Supermetrics Reviews in July 2026: User Ratings, Pros & Cons

"Great product for small to medium size agencies!"

What do you like best about Supermetrics? Automating reports has never been easier with Supermetrics What do you dislike about Supermetrics? Client admin access is often required. Missing support to Amazon Ads. What problems is Supermetrics solving and how is that benefiting you? Automating daily reports for more efficiencies

"Great dashboards for client work"

What do you like best about Supermetrics? The ability to create custom dashboards for each client and their needs is a great way to customize your services. The templates give you a great place to start and make customizing super simple. Clients love it and so do we. What do you dislike about Supermetrics? We've had a few issues with the data sources disconnecting. This has happened over three times now, and it isn't very pleasant when it occurs. Most often, it's noticed by our clients, ...

"Supermetrics tools help me automate my day-to-day task"

What do you like best about Supermetrics? I like that it can connects to mostly all platform I am using ! What do you dislike about Supermetrics? The only thing. I don't like now is the fact that the price has jumped way too much.. Recommendations to others considering Supermetrics: Get it ! You won't regret ! What problems is Supermetrics solving and how is that benefiting you? Campaign Budget reporting / management

"Great time saving tool, bringing ease to reports"

What do you like best about Supermetrics? I like the ease of creating reports from GA data, and the refresh feature saves businesses a lot of wasted time repeatedly updating reports each week/month. What do you dislike about Supermetrics? There's not much I dislike, but sometimes it would be good to be able to access more tips/hints when you're struggling to do a certain thing. A chatbot we could access might help with this. Recommendations to others considering Supermetrics: I would ...

"Essential tool to connect data sources to Google Data Studio"

What do you like best about Supermetrics? I like their Google Sheets connectors for Facebook, Instagram, LinkedIn, and Mailchimp. Supermetrics streamlines our process for monthly reporting by helping us automatically pull data straight from the source, already formatted in a way that's compatible with Google Data Studio. I like using the Sheets connector (rather than the Data Studio connector directly) so that we have more flexibility to manipulate the data in the way we need (adding extra ...

"Supermetrics is Essential for Performance/Growth Marketing"

What do you like best about Supermetrics? Supermetrics is the BEST platform for pulling data from ad platforms into Google Data Studio and Google Sheets What do you dislike about Supermetrics? The Shopify Connector is really slow, and doesn't work for Google Data Studio if you have a large website. The connector for Google sheets works but is really slow. The pricing just went up which is understandable but I miss the option to pay for an unlimited license and not have to pay for additional ...

"Great piece of kit for our reporting."

What do you like best about Supermetrics? The ability to link Supermetrics to multiple different data sources which makes my reporting a lot easier in datastudio. Instead of the client chasing a report i provide a live link with their campaigns on. What do you dislike about Supermetrics? Having to pay for extra connections. I.e. it links with all our facebook and programmatic platforms but to get it to link to admanager is extra. What problems is Supermetrics solving and how is that ...

"If one-size-fits-all isn't for you, there's only Supermetrics for your bespoke solution"

What do you like best about Supermetrics? Supermetrics gives you almost full control over the data you're analysing. What do you dislike about Supermetrics? Although Supermetrics is clearly a bespoke solution, some more premade templates would be welcomed. What problems is Supermetrics solving and how is that benefiting you? We use Supermetrics to manipulate and present social and digital media data.

"Great for quick downloading of data from Google Ads, Analytics and Microsoft Ads"

What do you like best about Supermetrics? The amount of detail allowed for different date ranges and filters. This will enable you to download specific data requirements, and by using labels and/or campaign titles, it is even easier. This allows us to run complicated budget metrics making sure we are always on top of our clients spends. What do you dislike about Supermetrics? Occasionally the automated data grab does not complete for no apparent reason, which means you sometimes get ...

"Great Tool That Cuts Work Time and Provides Data all in one place"

What do you like best about Supermetrics? The ability to pull so many different data sources into one place. What do you dislike about Supermetrics? Some of the data sources like Mailchimp are in multiple different data lists. It makes it difficult to get the right data because you don't know which one is the right one for what you are trying to pull. What problems is Supermetrics solving and how is that benefiting you? I use Supermetrics to create my monthly reports for clients marketing ...