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10 Free Substly Alternatives Ranked by Real Users (2026)

Explore 10 alternatives to Substly — vetted by our editors with real user reviews, pricing, and feature comparisons.

10 top-rated free Substly alternatives at a glance

Quick answer

Short on time? The best free alternatives to Substly are Holistics, Cumul.io and SimpleKPI. Holistics leads with a SpotScore of 9 and a 4.2★ rating. All 10 are compared on score, rating, and pricing below.

Choosing the right Substly alternative comes down to fit, and these 10 business intelligence software free alternatives cover a wide range of needs. We rank them by SpotScore, which blends verified satisfaction with market presence, then ratings and pricing. Each tool is editor-checked. Use the table to compare, then read each breakdown.

ProductSpotScoreRatingPricingBest for
HolisticsStreamline your data insights, transform your decisions.9★★★★☆ 4.2(3)Freefrom $100/moteams of all sizes
Cumul.ioUnleash the potential of your business data.8.9★★★★★ 4.5(58)Freefrom $995/moteams of all sizes
SimpleKPIEmpower your performance with SimpleKPI.8.6★★★★★ 5(1)Freefrom $99/moteams of all sizes
EZlytixReal-time insights for smarter decisions.8.4★★★★★ 4.7(5)Freefrom $149 /User/Monthteams of all sizes
Zendesk ExploreTransform data into actionable insights for smarter decisions.8.3★★★★☆ 3.6Freefrom $49 /User/Monthteams of all sizes
WaytobiEmpower your business with private cloud BI.8.3★★★★☆ 4.3(1)Freefrom $29/moteams of all sizes
Easy InsightSmarter insights, effortless integration.8.2★★★★★ 4.8(50)Freefrom $29/moteams of all sizes
ZeptoUnleash the power of your data with Zepto.8.1Not yet ratedFreefrom $69 /User/Monthteams of all sizes
dataSightsUnleash the power of data with ease.8.1Not yet ratedFreefrom $167/moteams of all sizes
Deep.BITransform your data into actionable insights.7.9★★★★★ 5(4)FreeFree Trial · Subscriptionteams of all sizes

9.0

SpotScore

Holistics - Business Intelligence Software

Holistics

Streamline your data insights, transform your decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.2

3 verified reviews

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What is Holistics?

Holistics is not just business intelligence software, it's a full-fledged platform designed to help to make smarter business decisions. As for installation, the Holistics business intelligence software allows to install on premise and on the cloud. This will give maximum flexibility and choice ...

Read more about Holistics
Free Trial·

Holistics offers custom pricing plan

8.9

SpotScore

Cumul.io - Business Intelligence Software

Cumul.io

Unleash the potential of your business data.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.5

58 verified reviews

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What is Cumul.io?

Cumul.io provides businesses with the tools they need to gain valuable insight into their business data, and access this data from anywhere. Its cloud-based Business Intelligence software combines an intuitive drag-and-drop interface with powerful statistical modeling, enabling a nontechnical ...

Read more about Cumul.io
Free Trial·

Cumul.io offers custom pricing plan

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8.6

SpotScore

SimpleKPI - Business Intelligence Software

SimpleKPI

Empower your performance with SimpleKPI.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

5.0

1 verified reviews

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What is SimpleKPI?

SimpleKPI is the perfect online solution for keeping tabs on your most important performance metrics. Its comprehensive features allow you to effortlessly create, manage and monitor Key Performance Indicators (KPI). Generate visually appealing summaries of your KPIs and share them with ...

Read more about SimpleKPI
Free Trial

8.4

SpotScore

EZlytix - Business Intelligence Software

EZlytix

Real-time insights for smarter decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.7

5 verified reviews

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What is EZlytix?

EZlytix is a Business Intelligence program that enables companies of any size to make real time decisions using their databases. Using business intelligence software, users can easily browse, chart and analyze information from their company's data warehouse, eliminating the need for months-long ...

Read more about EZlytix
Free Trial

8.3

SpotScore

Zendesk Explore - Business Intelligence Software

Zendesk Explore

Transform data into actionable insights for smarter decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

3.6

Add to compare

What is Zendesk Explore?

Zendesk Explore is a no-code business intelligence software platform that powers data-driven decision making and provides actionable insights to improve the quality of service business or organization provides. Explore can help to uncover the stories in the data, answer most pressing questions ...

Read more about Zendesk Explore
Free Trial

8.3

SpotScore

Waytobi - Business Intelligence Software

Waytobi

Empower your business with private cloud BI.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.3

1 verified reviews

Add to compare

What is Waytobi?

Waytobi is revolutionizing the Business Intelligence industry by offering Private BI in a cloud-based solution. Waytobi provides powerful reporting and analytic capabilities to all users in your organization, regardless of technical skills using business intelligence software that anyone can ...

Read more about Waytobi
Free Trial

8.2

SpotScore

Easy Insight - Business Intelligence Software

Easy Insight

Smarter insights, effortless integration.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.8

50 verified reviews

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What is Easy Insight?

Easy Insight provides smarter insights with real-time dashboards. Connect various cloud applications and customize tables with integrated data sources to enable better reporting throughout your business. Empower your website with custom dashboards to create a seamless user experience. Get your ...

Read more about Easy Insight
Free Trial

8.1

SpotScore

Zepto - Business Intelligence Software

Zepto

Unleash the power of your data with Zepto.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Zepto?

Zepto is a business intelligence software that allows to analyze the usage data of website and apps. Zepto is mainly targeted at web application owners, but user can also use it for Websites. Developers will find a lot of methods they are already familiar with in Zepto. Zepton offers powerful ...

Read more about Zepto
Free Trial

8.1

SpotScore

dataSights - Business Intelligence Software

dataSights

Unleash the power of data with ease.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is dataSights?

DataSights is an automation platform that simplifies access to data through Excel, Power BI and Google Sheets. Improve decision-making, build better businesses and get a grip on performance with powerful dashboards enabling reporting with Xero, QuickBooks and other integrative tools. Accurate ...

Read more about dataSights
Free Trial

7.9

SpotScore

Deep.BI - Business Intelligence Software

Deep.BI

Transform your data into actionable insights.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

5.0

4 verified reviews

Add to compare

What is Deep.BI?

DeepBI is a business intelligence software that helps to easily create reports and visualizations from company's data. It also provides real-time monitoring of KPIs in order to save time, money and efforts. DeepBI has a simple interface to make it easy for everyone to work with the data. The ...

Read more about Deep.BI
Free Trial

Why each made the list

Holistics9Best for teams of all sizes

Flexible deployment options

Watch for: May require technical setup

Cumul.io8.9Best for teams of all sizes

Easy-to-use interface for creating dashboards quickly and efficiently.

Watch for: Some users experienced performance issues.

SimpleKPI8.6Best for teams of all sizes

Full-featured KPI management

Watch for: Limited to KPI tracking

EZlytix8.4Best for teams of all sizes

Real-time decision making

Watch for: Limited advanced features

Zendesk Explore8.3Best for teams of all sizes

No-code platform

Watch for: Limited customization

Waytobi8.3Best for teams of all sizes

Cloud-based solution

Watch for: Limited advanced analytics

Easy Insight8.2Best for teams of all sizes

Real-time dashboards

Watch for: Limited advanced analytics

Zepto8.1Best for teams of all sizes

Data manipulation

Watch for: Limited to web and app analytics

dataSights8.1Best for teams of all sizes

Excel and Power BI integration

Watch for: Limited advanced analytics

Deep.BI7.9Best for teams of all sizes

Easy report creation

Watch for: Limited advanced analytics

Why teams look for a Substly alternative

The reasons teams outgrow Substly are fairly consistent:

  • Limited features for non-e-commerce
  • Can be expensive for startups
  • Requires data input for accuracy
  • Not suitable for one-time sales

What to keep in mind choosing a Substly alternative

How the 10 free alternatives line up on price and ratings: 10 offer a free tier; paid plans run $29–$995, with Waytobi the cheapest entry point; and SimpleKPI is the highest rated at 5★ across 1 reviews.

Our ranking method.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

The top-rated alternatives to Substly are SimpleKPI (5.0★), Deep.BI (5.0★), Easy Insight (4.8★). Compare all 10 alternatives side-by-side above.

When evaluating alternatives to Substly, prioritize: Analytics, Data Analysis, Monitoring, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

Migration difficulty depends on how deeply Substly is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend shortlisting 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

Picking the best Substly alternative for your team

  • On a budget / just exploring: start with a free tier — Holistics, Cumul.io and SimpleKPI let you evaluate without paying upfront.
  • If real-user ratings matter most: SimpleKPI has the strongest star rating (5★) among the options with verified reviews.
  • Want the safest pick: Holistics has the highest Spotsaas Score (9) in this list — a strong default if you're unsure.

How to switch from Substly

Switching from Substly goes smoother with a plan. Start by exporting your data and making sure the new tool imports it cleanly. Confirm the workflows you rely on still work, run a small pilot first, and keep Substly running until everything's moved. Most options above let you test free before you commit.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].