Boomerang for Gmail vs GMass vs Campaigner vs Moosend Comparison
Boomerang for Gmail
Starting at $4.99 /Month
- Free Trial
- Large Enterprises
- Medium Business
Boomerang for Gmail is a sophisticated automated message generation and email management system. This might just be the ideal piece of software for business owners and professionals who wish to confidently manage their e…
GMass
Starting at Contact for pricing
- Large Enterprises
- Medium Business
GMass is a powerful yet affordable email marketing software solution for small and medium businesses, and Web publishers. With GMass, you can create and manage campaigns, schedule email newsletter to be sent through the…
Campaigner
Starting at $14 /month
- Free Trial
- Large Enterprises
- Medium Business
Campaigner is an email marketing and automation platform used by mid-size marketing teams that need behavior-triggered campaigns across email and other channels. It solves the batch-and-blast problem by letting marketers…
Moosend
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to cr…
GMass leads on user satisfaction with a 4.8-star rating across 1,260 reviews.
Boomerang for Gmail vs GMass vs Campaigner vs Moosend — at a glance
| Feature | Boomerang for Gmail | GMass | Campaigner | Moosend |
|---|---|---|---|---|
| Rating | 4.4 / 5 | 4.8 / 5 | 5.0 / 5 | 4.3 / 5 |
| Reviews | 419 | 1,260 | 2 | 416 |
| Starting price | $4.99 /Month | Contact for pricing | $14 /month | Contact for pricing |
| Free trial | Yes | No | Yes | No |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Email Tracking Software | Email Marketing Software | Email Marketing Software | Email Marketing Software |
| Integrations | — | — | 7+ apps | — |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud |
| API | — | — | Available | Available |
| Support modes | Online | Business Hours, Online | 24/7 (Live rep), Online | Business Hours, Online |
| Certifications | GDPR | SOC 2 | GDPR | GDPR |
| Data residency | US | US | US | US |
Key differences between Boomerang for Gmail and GMass
- Pricing: Boomerang for Gmail starts at $4.99 /Month. GMass pricing is not publicly listed.
- Free trial: Boomerang for Gmail offers a free trial; GMass does not.
- User satisfaction: GMass scores higher with a 4.8-star average.
- Deployment: Boomerang for Gmail supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; GMass supports SaaS/Web/Cloud.
Compare Boomerang for Gmail vs GMass vs Campaigner vs Moosend — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Email Tracking Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert | Talk to an expert Talk to an expert |
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Biggest differences
Start here before you go deeper into features.
Best for simple, automated email scheduling and follow-up management in small teams.
- You need an easy-to-use tool for scheduling emails with a calendar picker.
- Your team requires automated follow-up reminders via the unique Boomerang button.
- You want a low-complexity setup suitable for small to mid-sized professional teams.
- Your company demands advanced CRM integrations for deeper workflow automation.
- You require enterprise-grade email security and compliance features.
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
Boomerang for Gmail typically suits Large Enterprises and Medium Business. GMass tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Boomerang for Gmail is a sophisticated automated message generation and email management system. This might just be the ideal piece of software for business owners and professionals who ... Read More about Boomerang for Gmail | GMass is a powerful yet affordable email marketing software solution for small and medium businesses, and Web publishers. With GMass, you can create and manage campaigns, schedule email ... Read More about GMass | Campaigner is an email marketing and automation platform used by mid-size marketing teams that need behavior-triggered campaigns across email and other channels. It solves the ... Read More about Campaigner | Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly ... Read More about Moosend |
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SpotScoreWhat's this? ↗ | Not Available | 8.7/10 | 8.8/10 | 8.8/10 |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 1-50 employees51-500 employees | — | 50 to 500 employees | 1 to 500 employees |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
No key benefits available yet.
No key benefits available yet.
- Email Marketing Automation: With Campaigner, managers can easily automate their email campaigns, saving time while keeping all customers engaged. This lets you focus on strategy while our platform handles the routine tasks.
- Advanced Segmentation Capabilities: Administrators will appreciate the powerful segmentation tools that let you create highly targeted messaging. This keeps your emails relevant to specific audience segments, ultimately driving higher engagement rates and conversions.
- Analytics and Reporting: Executives benefit from Campaigner's complete analytics dashboard, which provides actionable insights into campaign performance. You can easily track open rates, click-through rates, and ROI to make informed decisions.
- Email Marketing: Moosend is an intuitive platform that lets teams create, automate, and analyze email campaigns, keeping you connected with your audience without unnecessary complexity.
- Advanced Automation Features: The reliable automation capabilities let you trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.
- Real-Time Analytics: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.
Best fit
No best-fit guidance available yet.
No best-fit guidance available yet.
- 50 to 500 employees
- Martech, Revtech, SaaS, and Consulting
- Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, and Campaign Strategists
- 1 to 500 employees
- Martech, SaaS, E-commerce, Digital Marketing, and Nonprofit sectors
- Marketing Managers, E-commerce Managers, Digital Marketers, Content Creators, and Marketing Automation Specialists
Reasons buyers look elsewhere
No alternatives guidance available yet.
No alternatives guidance available yet.
- Pricing starts at $20/month for basic plans; teams under 10 people often switch to Mailchimp or ConvertKit for lower entry costs
- Interface requires 3–4 clicks for common tasks like segmentation; competitors like ActiveCampaign complete the same workflows in 1–2 clicks
- Automation limited to 5 conditional branches per workflow; teams needing 10+ branches migrate to HubSpot or Klaviyo
- Lacks advanced automation workflows — teams needing complex multi-step sequences often switch to HubSpot or ActiveCampaign
- Price-sensitive buyers find cheaper alternatives like Mailchimp or Klaviyo that cover basic email marketing at half the cost
- Limited onboarding and support — companies wanting hands-on training or dedicated account management choose platforms with stronger customer success teams
Software Demo
Demo |
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How do Boomerang for Gmail, GMass, Campaigner and Moosend Compare on Features?
Total Features | 7 Features | 15 Features | 20 Features | 22 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Boomerang for Gmail, GMass, Campaigner and Moosend on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | — |
Single Sign-On (SSO) | — | ✓ Yes |
Multi-Factor Auth (MFA) | — | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | ✗ No | ✓ Yes |
Data Residency | 🇺🇸 US | 🇺🇸 US |
Boomerang for Gmail vs GMass vs Campaigner User Reviews & Rating Comparison
User Ratings | 4.8 (based on 1260 reviews) | 4.3 (based on 416 reviews) | ||
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Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Users generally appreciate the ease of scheduling emails and managing follow-ups, though some desire more advanced features and clearer pricing. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 1260 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 2 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 416 reviews, with strong overall satisfaction. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. | No Integration information available. |
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List of Customers
Customers | No Customers information available. | No Customers information available. |  LG  The UPS Store  CLARINS | No Customers information available. |
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Media and Screenshots
Screenshots |  3 Screenshots |  3 Screenshots |
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Videos |  3 Videos |  3 Videos |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Boomerang for Gmail or GMass?
- GMass edges out the other on user ratings (4.8 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Boomerang for Gmail and GMass offer a free trial?
- Boomerang for Gmail offers a free trial. GMass does not.
- What is the starting price of Boomerang for Gmail vs GMass?
- Boomerang for Gmail starts at $4.99 /Month. GMass starts at Contact for pricing.
- What are the top alternatives to Boomerang for Gmail?
- Top alternatives to Boomerang for Gmail include Koalendar, Appointment Reminder, GMass, Qualified, Workvivo.
- What are the top alternatives to GMass?
- Top alternatives to GMass include Campaigner, Moosend, SMTP, Elastic Email, Churn Buster.