Segment Reviews in May 2025: User Ratings, Pros & Cons

Essential if you have tracking in mind

What do you like best? I like the way it integrates with any other analytics and marketing tools and seemingly collect and pass on the full customer data. I was also impressed by the price and ease of implementation. What do you dislike? For the purpose that Segment fulfills, i don't see any faults or lack of features. All that was needed is there pre-packed and ready. Recommendations to others considering the product You have to try Segment, it is the tool to tie all your user data. ...

I no longer have to wait to try new scripts on our app

What do you like best? It took me a little bit to realize the full power of Segment but after I did I fell in love. I always felt a little guilty asking a developer to add a snippet of code so that I could test out a cool new tool that I thought could help our business. When I asked them to install segment I thought I was just asking for another script that I would evaluate and eventually remove. That was the last time I ever sent a script. I love being able to simply implement different ...

Segment - great tracking and analytics tool

What do you like best? Nice debugger web-based tool, very helpful in my case. Simple API, at least there are no any issues to work with Segment from Drupal 8 application. What do you dislike? Actually, there are no any negative points to write about. Recommendations to others considering the product Pretty simple analytics tool to integrate with, pretty clear API, has an ability to communicate via JS or other high-level languages, including PHP. Very useful web-based debugger, nice ...

Awesome

What do you like best? How fast are the technical responses and how complete is the product documentation. What do you dislike? The billing module is not the best. We would like to pay via credit card but wire transfers are ok too. Recommendations to others considering the product Use segment to build every analytics around the house. The Redshift Warehouse is a must! What business problems are you solving with the product? What benefits have you realized? Customer Analytics, Business ...

Segment Keeps Our MarTech Tool Stack Connected & Synced

What do you like best? With segment up and running, we've been able to quickly implement and evaluate marketing tools without the need to consult or loop in developers. Limiting that bottleneck has helped us move faster and sleep better know that the data feeding into our tech stack is as reliable as possible. What do you dislike? The initial implementation can be a little tricky, but in the long run, Segment saves a ton of time and headaches. What business problems are you solving with ...

Best way to unify your analytics

What do you like best? The language specific APIs are very well documented and once your app is hooked up properly, the plug and play nature of destinations is super useful for piloting different tools. I really like how clean segment can keep code compared to implementing 3 or 4 tool-specific APIs. What do you dislike? I wish the debugger kept track of more history so I could go back further than 40 events without using a destination to record it. Some of the tool-specific features are ...

A central solution to track user behavior and app performance

PROS & CONS What are the best aspects of this product? It provides a quick and easy way to plug any analytics tool into any JavaScript application. The people in my company has different application preferences, but with segment everybody's happy. They still get to use their preferred applications while enjoying greater capabilities it provides. What aspects are problematic or could work better? The analytics.js doesn't work with react native. There is also no easy way to filter events ...

Ideal when dealing with plenty of metric services.

PROS & CONS What are the best aspects of this product? Each of the metric service included functions reasonably for certain things. You might not have a clue which suits you best from the start or when you're measuring anything new. This is ideal when you're already experienced with metrics and refuse to go to three divided calls in a single event. Ideal to test if your analytics function with their debug debug functionality. What aspects are problematic or could work better? Nothing ...

My on-the-go tool whenever I'm dealing with analytics.

PROS & CONS What are the best aspects of this product? It's really simple and swift for plugging to just about any analytics tools in any JavaScript app. Our company's marketing department are into mixpanel. Our developers like keen.io. Some are content with KISSmetriccs, but with Segement, everyone is happy and content. What aspects are problematic or could work better? Two of the biggest gripes involved analytics.js not functioning with the react negative. The other is not having a ...

Great product

What do you like best? The number of connections, the ease of setting everything up, and their commitment to keep everything up-to-date. It's a great platform. What do you dislike? Honestly, logging in is annoying b/c Chrome Password Manager and Lastpass don't recognize the form fields, so they won't auto-populate with my credentials. Otherwise - it's great! Recommendations to others considering the product I think they have a free trial version - give it a shot. It's easy to setup and ...