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9.4

Spot Score

Pardot

Pardot Reviews in July 2026: User Ratings, Pros & Cons

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4.2

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Pardot Reviews & Ratings

4.2

Very Good

Based on 3396 ratings & 3426 reviews

Rating Distribution

Excellent

(1659)

Very Good

(1147)

Good

(354)

Poor

(161)

Terible

(105)

Spotsaas Editor’s POV

Salesforce Marketing Cloud Account Engagement (formerly Pardot) is a marketing automation platform built for B2B teams already using Salesforce. Its integration with Salesforce connects sales and marketing data directly—lead tracking, nurturing, and conversion workflows pull from the same system. The platform handles email automation, lead scoring, segmentation, ...Read more

Pardot pros and cons

  • Comprehensive marketing suite that simplifies automation, lead scoring, segmentation, and campaign execution.

  • Seamless integration with Salesforce CRM, enabling unified pipeline management and better visibility into sales and marketing data.

  • Intuitive drag-and-drop tools for designing landing pages and creating emails without heavy technical expertise.

  • Data-driven insights and robust analytics, enabling businesses to optimize campaigns and make informed decisions.

  • Steep learning curve for beginners, with complex features and a need for technical expertise in some areas like custom branding.

  • Cost-prohibitive for small or mid-sized businesses due to high pricing.

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Showing 221-230 out of 3426

AI

Administrator in Hospitality

06/10/19

1.5 out of 5

Too clunky. Takes 18 steps to do what should only take 2.

What do you like best? I really don’t have anything favorite features of pardot. What do you dislike? It’s way too clunky, menus are the opposite of intuitive. Takes way too many steps to do ANYTHING. Recommendations to others considering the product: I strongly urge you to consider others ahead of Pardot. It's way too clunky and manual for as much as it costs. A huge percent of companies could get away with much less software and still easily accomplish their marketing ...

Read more

A

Anonymous

06/10/19

1.5 out of 5

Too clunky. Takes 18 steps to do what should only take 2.

What do you like best? I really don’t have anything favorite features of pardot. What do you dislike? It’s way too clunky, menus are the opposite of intuitive. Takes way too many steps to do ANYTHING. Recommendations to others considering the product: I strongly urge you to consider others ahead of Pardot. It's way too clunky and manual for as much as it costs. A huge percent of companies could get away with much less software and still easily accomplish their marketing goals. ...

Read more

AI

Administrator in Computer Software

06/10/19

1 out of 5

Customer service from pardot is really terrible

What do you like best? I am modifying my review from the review I had given earlier. Their customer support is very poor. They take almost a week to give their first response that the team is looking into it. I have got no response of my query raised 2 weeks ago. What do you dislike? Slow UI. UI is inflexible. Lot of steps are involved in sending a single mail campaign. If it can become faster it will be the best. With respect to salesforce sync what we were struggling a bit was ...

Read more

A

Anonymous

06/10/19

1 out of 5

Customer service from pardot is really terrible

What do you like best? I am modifying my review from the review I had given earlier. Their customer support is very poor. They take almost a week to give their first response that the team is looking into it. I have got no response of my query raised 2 weeks ago. What do you dislike? Slow UI. UI is inflexible. Lot of steps are involved in sending a single mail campaign. If it can become faster it will be the best. With respect to salesforce sync what we were struggling a bit was with ...

Read more

AI

Administrator in Marketing and Advertising

06/03/19

2 out of 5

Marketing automation for beginners

What do you like best? Connected campaigns and list pushes. The tool is also well-liked because it's a native salesforce tool. What do you dislike? The user experience isn't great. The system doesn't integrate with sfdc well. I greatly dislike that I need to add sales persons as users in order to send emails from them. Recommendations to others considering the product: Consider all options available and where your organization will be in 5 years before committing What ...

Read more

A

Anonymous

06/03/19

2 out of 5

Marketing automation for beginners

What do you like best? Connected campaigns and list pushes. The tool is also well-liked because it's a native salesforce tool. What do you dislike? The user experience isn't great. The system doesn't integrate with sfdc well. I greatly dislike that I need to add sales persons as users in order to send emails from them. Recommendations to others considering the product: Consider all options available and where your organization will be in 5 years before committing What problems ...

Read more

A

Anonymous

05/31/19

2 out of 5

Pardot Implementation

What do you like best? We're big fans of the engagement studio capabilities, unfortunately, we haven't been able to take advantage of it regularly. What do you dislike? It's not intuitive to use, we've had it for two years and it's only been in the last 4-6 months that we've been able to to semi use it. We've ended up using our old system to send emails. What problems are you solving with the product? What benefits have you realized? We wee supposed to solve list issues and email ...

Read more

AI

Administrator in Entertainment

05/31/19

2 out of 5

Pardot Implementation

What do you like best? We're big fans of the engagement studio capabilities, unfortunately, we haven't been able to take advantage of it regularly. What do you dislike? It's not intuitive to use, we've had it for two years and it's only been in the last 4-6 months that we've been able to to semi use it. We've ended up using our old system to send emails. What problems are you solving with the product? What benefits have you realized? We wee supposed to solve list issues and ...

Read more

BP

Brandon P

05/28/19

3 out of 5

Decent Lead Gen System When Integrating With SalesForce

What do you like best? I would say that the number one reason to use Pardot is for the Salesforce integration. The email marketing tools and engagement (drip) program tool is phenomenal as well. What do you dislike? It's nearly devoid of reporting features and the dashboard is useless. The user interface is lacking in clear design and leaves much to be desired. The Salesforce integration is great, but I feel they rely too much on it as the hub of their tool. What problems are ...

Read more

A

Anonymous

05/28/19

3 out of 5

Decent Lead Gen System When Integrating With SalesForce

What do you like best? I would say that the number one reason to use Pardot is for the Salesforce integration. The email marketing tools and engagement (drip program tool is phenomenal as well. What do you dislike? It's nearly devoid of reporting features and the dashboard is useless. The user interface is lacking in clear design and leaves much to be desired. The Salesforce integration is great, but I feel they rely too much on it as the hub of their tool. What problems are you ...

Read more

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].