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Upfluence - Influencer Marketing Software

Upfluence Review: Is It The Right Influencer Marketing Software For Your Team?

Best for SMB teams · Mid-market · Enterprise

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Upfluence offers custom pricing plan

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Trusted by teams including Verizon

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What is Upfluence?

Upfluence is an end-to-end influencer marketing platform for in-house marketing teams and agencies that manage campaigns from discovery through payment in one system. It handles influencer search, campaign scheduling, and ROI tracking, replacing the manual spreadsheet and email coordination that most teams rely on.

Pricing

  • Upfluence offers custom pricing plan

Best For

Suited for small teams, SMBs, and enterprise

Security & Compliance

GDPR
  • Data residency:🇺🇸

Upfluence Software Demo

Upfluence was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Upfluence

Use cases
Influencer marketing campaigns, Brand awareness initiatives, Social media marketing
Team types
Marketing managers, Social media teams
Company size
Medium Business, Large Enterprises
Workflow style
Flexible and configurable
Setup complexity
Medium

Why teams choose Upfluence

  • Comprehensive influencer discovery and campaign management in one platform

  • Scalable SaaS solution suitable for growing marketing needs

  • Effective ROI tracking for influencer campaigns

Is Upfluence right for you?

Best for scalable, all-in-one influencer marketing campaign management.

Choose Upfluence if

  • You need a unified platform for influencer discovery, scheduling, and ROI tracking.
  • Your marketing team manages multiple or growing influencer campaigns requiring scalability.
  • You are a medium to large business focused on social media and brand awareness.

Consider alternatives if

  • You have a very limited marketing budget and need transparent pricing upfront.
  • You are a very small team without dedicated marketing resources seeking simplicity.

What buyers should know before shortlisting Upfluence

Upfluence provides a scalable solution for influencer marketing, allowing brands to efficiently manage campaigns and track ROI. Its user-friendly interface makes it accessible for marketers at all levels.

Pros and cons

Upfluence pros and cons

  • Upfluence pros
  • Comprehensive influencer discovery and campaign management in one platform

  • Scalable SaaS solution suitable for growing marketing needs

  • Effective ROI tracking for influencer campaigns

  • Upfluence cons
  • Pricing is quotation-based and not publicly disclosed

  • May be complex for very small businesses or teams without dedicated marketing resources

4.3/5 rating
40 verified reviews

Ready to try it?

Get started with Upfluence

Connect with the team for a personalised demo.

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Still comparing?

See how it stacks up

Compare Upfluence side-by-side with top Influencer Marketing Software alternatives.

AspireIQ
Influencity
HYPR
+6 more
Compare alternatives

What is the pricing of Upfluence?

Upfluence uses custom pricing — plans are tailored to your team size and needs. Contact them for a quote.

Free TrialNot available
PricingUpfluence offers custom pricing
Pricing Model
Quotation Based

Weighing your options?

Not sure if Upfluence fits your budget?

Upfluence reviews and ratings

Buyer sentiment

Overall positive sentiment with users appreciating the platform's comprehensive influencer marketing capabilities and scalability.

What buyers like

  • Comprehensive campaign management
  • Scalability
  • ROI tracking

Common complaints

  • Pricing transparency
  • Complexity for small teams

4.33

Very Good

Based on 30 ratings & 40 reviews

Are you using Upfluence?

Rating Distribution

Excellent

(30)

Very Good

(0)

Good

(0)

Poor

(2)

Terrible

(8)

Spotsaas advisor
Get a custom demo of Upfluence
  • See if Upfluence fits your business
  • Real pricing — no sales pressure
  • A demo or quick answers, your call

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How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

What are the features of Upfluence?

20%

Feature coverage

5 of 25 tracked features

Campaign management includes planning, execution, tracking, and analysis of direct marketing initiatives. These responsibilities include the…

E-commerce Integrations is a vital feature of shipping software that allows seamless connectivity with online marketplaces, shopping carts,…

The practice of attributing sales and profitability growth to the impact of marketing initiatives is known as marketing ROI. Businesses can…

Profiling is a powerful tool that allows software users to analyze and optimize the performance of their systems. It involves collecting and…

Paid and unpaid techniques on search engines like Google, Bing, and Yahoo are used in search marketing to acquire online presence and traffi…

Security & Compliance

Upfluence security and data handling

Key compliance certifications and security features for IT and security teams evaluating Upfluence.

Certifications

GDPR✓ Certified
HIPAA✗ Not certified

Security features

Data Encryption✓ Yes

Developer & data

Data residency
🇺🇸

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Upfluence Customers

Verizon-logo

Verizon

Amazon-logo

Amazon

Kayak-logo

Kayak

Havas-logo

Havas

asics-logo

asics

Mapiful-logo

Mapiful

Help & Contact

Upfluence Support Options

Customer ServiceBusiness HoursOnline
LocationLyon, France

Frequently Asked Questions About Upfluence

Common questions buyers ask before choosing Upfluence.

Upfluence is a Influencer Marketing Software. Upfluence offers Campaign Management, Search, Marketing ROI Analytics, E-commerce Integrations and many more functionalities.

Upfluence is a strong fit if: You need a unified platform for influencer discovery, scheduling, and ROI tracking.; Your marketing team manages multiple or growing influencer campaigns requiring scalability.. Consider alternatives if: You have a very limited marketing budget and need transparent pricing upfront.; You are a very small team without dedicated marketing resources seeking simplicity..

Buyers commonly note the following limitations of Upfluence: Pricing is quotation-based and not publicly disclosed; May be complex for very small businesses or teams without dedicated marketing resources; Limited information on integrations and customization options.

Some top alternatives to Upfluence includes AspireIQ, Influencity, HYPR, Adly and Influence Hero.

Upfluence offers Quotation Based pricing model

We don't have information regarding integrations of the Upfluence as of now.

The starting price is not disclosed by Upfluence. You can visit Upfluence pricing page to get the latest pricing.

Ready to try it?

Get started with Upfluence

Get connected with the team for a personalised demo.

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].