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Supermetrics Reviews in July 2026: User Ratings, Pros & Cons

Streamline your marketing metrics with Supermetrics.

4.1

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Supermetrics Reviews & Ratings

4.1

Very Good

Based on 221 ratings & 711 reviews

Rating Distribution

Excellent

(460)

Very Good

(211)

Good

(21)

Poor

(6)

Terible

(13)

Supermetrics pros and cons

  • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

  • A wide variety of connectors lets users combine many data sources in one place.

  • Integration with Looker Studio and Google Sheets automates reporting effectively.

  • Customer support is responsive and helpful.

  • Many reviewers find the pricing high, especially for sole traders or small users.

  • Some report occasional bugs, instability or needing to reconnect data sources.

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Showing 611-620 out of 711

DM

Daniel M

09/29/21

5 out of 5

"The best data export and connector out there"

What do you like best about Supermetrics? Ease of building, duplication and editing What do you dislike about Supermetrics? Sometimes it loses connection for whatever reason Recommendations to others considering Supermetrics: Try it, read the forums and talk to other users What problems is Supermetrics solving and how is that benefiting you? Reporting. Time-saving when duplicating reports. Identifying things I cannot see in native dashboards etc

AU

Anonymous User

09/28/21

4.5 out of 5

"A reliable element to our reporting"

What do you like best about Supermetrics? We use the Data Studio integration and have found connecting new sources quick and easy. What do you dislike about Supermetrics? There is sometimes confusion on the process when we trying to log into a platform with a different address to the Supermetrics login. On the rare occasion we have to do this, it takes a bit of working out. What problems is Supermetrics solving and how is that benefiting you? We use it to report across all Digital Marketing ...

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AU

Anonymous User

09/28/21

5 out of 5

"The best way to hook up your data studio"

What do you like best about Supermetrics? I love how easy it is to hook up all the social media platforms to Google Data Studio-couldn't be easier What do you dislike about Supermetrics? I find it difficult to create a custom metric all the times, combinid different data sources. What problems is Supermetrics solving and how is that benefiting you? Seeing the full picture of our marketing and giving the client a full, real-time look at what they're running.

AC

Adam C

09/28/21

4.5 out of 5

"Saves several hours per week and helps create unified data lens"

What do you like best about Supermetrics? Supermetrics is intuitive and straightforward to set up. Daily triggers to refresh the data ensure that all of my reports and dashboards are updated daily and helps us keep a pulse on performance. It also plays nicely with Data Studio and pretty much anywhere else you need to pull your data into. What do you dislike about Supermetrics? It can be kind of pricey but worth it if you consider the amount of time saved. What problems is Supermetrics ...

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JW

Josie W

09/28/21

4.5 out of 5

"Great time saving tool, bringing ease to reports"

What do you like best about Supermetrics? I like the ease of creating reports from GA data, and the refresh feature saves businesses a lot of wasted time repeatedly updating reports each week/month. What do you dislike about Supermetrics? There's not much I dislike, but sometimes it would be good to be able to access more tips/hints when you're struggling to do a certain thing. A chatbot we could access might help with this. Recommendations to others considering Supermetrics: I would ...

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AC

Adam C

09/28/21

4.5 out of 5

"Saves several hours per week and helps create unified data lens"

What do you like best about Supermetrics? Supermetrics is intuitive and straightforward to set up. Daily triggers to refresh the data ensure that all of my reports and dashboards are updated daily and helps us keep a pulse on performance. It also plays nicely with Data Studio and pretty much anywhere else you need to pull your data into. What do you dislike about Supermetrics? It can be kind of pricey but worth it if you consider the amount of time saved. What problems is Supermetrics ...

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AU

Anonymous User

09/28/21

4.5 out of 5

"A reliable element to our reporting"

What do you like best about Supermetrics? We use the Data Studio integration and have found connecting new sources quick and easy. What do you dislike about Supermetrics? There is sometimes confusion on the process when we trying to log into a platform with a different address to the Supermetrics login. On the rare occasion we have to do this, it takes a bit of working out. What problems is Supermetrics solving and how is that benefiting you? We use it to report across all Digital Marketing ...

Read more

AU

Anonymous User

09/28/21

4.5 out of 5

"An Essential Tool"

What do you like best about Supermetrics? It makes reporting quick and easy and saves time What do you dislike about Supermetrics? Not much it does everything i need it to do Recommendations to others considering Supermetrics: None What problems is Supermetrics solving and how is that benefiting you? Saving time making reports and tracking

AU

Anonymous User

09/28/21

4 out of 5

"Strong Review"

What do you like best about Supermetrics? It is very simple and easy to use - it is very fast to load What do you dislike about Supermetrics? The shopify connector is really really weak, same w/ the klaviyo - revenue on Shopify does not line up. Recommendations to others considering Supermetrics: use it in a more simplistic form What problems is Supermetrics solving and how is that benefiting you? Sharing relevant content w/ clients regularly.

AU

Anonymous User

09/28/21

4 out of 5

"It just works"

What do you like best about Supermetrics? While perhaps not the most robust fields extractor, Supermetrics is always innovating on adding new connections and rarely if ever has any downtime. You need reliable data and that's exactly what Supermetrics provides. What do you dislike about Supermetrics? The pricing options can be quite confusing and Supermetrics has seemed to stray from an all in one price that they had previously. As a power user, I'd much rather pay in bulk for a significant ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].