Upfluence Review: Is It The Right Influencer Marketing Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
GDPRUpfluence offers custom pricing plan
Verizon
Amazon
Kayak
Havas
asicsTrusted by teams including Verizon
Overview
Pricing
Buyer feedback
Alternatives
Customers
Media
Security & Compliance
Support
FAQ
Blogs
What is Upfluence?
Upfluence is an end-to-end influencer marketing platform for in-house marketing teams and agencies that manage campaigns from discovery through payment in one system. It handles influencer search, campaign scheduling, and ROI tracking, replacing the manual spreadsheet and email coordination that most teams rely on.
Pricing
Upfluence offers custom pricing plan
Best For
Suited for solo users, small teams, SMBs, and enterprise
Security & Compliance
GDPRData residency:🇺🇸
Upfluence Software Demo
Upfluence was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider Upfluence
- Use cases
- Influencer marketing campaigns, Brand awareness initiatives, Social media marketing
- Team types
- Marketing managers, Social media teams
- Company size
- Medium Business, Large Enterprises
- Workflow style
- Flexible and configurable
- Setup complexity
- Medium
Why teams choose Upfluence
Comprehensive influencer discovery and campaign management in one platform
Scalable SaaS solution suitable for growing marketing needs
Effective ROI tracking for influencer campaigns
Is Upfluence right for you?
Best for scalable, all-in-one influencer marketing campaign management.
Choose Upfluence if
- You need a unified platform for influencer discovery, scheduling, and ROI tracking.
- Your marketing team manages multiple or growing influencer campaigns requiring scalability.
- You are a medium to large business focused on social media and brand awareness.
Consider alternatives if
- You have a very limited marketing budget and need transparent pricing upfront.
- You are a very small team without dedicated marketing resources seeking simplicity.
What buyers should know before shortlisting Upfluence
Upfluence provides a scalable solution for influencer marketing, allowing brands to efficiently manage campaigns and track ROI. Its user-friendly interface makes it accessible for marketers at all levels.
Upfluence pros and cons
- Upfluence pros
Comprehensive influencer discovery and campaign management in one platform
Scalable SaaS solution suitable for growing marketing needs
Effective ROI tracking for influencer campaigns
- Upfluence cons
Pricing is quotation-based and not publicly disclosed
May be complex for very small businesses or teams without dedicated marketing resources
Ready to try it?
Get started with Upfluence
Connect with the team for a personalised demo.
Still comparing?
See how it stacks up
Compare Upfluence side-by-side with top Influencer Marketing Software alternatives.
What is the pricing of Upfluence?
Upfluence uses custom pricing — plans are tailored to your team size and needs. Contact them for a quote.
Upfluence reviews and ratings
Buyer sentiment
Overall positive sentiment with users appreciating the platform's comprehensive influencer marketing capabilities and scalability.
What buyers like
- Comprehensive campaign management
- Scalability
- ROI tracking
Common complaints
- Pricing transparency
- Complexity for small teams
Are you using Upfluence?
What users are saying
JS
John S
10/04/24
Influencer Sourcing, Management, and Payments made easy!
Influencer Sourcing, Management, and Payments made easy! Upfluence has streamlined my manual processes for my influencer marketing needs. I am able to ...
Read more
FE
fable england
09/23/24
Great Platform for Influencer Marketing and Campaign Management
One of the key advantages of this platform is its extensive influencer database, offering a wide variety of influencers across multiple industries and ...
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CR
Charles Robertson
09/09/24
Completely false advertisement
Completely false advertisement. We paid to reach 5,000 creators per month and its all been junk. We've had only 17 people sign up after reaching out ...
Read more
CR
Charles Robertson
09/09/24
Completely false advertisement
Completely false advertisement. We paid to reach 5,000 creators per month and its all been junk. We've had only 17 people sign up after reaching out ...
Read more
SF
Steve Fairchild
08/25/24
Horrible! Avoid at all cost!
Not only do I feel is it a scam, I'm not confident all the influencers in there database are real. Horrible! Avoid at all cost.
SF
Steve Fairchild
08/25/24
Horrible! Avoid at all cost!
Not only do I feel is it a scam, I'm not confident all the influencers in there database are real. Horrible! Avoid at all cost.
Upfluence security and data handling
Key compliance certifications and security features for IT and security teams evaluating Upfluence.
Certifications
Security features
Developer & data
Alternatives to Upfluence
Upfluence Customers
Verizon
Amazon
Kayak
Havas
asics
Mapiful
Upfluence Support Options
Frequently Asked Questions About Upfluence
Common questions buyers ask before choosing Upfluence.
Upfluence is a strong fit if: You need a unified platform for influencer discovery, scheduling, and ROI tracking.; Your marketing team manages multiple or growing influencer campaigns requiring scalability.. Consider alternatives if: You have a very limited marketing budget and need transparent pricing upfront.; You are a very small team without dedicated marketing resources seeking simplicity..
Buyers commonly note the following limitations of Upfluence: Pricing is quotation-based and not publicly disclosed; May be complex for very small businesses or teams without dedicated marketing resources; Limited information on integrations and customization options.
Some top alternatives to Upfluence includes AspireIQ, Influencity, HYPR, Adly and Influence Hero.
Upfluence offers Quotation Based pricing model
The starting price is not disclosed by Upfluence. You can visit Upfluence pricing page to get the latest pricing.
Ready to try it?
Get started with Upfluence
Get connected with the team for a personalised demo.
About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
