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9.4

Spot Score

Pardot

Pardot Reviews in July 2026: User Ratings, Pros & Cons

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4.2

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Pardot Reviews & Ratings

4.2

Very Good

Based on 3396 ratings & 3426 reviews

Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Full marketing suite covering automation, lead scoring, segmentation, and campaign execution.

  • Direct Salesforce CRM integration gives unified pipeline visibility across sales and marketing.

  • Drag-and-drop tools for landing pages and emails work without technical expertise.

  • Analytics and reporting let teams optimize campaigns and track performance.

  • Steep learning curve; custom branding and advanced features require technical expertise.

  • Pricing is prohibitive for small and mid-sized businesses.

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Showing 461-470 out of 3426

A

Anonymous

01/31/19

4 out of 5

Strong Marketing Automation Choice

What do you like best? It has all the bells and whistles you could want in a Marketing Automation tool. Nice Salesforce integration and other connectors. What do you dislike? Sometimes you need to jump around the product to complete marketing workflows. Could be more intuitively designed. What business problems are you solving with the product? What benefits have you realized? Capturing leads on our website, tracking them, campaign ROI -- all the components of a great inbound ...

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A

Anonymous

01/31/19

1 out of 5

Sounds promising, but difficult to work with

What do you like best? That it links to Salesforce CRM and is supposed to make life easier What do you dislike? The people who sell the product who cannot use it themselves What business problems are you solving with the product? What benefits have you realized? Marketing automation and lead nurturing

A

Anonymous

01/30/19

3.5 out of 5

Pardot

What do you like best? My favorite part of the Pardot was the sleek interface What do you dislike? I really disliked the speed of the program Recommendations to others considering the product I would reccomend that the company adds more support resources What business problems are you solving with the product? What benefits have you realized? My compnay used Pardot to streamline our email marketing process

A

Anonymous

01/30/19

3.5 out of 5

Pardot

What do you like best? My favorite part of the Pardot was the sleek interface What do you dislike? I really disliked the speed of the program Recommendations to others considering the product I would reccomend that the company adds more support resources What business problems are you solving with the product? What benefits have you realized? My compnay used Pardot to streamline our email marketing process

A

Anonymous

01/28/19

4 out of 5

Pardot seamlessly integrates with Salesforce!

What do you like best? Salesforce! We use it for everything so now Even our email marketing will sync with that as well. It is so easy to use but does have a huge learning curve What do you dislike? Even our email marketing will sync with that as well. It is so easy to use but does have a huge learning curve What business problems are you solving with the product? What benefits have you realized? There is a massive learning curve to understand the automation rules and to understand ...

Read more

A

Anonymous

01/28/19

3.5 out of 5

Automated Marketing

What do you like best? I like that I can create specific campaigns that are engaging and will lead to closed sales. What do you dislike? Some of the templates can be generic and cheesy. What business problems are you solving with the product? What benefits have you realized? I was looking to close more leads.

A

Anonymous

01/28/19

4 out of 5

Pardot seamlessly integrates with Salesforce!

What do you like best? Salesforce! We use it for everything so now Even our email marketing will sync with that as well. It is so easy to use but does have a huge learning curve What do you dislike? Even our email marketing will sync with that as well. It is so easy to use but does have a huge learning curve What business problems are you solving with the product? What benefits have you realized? There is a massive learning curve to understand the automation rules and to understand ...

Read more

A

Anonymous

01/28/19

3.5 out of 5

Automated Marketing

What do you like best? I like that I can create specific campaigns that are engaging and will lead to closed sales. What do you dislike? Some of the templates can be generic and cheesy. What business problems are you solving with the product? What benefits have you realized? I was looking to close more leads.

A

Anonymous

01/24/19

4.5 out of 5

Great integration with Salesforce for Email Marketing

What do you like best? We have been able to use Pardot for B2B and B2C Marketing in our service-based company. Many times we end up using a product or service for one or the other, but can't make it work for both. Pardot has so many applications to what we do! What do you dislike? Training is expensive, and you really need to understand many of the intricacies to be able to use the platform to its fullest potential. Recommendations to others considering the product It is a much more ...

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A

Anonymous

01/24/19

4.5 out of 5

One of the best CRM in the market

What do you like best? One of the best aspects of this application is the possibility of linking my social networks to the network. The implementation of the application was very fast, adapting easily to it. What do you dislike? What I should improve from my point of view is that the user interface is not entirely simple, it should be easier to manage. Recommendations to others considering the product I recommend this product especially to small and medium companies to increase ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].