9.8
Spot Score
OneSignal Review: Is It The Right Push Notification Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
Free Trial & Free Plan Available
GDPR
SOC 2Starts from $9 / Month, also offers free forever plan
CP
KasambaTrusted by many companies including CP
Overview
Pricing
Features
Buyer feedback
Alternatives
Customers
Media
Security & Compliance
Support
FAQ
Blogs
SpotSaaS Analysis for OneSignal
OneSignal at 4.4/5 from 418 reviews and SpotScore 9.8 serves product managers and marketing teams at small to medium businesses who need to send push notifications at scale. The platform's core strength is its automation engine, which lets teams schedule notifications and build user journey sequences without manual intervention. Competitors like Braze offer more integrations, but OneSignal's simpler feature set appeals to teams that prioritize speed over extensibility.
Push notification software delivers messages directly to users' devices to drive engagement and retention. Teams use it to replace manual notification workflows and measure open rates, click-through rates, and user lifetime value.
Quick picks:
What is OneSignal?
OneSignal takes care of the details so user can focus on building the mobile app. Its open-source push notification software lets deliver notifications to millions of users, across different devices in real time - all from one simple and easy to use API. OneSignal provides everything needed to develop and operate a successful mobile app. From feature-rich Push Notifications to App Analytics and A/B Testing, it has it all covered for under one roof.
Pricing
Starts from $9 / Month
Free Trial available
Best For
Suited for solo users, small teams, SMBs, and enterprise
Security & Compliance
SOC 2GDPRSSO & MFA supported
Data residency:Global
OneSignal Software Demo
OneSignal was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider OneSignal
- Use cases
- Mobile app developers, E-commerce platforms, Media and publishing companies
- Team types
- Product managers, Marketing teams
- Company size
- Small Business, Medium Business
- Workflow style
- Simple and streamlined
- Setup complexity
- Low
Why teams choose OneSignal
Streamlined and efficient push notification features that enhance user engagement and retention
Easy implementation with a user-friendly interface and comprehensive documentation
Robust automation capabilities for scheduling notifications and creating user journey sequences
Is OneSignal right for you?
Best for mobile apps needing easy, real-time push notifications and automation.
Choose OneSignal if
- You are a small to medium business mobile app developer seeking simple setup.
- You want an all-in-one platform combining push notifications, analytics, and A/B testing.
- You need robust automation for scheduling notifications and personalized user journeys.
Consider alternatives if
- Your enterprise requires extensive third-party app integrations and marketplace connectors.
- You need comprehensive, dedicated customer support with fast response times.
What buyers should know before shortlisting OneSignal
OneSignal stands out as a robust push notification tool that has received acclaim for its user-friendly interface and efficient performance. Users appreciate the ease of implementation and navigation, along with the comprehensive documentation and video tutorials that facilitate a seamless user experience.
The platform's ability to automate notifications and create personalized user journeys has been highlighted as a key strength, enabling businesses to engage and retain their audience effectively. While many users praise OneSignal for its reliability and support, some have mentioned issues with the availability of customer service when problems arise.
However, the general consensus remains overwhelmingly positive, emphasizing the product's impact on user engagement and the convenience it offers in reaching specific segments across various platforms. Overall, OneSignal emerges as a valuable tool for businesses looking to enhance their communication strategies and drive customer interaction efficiently.
OneSignal pros and cons
- OneSignal pros
Streamlined and efficient push notification features that enhance user engagement and retention
Easy implementation with a user-friendly interface and comprehensive documentation
Robust automation capabilities for scheduling notifications and creating user journey sequences
- OneSignal cons
Lack of a comprehensive marketplace for additional apps and connectors
Limited support resources with some users reporting issues
Ready to try it?
Get started with OneSignal
Start your free trial — no credit card required.
Still comparing?
See how it stacks up
Compare OneSignal side-by-side with top Push Notification Software alternatives.
What is the pricing of OneSignal?
OneSignal Pricing Plans
Free
Unlimited push subscribers*
1 in-app message
Email & SMS
Limited Personalization
Unlimited API Sends
Show more +
Growth
$9
/Month
$3 per 1,000 push subscribers
$3 per 1,000 in-app impressions
Includes features of Free plan, plus
Standard Personalization
Advanced In-App Messaging
Show more +
Professional
$99
/Month
$3 per 1,000 push subscribers
$3 per 1,000 in-app impressions
Include features of Growth plan, plus
Advanced Personalization
CSV Exports
Show more +
Enterprise
Includes features of Professional plan, plus
Custom Segments & Tags
Custom Contract, SLA & DPA
Onboarding & 24/7 Support
Admin Controlled 2FA
Show more +
OneSignal reviews and ratings
Buyer sentiment
Overall positive sentiment highlighting ease of use, automation capabilities, and reliable performance, tempered by concerns over support and integration limitations.
What buyers like
- Ease of use
- Automation features
- Reliable performance
Common complaints
- Limited support resources
- Lack of marketplace integrations
What users are saying
A
AhQ
09/18/25
I’ve been using OneSignal’s free plan…
I’ve been using OneSignal’s free plan for almost 18 months, mainly for push notifications. For my needs, it has been more than perfect. It works great ...
Read more
AM
Alberto M
02/12/24
"Flexibility and adaptation to the needs of the customer"
What do you like best about OneSignal? During years, we have worked with OneSignal's push notifications festures, and it has been a success. Beyond ...
Read more
PP
prerna p
01/14/24
"Double edged sword for it's relentless with faster communication."
What do you like best about OneSignal? Relentless tool with push notifications. Easy to plan and schedule when it's the right oppotune time to send ...
Read more
SW
Scott W
01/08/24
"These guys offer an amazing product, with great documentation and support."
What do you like best about OneSignal? Ease of implementation and use. Their documentation is robust, well written, and very easy to understand, and ...
Read more
EA
Enon a
01/04/24
"Notify users about updates or events"
What do you like best about OneSignal? I like how easy is to implement, use and analyze the output data What do you dislike about OneSignal?
EA
Enon a
01/04/24
"Notify users about updates or events"
What do you like best about OneSignal? I like how easy is to implement, use and analyze the output data What do you dislike about OneSignal?
- See if OneSignal fits your business
- Real pricing — no sales pressure
- A demo or quick answers, your call
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How big is your team?
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What are the features of OneSignal?
A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and…
The strategy of collecting data from social media sites and blogs and assessing that data to make business decisions is referred to as socia…
A push notification is a message sent to a customer's mobile device by an application. Customers who have downloaded your mobile app and opt…
Multi-channel messaging entails sending customized material to customers via text messages, emails, push alerts, social media, and online br…
The critical term in Notification Scheduling is "scheduling" – this is a very new concept! When a push notification is planned, such as "Tak…
Targeted notifications are sent to specified groups of subscribers. A subscriber collects input that is tailored to their preferences and re…
The process of splitting visitors to your website, viewers of digital adverts, marketing email subscribers, and others depending on a partic…
Visual notifications are a non-intrusive and ethical technique to transmit mass messaging: Visual alerts are an opt-in service, which means…
Notifications transmitted to a user's desktop or mobile web browser are web notifications. Depending on the operating system, these are aler…
OneSignal security and data handling
Key compliance certifications and security features for IT and security teams evaluating OneSignal.
Certifications
Security features
Developer & data
Alternatives to OneSignal
OneSignal Customers
CP
Kinsta
Kasamba
OneSignal Support Options
Frequently Asked Questions About OneSignal
Common questions buyers ask before choosing OneSignal.
OneSignal is a Push Notification Software. OneSignal offers Targeted Notification, Notification Scheduling, Multi-channel Messaging, Visual Notification, Web Notification and many more functionalities.
OneSignal is a strong fit if: You are a small to medium business mobile app developer seeking simple setup.; You want an all-in-one platform combining push notifications, analytics, and A/B testing.. Consider alternatives if: Your enterprise requires extensive third-party app integrations and marketplace connectors.; You need comprehensive, dedicated customer support with fast response times..
Buyers commonly note the following limitations of OneSignal: Lack of a comprehensive marketplace for additional apps and connectors; Limited support resources with some users reporting issues; Potential limitations for advanced functionality needs.
Some top alternatives to OneSignal includes VWO Engage, PushEngage, Push Monkey, PushBots and Webpushify.
OneSignal offers Free Trial, Freemium, Subscription, Quotation Based pricing models
The starting price of OneSignal is $9/Month
Ready to try it?
Get started with OneSignal
Start your free trial — no credit card required.
About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
