CallTrackingMetrics Reviews in July 2026: User Ratings, Pros & Cons
AI-Powered Call Tracking & Conversation Intelligence Software
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Starts from $65 / month when yearly, also offers free forever plan
CallTrackingMetrics Reviews & Ratings
Spotsaas Editor’s POV
CallTrackingMetrics has completely transformed how I manage and evaluate inbound call performance across my marketing channels. As a digital marketer, I rely heavily on attribution data, and the platform’s dynamic number insertion and keyword-level tracking have made ROI reporting much more accurate. What really stands out is how smoothly it integrates with ...Read more
CallTrackingMetrics pros and cons
CallTrackingMetrics offers dynamic number insertion and keyword-level tracking, making it easy for marketers to measure exactly which channels and campaigns are driving phone conversions.
The platform allows businesses to automatically record calls and gain deep insights into call duration, engagement, and caller behavior for quality assurance and training.
It integrates with major CRMs like Salesforce and marketing tools like Google Ads and HubSpot, streamlining workflows and unifying lead data across systems.
With features like geo-routing and time-of-day rules, businesses can direct calls intelligently to ensure the right agent answers at the right time.
While feature-rich, some advanced functions like automation workflows and call scoring require time and training to fully implement.
The tool is primarily focused on voice interactions and may not be ideal for businesses that rely heavily on live chat, email, or social messaging for customer engagement.
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Showing 251-260 out of 332
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Anonymous
05/21/19
Call Metrics A+
What do you like best? Easy and seamless technology that I do not have to think about when using. The most useful thing about the software is the app I have on my phone. I am able to be away from my desk and accept incoming calls from current customer to new prospects. Between the app and the softphone, I think it is a great product that I look forward to using more of. Thank you for the product. What do you dislike? Wish it was used for our outbound as well. Nothing else to report on ...
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AI
Administrator in Newspapers
05/21/19
Quality Service
What do you like best? The customization, ease of purchasing and setting up the numbers. What do you dislike? Not sure yet, give it time and then I'll be able to tell you. What problems are you solving with the product? What benefits have you realized? Inbound call tracking, looking to incorporate the app to do outbound call tracking.
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Anonymous
05/21/19
The Best Call Tracking Platform
What do you like best? I love everything about CTM. We have tested all of the major players for call tracking and CTM has great features and flexibility. It's easy to use and it integrates with everything! What do you dislike? There really isn't anything that I dislike about CTM. The only minor inconvenience is that sometimes they don't have local tracking numbers available in certain area codes. Recommendations to others considering the product: It's the best call tracking platform. I ...
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Chris C
05/21/19
The Best Call Tracking Platform
What do you like best? I love everything about CTM. We have tested all of the major players for call tracking and CTM has great features and flexibility. It's easy to use and it integrates with everything! What do you dislike? There really isn't anything that I dislike about CTM. The only minor inconvenience is that sometimes they don't have local tracking numbers available in certain area codes. Recommendations to others considering the product: It's the best call tracking ...
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Connor S
05/21/19
Premium support and high quality software at an affordable cost!
What do you like best? As a small business, we use Call Tracking Metrics to track lead generation and calls from Google/Facebook ads. Initially, this software resolved an issue that I didn't even know we had. Overall, it provides tons of valuable data I was unaware could be accurately tracked. Couldn't recommend enough! What do you dislike? We have had no huge issues with the software and the support team has been a tremendous help any time we have. They are always quick to respond ...
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Brian B
05/21/19
Very satisfied
What do you like best? Easily track calls from all web sources, trigger text messages, reporting. What do you dislike? Not too much, it does all that I need. The biggest issue is the number of calls that come in that are wrong numbers. By purchasing toll-free numbers for tracking purposes, I suppose there is no way to stop people from calling if the previous owner of the number put that number on a piece of printed marketing collateral, but we do get quite a bit of calls from people ...
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Anonymous
05/21/19
CallTrackingMetrics makes recording and reporting easy!
What do you like best? Lots of data is captured and compiled for easy and informative reporting. We're able to track all of our calls from multiple sources, and directly attribute revenue to each source. What do you dislike? The platform can be slightly difficult to navigate because there are so many options available. After spending some time learning the system, it gets easier and easier! Recommendations to others considering the product: Compared to CallRail, CallTrackingMetrics is ...
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TC
Tim C
05/21/19
Solid performance and good value
What do you like best? They just simply work. They do what they say they will, and they are very reliable about doing it. What do you dislike? The UI is a little complicated at first. That is at least partly due to the breadth of features that they offer, though. What problems are you solving with the product? What benefits have you realized? It works well "at scale" to help us track and understand calls to our clients so that we can demonstrate the ways and volumes with which we ...
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Agency in Marketing and Advertising
05/21/19
Excellent product
What do you like best? CTM is major component of our continued success with our clients. Call tracking doesn't get any better than this, and some of the features are remarkable. If we ever have an issue, calling customer support is always super easy and very helpful. A great tool that offers a lot of value at an affordable price! What do you dislike? Other than a few bugs here and there (like all software), we've had no major issues What problems are you solving with the product? ...
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Administrator in Food & Beverages
05/21/19
Perfect for Marketing Attribution
What do you like best? CallTracking Metrics is always evolving to provide new functionality to meet my needs. What do you dislike? CallTrackingMetrics sometimes will send out messages about new features that aren’t ready yet. What problems are you solving with the product? What benefits have you realized? CallTrackingMetrics replaced google voice for me, and provided so much more. I use them as my phone line for my business and also to better use my marketing budget by focusing on ...
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].