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9.4

Spot Score

Pardot

Pardot Reviews in July 2026: User Ratings, Pros & Cons

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4.2

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Pardot Reviews & Ratings

4.2

Very Good

Based on 3396 ratings & 3426 reviews

Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Comprehensive marketing suite that simplifies automation, lead scoring, segmentation, and campaign execution.

  • Seamless integration with Salesforce CRM, enabling unified pipeline management and better visibility into sales and marketing data.

  • Intuitive drag-and-drop tools for designing landing pages and creating emails without heavy technical expertise.

  • Data-driven insights and robust analytics, enabling businesses to optimize campaigns and make informed decisions.

  • Steep learning curve for beginners, with complex features and a need for technical expertise in some areas like custom branding.

  • Cost-prohibitive for small or mid-sized businesses due to high pricing.

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Showing 231-240 out of 3426

A

Anonymous

05/27/19

3 out of 5

Great that it connects to Salesforce, difficult to implement

What do you like best? Pardot links to Salesforce, which was our company's single source of customer truth. We didn't want to have to maintain customer data elsewhere simply for email marketing. What do you dislike? Pardot was so difficult to implement! We worked with our Salesforce representatives, but we struggling to get the most out of the software until we paid for an integration partner. I really wish we had known to expect this additional expense upfront. What problems are you ...

Read more

AD

Alicia D

05/27/19

3 out of 5

Great that it connects to Salesforce, difficult to implement

What do you like best? Pardot links to Salesforce, which was our company's single source of customer truth. We didn't want to have to maintain customer data elsewhere simply for email marketing. What do you dislike? Pardot was so difficult to implement! We worked with our Salesforce representatives, but we struggling to get the most out of the software until we paid for an integration partner. I really wish we had known to expect this additional expense upfront. What problems ...

Read more

UI

User in Marketing and Advertising

05/24/19

3 out of 5

This system would not be my choice

What do you like best? Nothing really, it is integrated with SFDC, but so what if the sync is so slow What do you dislike? Slow sync, clunky interface, slow interface What problems are you solving with the product? What benefits have you realized? Not solving anything any more, not using any more

A

Anonymous

05/24/19

3 out of 5

This system would not be my choice

What do you like best? Nothing really, it is integrated with SFDC, but so what if the sync is so slow What do you dislike? Slow sync, clunky interface, slow interface What problems are you solving with the product? What benefits have you realized? Not solving anything any more, not using any more

A

Anonymous

05/23/19

5 out of 5

Pardot rules, other marketing automation softwares drool

What do you like best? Pardot’s integration with Salesforce allows for some truly advanced list segmentation and automation. Its UI is easy and its ability to connect with other softwares makes it the leader of the pack. What do you dislike? The menu is organized strangely, and the Salesforce Pardot forums aren’t nearly as populated as the SFDC forums—which makes troubleshooting harder Recommendations to others considering the product: Either get a martech expert or make sure ...

Read more

MG

Marc G

05/23/19

3 out of 5

Functional but not easy to use

What do you like best? You can do pretty much everything when it comes to marketing automation What do you dislike? It's no as easy to use as other platforms like Hubspot. The UI has a lot of room for improvement and sometimes the software might be confusing What problems are you solving with the product? What benefits have you realized? Marketinf automation, forms, email marketing

A

Anonymous

05/23/19

3 out of 5

Functional but not easy to use

What do you like best? You can do pretty much everything when it comes to marketing automation What do you dislike? It's no as easy to use as other platforms like Hubspot. The UI has a lot of room for improvement and sometimes the software might be confusing What problems are you solving with the product? What benefits have you realized? Marketinf automation, forms, email marketing

AI

Administrator in Industrial Automation

05/23/19

5 out of 5

Pardot rules, other marketing automation softwares drool

What do you like best? Pardot’s integration with Salesforce allows for some truly advanced list segmentation and automation. Its UI is easy and its ability to connect with other softwares makes it the leader of the pack. What do you dislike? The menu is organized strangely, and the Salesforce Pardot forums aren’t nearly as populated as the SFDC forums—which makes troubleshooting harder Recommendations to others considering the product: Either get a martech expert or make ...

Read more

AJ

Alli J

05/22/19

3.5 out of 5

Ease of data and analytics that it allows you to view after you create a drip campaign

A

Anonymous

05/22/19

3.5 out of 5

Ease of data and analytics that it allows you to view after you create a drip campaign

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].