SOC 2, GDPR, ISO 27001 | GDPR |
| Data residency | Global | US |
Key differences between Google My Business and Moz Local
- Pricing: Moz Local starts at $14.00 per month. Google My Business pricing is not publicly listed.
- Target audience: Google My Business is built for Large Enterprises and Small Business, while Moz Local targets Small Business and Medium Business.
- User satisfaction: Google My Business scores higher with a 4.6-star average.
Google My Business vs Moz Local — find the better fit before you commit.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Local SEO Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert | Talk to an expert Talk to an expert |
Free PDF comparison
Download this Google My Business vs Moz Local comparison
Get the full side-by-side as a PDF — these picks plus the top Local SEO Software tools, with verified ratings, pricing and features.
- Side-by-side on pricing, features & ratings
- Plus the category top 10, scored & ranked
- Emailed to you — no on-screen download
No file downloads on screen — we email it to you. One-click unsubscribe anytime.
Google My Business vs Moz Local: Biggest differences
Start here before you go deeper into features.
Best free tool for managing local business presence on Google Search and Maps.
- You run a local retail, restaurant, or service business with a physical location.
- You want a simple, no-cost way to create and manage your Google Business Profile.
- You need direct visibility on Google Search and Maps without complex setup.
- Your business lacks a physical location to list on Google Maps.
- You require advanced local SEO analytics, customization, or multi-location management.
Best for local businesses needing effortless, real-time listing management.
- You manage multiple client locations and need consistent, automated listing updates.
- You want to improve local search visibility with minimal setup and complexity.
- You operate a small to mid-sized business or franchise requiring synchronized location data.
- You require advanced SEO features beyond local listing management.
- You are a large enterprise with complex, multi-national SEO needs.
Google My Business: Best free tool for managing local business presence on Google Search and Maps. Moz Local: Best for local businesses needing effortless, real-time listing management.
Description | Google My Business lets businesses create a free Google Business Profile that appears in Google Search and Maps. It displays contact details, business hours, photos, and customer reviews so ... Read More about Google My Business | Moz Local automates business listing management by syncing location data across multiple partner directories in real time. It lets businesses publish and update location information in bulk ... Read More about Moz Local |
|---|---|---|
Entry Level Pricing |
|
|
Free Trial Availability |
|
|
User RatingsBased on verified Spotsaas reviews | ||
Best Company Size | 1-50 employees51-500 employees | 1-50 employees51-500 employees |
Get pricing help | Get pricing help |
Software Demo
Demo |
|---|
Need a second opinion?
Get decision help from a software advisor
Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.
- Independent advice — matched to your business
- Understand the tradeoffs before you talk to vendors
- Free 15-min call with a software advisor.
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
How do Google My Business and Moz Local Compare on Features?
Total Features | 3 Features | 4 Features |
|---|---|---|
Unique Features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Google My Business and Moz Local on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Pricing Option | ||
|---|---|---|
Starting From |
|
|
Pricing Plans |
|
|
Pricing Page | Pricing information not available |  |
Google My Business vs Moz Local: Other Details
Organization Types supported |
|
|
|---|---|---|
Platforms Supported |
|
|
Modes of support |
|
|
API Support |
|
|
Get help choosing | Get help choosing |
Google My Business vs Moz Local Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | — |
|---|---|---|
HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | ✓ Yes | — |
Single Sign-On (SSO) | ✓ Yes | — |
Multi-Factor Auth (MFA) | ✓ Yes | — |
Data Encryption | ✓ Yes | ✓ Yes |
Data Residency | 🌐 Global | 🇺🇸 US |
Google My Business User Reviews & Rating Comparison
User Ratings | 4.6 (based on 236 reviews) | 4.3 (based on 467 reviews) |
|---|---|---|
Rating Distribution | ||
Google My Business and Moz Local Customers
Customers | No Customers information available. |  Zillow  99designs  trivago |
|---|
Media and Screenshots
Screenshots |  1 Screenshots |  3 Screenshots |
|---|---|---|
Videos |  2 Videos |  1 Videos |
Top Alternatives to Google My Business and Moz Local in 2026
Alternatives |
|---|
Add another option to compare side by side
Search by product name to compare pricing, fit, and buyer feedback in one view.Compare similar software options
Related Blogs and Articles for Local Seo Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Google My Business or Moz Local?
- Google My Business edges out the other on user ratings (4.6 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Google My Business and Moz Local offer a free trial?
- Neither Google My Business nor Moz Local currently lists a free trial.
- What is the starting price of Google My Business vs Moz Local?
- Google My Business starts at Contact for pricing. Moz Local starts at $14.00 per month.
- What are the top alternatives to Google My Business?
- Top alternatives to Google My Business include RocketData, GMBapi, Moz Local, RAY, Local Ranking.
- What are the top alternatives to Moz Local?
- Top alternatives to Moz Local include RocketData, Uberall, Google My Business, GMBapi, Scorpion.