Supermetrics Reviews in July 2026: User Ratings, Pros & Cons

"Service stopped working shortly after sign up, refused refund"

What do you like best about Supermetrics? The query designer was pretty easy to use What do you dislike about Supermetrics? I found the division of services confusing, like why do I need to pay for an API and separately for the export of the same data in a different format. The cost is extremely high for the value provided, if you need to link more than one account or service you can probably outsource to a developer to build you a custom integration for less money. In our case, the service ...

"Useful!"

What do you like best about Supermetrics? Supermetrics is a useful tool that quickly puts together a lot of data that would be a pain to collect. It automates seeing insights that would be unfeasible to review daily or hourly. What do you dislike about Supermetrics? Pricing can be less than transparent, as adding new connectors and new team members each costs money. It's also gated through a sales team rather than something I can add the moment I need it What problems is Supermetrics ...

"Connecting Data Studio Client Facing Marketing Ops Dashboards"

What do you like best about Supermetrics? Supermetrics connects all my #MarkOps data for warehouse, analytics, and reporting. The flexibility of data connections for my business intelligence tools, spreadsheets (both Excel and Google Sheets), data lakes (raw data), and data warehouses (filtered, structured). What do you dislike about Supermetrics? Technically Supermetrics works like a champ. I've had non-technical service and support issues related to contracts and renewals, now all worked ...

"Reliable data tool for GDS"

What do you like best about Supermetrics? It's affordable compared to its competitors, also it's easy to use once you integrate it to GDS. What do you dislike about Supermetrics? Customer support sometimes takes a day to respond What problems is Supermetrics solving and how is that benefiting you? We can show our data from multiple sources easily

"Great tool, getting pricier"

What do you like best about Supermetrics? Supermetrics has saved us dozens of hours monthly on reporting and enabled us to bring multiple data sources into our BI tools What do you dislike about Supermetrics? Pricing has dramatically increased over the past 1-2 years. Now you have to pay for every data source that you connect. What problems is Supermetrics solving and how is that benefiting you? Allows us to provide better reporting in a more efficient/less manual way

"Supermetrics is the best bang for your buck"

What do you like best about Supermetrics? Supermetrics allows us to easily access data from several different platforms in one location (Google Sheets) without having to jump into each platform to retrieve it. It also has many connections to platforms that competitors don't which is very nice. What do you dislike about Supermetrics? Supermetrics queries can sometimes be finicky and not work properly which can cause frustration. Their customer support is email only and can take several days ...

"Fills the gaps in a lot of reporting tools"

What do you like best about Supermetrics? Its Semrush and Google Search Console connectors. Allows me to pull and visualize data in sophisticated ways I can't on the native platforms. I rely on Supermetrics for dozens of reports in Sheets that I can pull fluidly into Data Studio for additional visualization. The price for all this power is very reasonable as well. What do you dislike about Supermetrics? The Sheets connector can be a little user un-friendly. It's easy to edit the wrong query ...

"Excellent Way to get your data into GDS"

What do you like best about Supermetrics? I like the variety of data connectors they have. What do you dislike about Supermetrics? It isn't always easy to find your account info on their dashboard and see exactly what data connectors are being used by what services but it isn't overly hard. What problems is Supermetrics solving and how is that benefiting you? Aggregating data from multiple analytics and paid advertising sources into Google Data Studio. It also works well for bringing in ...

"Quick and easy way to analyze data!"

What do you like best about Supermetrics? Supermetrics is great! One of the biggest challenges with data analytics is always pulling the data. Supermetrics not only extracts the data for you, but you're able to automate this data, so the data is ready to be analyzed at a moment's notice. What do you dislike about Supermetrics? The only downside that I've experienced with Supermetrics is that when a connection breaks, you don't get notified of the issue if the link is still working for other ...

"Reliable and Cost Efficient"

What do you like best about Supermetrics? We have been using supermetrics for 3-4 years now and its one of the most reliable connector and also cost efficient. The support team is also great; keep up the good work. They also proactively update us on any new release or data depreciations. What do you dislike about Supermetrics? More cleaner UI, sometimes the facebook linkage is so funky - not sure if its FB or supermetrics issue. What problems is Supermetrics solving and how is that ...