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AWeber vs ClickFunnels vs Unbounce Comparison

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AWeber

4.2(857 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

AWeber is a fully hosted suite of email marketing software. With AWeber's easy to use email marketing features, businesses can send and manage professional HTML newsletters, automatically deliver personalized email messa…

ClickFunnels

4.9(1,339 reviews)

Starting at $97 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

With ClickFunnels you can create products in minutes that generate leads and sales online. Unlike other landing page software programs, you don’t need any previous coding or design experience to use it. ClickFunnels is a…

Unbounce

4.5(338 reviews)

Starting at $81 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Unbounce is a landing page builder for marketers that lets you design and publish high-converting landing pages -- without having to write a single line of code. Unbounce's powerful drag-and-drop editor means you don't h…

ClickFunnels leads on user satisfaction with a 4.9-star rating across 1,339 reviews.

AWeber vs ClickFunnels vs Unbounce — at a glance

FeatureAWeberClickFunnelsUnbounce
Rating4.2 / 54.9 / 54.5 / 5
Reviews8571,339338
Starting priceContact for pricing$97 /Month$81 /Month
Free trial Yes Yes Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium Business
CategoryEmail Marketing SoftwareLanding Page SoftwareLanding Page Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Online24/7 (Live rep), Business Hours, Online
CertificationsGDPRGDPRSOC 2, GDPR
Data residencyUSUSGlobal

Key differences between AWeber and ClickFunnels

  • Pricing: ClickFunnels starts at $97 /Month. AWeber pricing is not publicly listed.
  • User satisfaction: ClickFunnels scores higher with a 4.9-star average.
  • Deployment: AWeber supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; ClickFunnels supports SaaS/Web/Cloud.

Compare AWeber vs ClickFunnels vs Unbounce — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

AWeber
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ClickFunnels - Landing Page Software
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Biggest differences

Start here before you go deeper into features.

AWeber

Best for small to medium businesses needing easy, automated email marketing.

Choose if
  • You want a user-friendly platform suitable for beginners and experienced marketers.
  • You need powerful automation tools for targeted email sequences.
  • You value robust real-time analytics to measure and improve campaign performance.
Consider alternatives if
  • You are a large enterprise requiring complex, multi-channel marketing automation.
  • You need highly customizable or enterprise-grade marketing automation features.

ClickFunnels

Best all-in-one funnel builder for internet marketers without coding skills.

Choose if
  • You want a complete sales funnel solution tailored for online product sales.
  • You value expert coaching and personalized support to overcome learning curves.
  • You prefer an intuitive drag-and-drop editor with ready-made marketing templates.
Consider alternatives if
  • You need extensive free self-learning resources to onboard independently.
  • You require advanced funnel customization beyond provided templates.

Unbounce

Best for marketers needing easy, code-free, high-converting landing pages.

Choose if
  • You want a drag-and-drop editor that non-developers can use easily.
  • You need built-in A/B testing and conversion analytics to optimize campaigns.
  • You require seamless integration with popular CRMs like Hubspot and Salesforce.
Consider alternatives if
  • Your team needs extensive custom development or advanced third-party integrations.
  • You want access to a large app marketplace for extended functionality.

AWeber: Best for small to medium businesses needing easy, automated email marketing. ClickFunnels: Best all-in-one funnel builder for internet marketers without coding skills.

Description

AWeber is a fully hosted suite of email marketing software. With AWeber's easy to use email marketing features, businesses can send and manage professional HTML newsletters, automatically ... Read More about AWeber

With ClickFunnels you can create products in minutes that generate leads and sales online. Unlike other landing page software programs, you don’t need any previous coding or design ... Read More about ClickFunnels

Unbounce is a landing page builder for marketers that lets you design and publish high-converting landing pages -- without having to write a single line of code. Unbounce's powerful ... Read More about Unbounce

Entry Level Pricing

  • Not Available
  • Starts from $97
  • Starts from $81 , Billed Yearly

Free Trial Availability

  • Free Trial available

SpotScore

What's this? ↗

9.4/10

9.8/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

4.86

(1339)

4.48

(338)

Best Company Size

1-50 employeesMedium business
Small BusinessMedium Business
Small BusinessMedium Business
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

AWeber

  • User-Friendly Interface: AWeber's intuitive design lets both experienced marketers and newcomers work through the platform easily, so anyone can set up and manage their email campaigns efficiently.
  • Automation Tools: AWeber's automation features let you create targeted email sequences that engage subscribers at the right moments, helping nurture leads and improve conversions.
  • Analytics and Reporting: AWeber provides detailed analytics and reporting tools that let you track performance metrics in real-time. This data helps you make informed decisions and optimize your campaigns for better results.
Best fit

Best fit

AWeber

  • 1 to 50 employees
  • Martech, SaaS, Consulting, E-commerce, and Content Creation
  • Marketing Managers, Small Business Owners, Content Creators, and Email Marketing Specialists

Unbounce

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

AWeber

  • Users might consider alternatives to AWeber due to budget constraints, as some competitors offer similar features at a lower price point, making them more appealing for small businesses or startups.
  • The need for more advanced automation features could prompt users to explore alternatives, especially if they require complex workflows that AWeber may not fully support.
  • Some users may seek alternative solutions for enhanced integrations with other tools and platforms, as certain competitors provide a broader range of integrations that better fit their existing tech stack.

Unbounce

No alternatives guidance available yet.

Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do AWeber, ClickFunnels and Unbounce Compare on Features?

Total Features

24 Features

10 Features

13 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare AWeber, ClickFunnels and Unbounce on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $97
        • $81 , Billed Yearly

        Pricing Plans

        • Not Available
        • Not Available
        • Launch (Smart Builder Plus)

          • $90USD / mo

          • $81USD / mo

          • Up to 500 Conversions

          Show more +

        • Optimize (Smart Builder Plus)

          • $135USD / mo

          • $122USD / mo

          • Up to 1,000 Conversions

          Show more +

        • ACCELERATE (Smart Builder Plus)

          • $225USD / mo

          • $203USD / mo

          • Up to 2,500 Conversions

          Show more +

        • Browse all pricing plans

        Pricing Page

        AWeber pricing
        ClickFunnels pricing
        Unbounce pricing

        Other Details

        Organization Types supported

        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals
        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals
        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        ISO 27001

        Single Sign-On (SSO)

        Multi-Factor Auth (MFA)

        Data Encryption

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        AWeber vs ClickFunnels User Reviews & Rating Comparison

        User Ratings

        4.2

        (based on 857 reviews)

        Rating Distribution

        0

        0

        0

        0

        0

        1352

        55

        8

        3

        25

        253

        62

        11

        6

        12

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall positive sentiment highlights ease of use, effective automation, and strong analytics, with some concerns about pricing transparency and suitability for large enterprises.

        What buyers like

        • Ease of use
        • Automation capabilities
        • Analytics and reporting

        Common complaints

        • Pricing transparency
        • Limited advanced features for large enterprises

        Buyer sentiment

        Users generally praise ClickFunnels for its ease of use, expert support, and effective training, though some struggle with the learning curve and subscription cancellation.

        What buyers like

        • Ease of use
        • Customer support
        • Training and coaching

        Common complaints

        • Learning curve
        • Subscription cancellation difficulties

        Buyer sentiment

        Users generally praise Unbounce for its ease of use, powerful integrations, and effective A/B testing, though some find the feature set complex and the app marketplace limited.

        What buyers like

        • Ease of use
        • Integration capabilities
        • A/B testing and analytics

        Common complaints

        • Complexity for new users
        • Limited app marketplace

        Pros and Cons

        • User-friendly interface suitable for beginners and experienced marketers

        • Powerful automation tools for targeted email sequences

        • Robust real-time analytics and reporting capabilities

        • Limited suitability for very large enterprises

        • May lack advanced customization options needed by complex marketing teams

        • Outstanding expert support and coaching from named professionals

        • Intuitive, easy-to-use platform with drag-and-drop editor and templates

        • Engaging training sessions that improve digital marketing skills

        • Steep learning curve for beginners without personalized support

        • Limited free resources for self-learning

        • Intuitive drag-and-drop WYSIWYG editor enabling non-developers to build landing pages easily

        • Seamless integrations with popular CRM and marketing tools like Hubspot, Salesforce, and Marketo

        • Robust A/B testing and analytics features for optimizing landing page performance

        • Feature richness can be overwhelming for newcomers without sufficient onboarding support

        • Limited app marketplace restricts advanced functionality and integration options

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used AWeber, ClickFunnels, or Unbounce? Tell buyers what actually differs.

        List of Customers

        Customers

        No Customers information available.

        No Customers information available.

        Unbounce_customers_0

        Unbounce_customers_0

        Unbounce_customers_1

        Unbounce_customers_1

        Unbounce_customers_2

        Unbounce_customers_2

        Media and Screenshots

        Screenshots

        Landing Page Builder

        4 Screenshots

        ClickFunnels screenshot

        6 Screenshots

        Videos

        video-0

        2 Videos

        video-0

        2 Videos

        Alternatives

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, AWeber or ClickFunnels?
        ClickFunnels edges out the other on user ratings (4.9 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do AWeber and ClickFunnels offer a free trial?
        Yes, both AWeber and ClickFunnels offer a free trial.
        What is the starting price of AWeber vs ClickFunnels?
        AWeber starts at Contact for pricing. ClickFunnels starts at $97 /Month.
        What are the top alternatives to AWeber?
        Top alternatives to AWeber include Campaigner, Moosend, SMTP, Zoho Campaigns, Constant Contact.
        What are the top alternatives to ClickFunnels?
        Top alternatives to ClickFunnels include Unbounce, Leadpages, FlyerFunnel, GrooveFunnels, Optiin.