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Smoove Alternatives: 12 Options Compared, Including Free (2026)

Explore 12 alternatives to Smoove, vetted by our editors with real user reviews, pricing, and feature comparisons.

Best free Smoove alternatives, ranked and compared

Quick answer

The quick answer: the best Smoove alternatives are zigihub, Fortifi and Encharge. zigihub tops the list with a SpotScore of 8.6 and a 4.67★ rating. Compare all 12 on score, rating, and pricing below.

If the value just isn't there with Smoove anymore, these 12 marketing automation software free alternatives are worth weighing. We rank by SpotScore (real-user satisfaction and market presence), star ratings, and pricing model, and our editors vet each pick. Scan the table for a quick view, then read the sections below for the why.

ProductSpotScoreRatingPricingBest for
zigihubMaximize your marketing potential with zigihub.8.6★★★★★ 4.67(3)Freefrom $225/moteams of all sizes
FortifiStreamline your leads with Fortifi.8.5★★★★★ 4.6(10)Freefrom $50/moteams of all sizes
EnchargeStreamline your marketing with automated precision.8.4★★★★★ 4.97(204)FreeFree Trial · Subscriptionteams of all sizes
KizenStreamline your sales and marketing efforts for success.8.4★★★★★ 4.53(40)Freefrom $20/moteams of all sizes
Vero WorkflowsEffortless automation for unparalleled user engagement.7.9★★★★☆ 4.48(25)Freefrom $44.08/moteams of all sizes
OutgrowBoost sales and engage customers effortlessly.9★★★★★ 4.86(378)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
ActiveCampaignStreamline your marketing efforts and see results.9.8★★★★★ 4.66(1887)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
CleverTapTurn data into dollars with CleverTap.9.8★★★★★ 4.74(296)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
MoosendBoost your business with Moosend's email marketing solution.8.8★★★★☆ 4.3FreeFreemium · Subscription · Quotation Basedteams of all sizes
Google Tag ManagerStreamline your web tagging process with ease.9.8★★★★☆ 4.37(66)FreeFreemium · Quotation Basedteams of all sizes
KajabiStreamline your online business and maximize profits.9.6★★★★★ 4.72(1321)FreeFree Trial · Subscriptionsmall & mid-size businesses
MarketoStreamline your marketing, boost your results.9.5★★★★☆ 4.16(2430)FreeFree Trial · Quotation Basedteams of all sizes

8.6

SpotScore

zigihub - Marketing Automation Software

zigihub

Maximize your marketing potential with zigihub.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is zigihub?

zigihub is a cloud-based marketing automation platform, designed to help businesses generate more leads, close more deals faster, and increase revenue at their company. It is an easy-to-use marketing automation software that lets you create and send highly personalized news, announcements, ...

Read more about zigihub
Free Trial·

zigihub offers custom pricing plan

8.5

SpotScore

Fortifi - Marketing Automation Software

Fortifi

Streamline your leads with Fortifi.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Fortifi?

Fortifi's cloud-based lead management software automatically captures leads from a variety of sources like websites, email, social sites and events. It also provides insights into your entire marketing campaign by managing your marketing automation program, website, customer relationship ...

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Free TrialTry Free →·

Fortifi offers custom pricing plan

8.4

SpotScore

Encharge

Encharge

Streamline your marketing with automated precision.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Encharge?

Encharge is a behavior-triggered email automation platform for SaaS companies and digital startups that need to send personalized lifecycle emails based on product usage events rather than just time-based sequences. It integrates with Stripe, HubSpot, and 50+ other tools to trigger emails from ...

Read more about Encharge
Free TrialTry Free →

8.4

SpotScore

Kizen - Marketing Automation Software

Kizen

Streamline your sales and marketing efforts for success.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Kizen?

Kizen is a CRM and marketing automation platform for mid-sized businesses looking to consolidate separate CRM, email marketing, and sales funnel tools into a single system. It centralizes customer data and automates lead nurturing and campaign workflows, reducing the tool sprawl that slows down ...

Read more about Kizen
Free TrialTry Free →·

Kizen offers custom pricing plan

7.9

SpotScore

Vero Workflows - Marketing Automation Software

Vero Workflows

Effortless automation for unparalleled user engagement.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Vero Workflows?

Introducing Vero Workflows, the ultimate marketing automation solution for software companies. With its advanced features like real-time activity streams and a visual rule builder, you can easily keep track of user actions and respond with personalized messages. Say goodbye to manual tasks and ...

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Free TrialTry Free →

9.0

SpotScore

Outgrow

Outgrow

RECOMMENDED

Boost sales and engage customers effortlessly.

Best for: SMB teams · Mid-market · Enterprise

Add to compare

What is Outgrow?

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful marketing automation solution designed specifically for high-growth ...

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Free TrialTry Free →·

Outgrow offers custom pricing plan

Spotsaas Ads

Want your product up here? Put it in front of buyers the moment they're comparing your category.

Reach in-market buyersRank above rivals2M+ buyers a year

9.8

SpotScore

ActiveCampaign - Marketing Automation Software

ActiveCampaign

RECOMMENDED

Streamline your marketing efforts and see results.

Best for: SMB teams · Mid-market · Enterprise

Add to compare

What is ActiveCampaign?

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that turns warm prospects into paying customers. It is the complete marketing ...

Read more about ActiveCampaign
Free TrialTry Free →·

Starts from $15/Month when billed annually, ~1,000 contacts ($19/mo billed monthly)

9.8

SpotScore

CleverTap - Mobile Analytics Software

CleverTap

RECOMMENDED

Turn data into dollars with CleverTap.

Best for: SMB teams · Mid-market · Enterprise

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What is CleverTap?

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...

Read more about CleverTap
Free TrialTry Free →·

CleverTap offers custom pricing plan

8.8

SpotScore

Moosend

Moosend

RECOMMENDED

Boost your business with Moosend's email marketing solution.

Best for: SMB teams · Mid-market · Enterprise

4.3

Add to compare

What is Moosend?

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to create and send professional email campaigns so you can reach out to new ...

Read more about Moosend

Moosend offers custom pricing plan

9.8

SpotScore

Google Tag Manager - Tag Management Software

Google Tag Manager

Streamline your web tagging process with ease.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

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What is Google Tag Manager?

Google Tag Manager is a freemium web application offered by Google to manage website tags and scripts. Google Tag Manager is not just for developers, but for anyone with a website or digital marketing strategy. It allows website owners to easily manage the tags that are used on their website, ...

Read more about Google Tag Manager

Google Tag Manager offers custom pricing plan

9.6

SpotScore

Kajabi - Content Management Software

Kajabi

Streamline your online business and maximize profits.

Best for: SMB teams · Mid-market

Start Free Trial

Add to compare

What is Kajabi?

Kajabi is a powerful content management system that supports businesses in their goals to profit from the Internet. It offers everything needed to manage business, customers and their sales funnel, and online content including guidebooks, ebooks, memberships and more. Content and services that ...

Read more about Kajabi
Free TrialTry Free →·

Starts from $119/Month when Billed Yearly

9.5

SpotScore

Marketo

Marketo

Streamline your marketing, boost your results.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Marketo?

Adobe Marketo Engage is a marketing automation platform used by B2B enterprise marketing and demand generation teams at mid-market and large companies. It automates email campaigns, lead nurturing, and lead scoring across channels, and integrates with Salesforce and other CRMs to route ...

Read more about Marketo
Free TrialTry Free →·

Marketo offers custom pricing plan

Smoove competitors, compared

Buyers comparing Smoove usually weigh it against these 12 marketing automation software competitors, starting with zigihub, Fortifi and Encharge. Each is compared against Smoove on rating, pricing and feature coverage below.

Sites and apps like Smoove

Searches for "sites like Smoove" and "apps like Smoove" land on the same set of options as "Smoove alternatives" — the 12 options below cover both, whether you want a like-for-like replacement or something lighter.

What each tool does well

zigihub8.6Best for teams of all sizes

Lead generation tools

Watch for: Limited reporting features

Fortifi8.5Best for teams of all sizes

Configurable and user-friendly interface that allows easy setup of SLAs, making it suitable for both technical and non-technical users.

Watch for: Frequent updates can result in system breakdowns, impacting both clients and customers.

Encharge8.4Best for teams of all sizes

Drag-and-drop flow builder makes it approachable for beginners and non-technical users.

Watch for: Limited e-commerce-specific features and integrations (e.g., Shopify, WooCommerce), making it less suitable for online retailers.

Kizen8.4Best for teams of all sizes

Provides marketing automation tools, including email campaigns, behavioral tracking, and customizable workflows, enabling businesses to streamline operations and boost productivity.

Watch for: Premium plans are costly, making it less accessible for small or young businesses.

Vero Workflows7.9Best for teams of all sizes

Enables advanced user segmentation and personalization for targeted, impactful campaigns.

Watch for: Cancellation process is reported as cumbersome and inefficient by some users.

Outgrow9Best for teams of all sizes

Quiz and calculator creation is straightforward, even for non-technical users.

Watch for: Some users found the trial's feature access misleading, requiring higher-tier plans for desired functionality post-trial.

ActiveCampaign9.8Best for teams of all sizes

Customer support is responsive, knowledgeable, and often goes beyond standard troubleshooting.

Watch for: New users face a learning curve that requires time to understand the platform's full feature set.

CleverTap9.8Best for teams of all sizes

Campaign setup is straightforward, with clear analytics and reports.

Watch for: Limited marketplace for additional apps and connectors, restricting advanced functionality.

Moosend8.8Best for teams of all sizes

Affordable pricing

Watch for: Limited advanced features

Google Tag Manager9.8Best for teams of all sizes

Easy to manage website tags and script data in one central location.

Watch for: Newcomers may find initial complexity in understanding tags, triggers, variables, and data layers without sufficient support.

Kajabi9.6Best for small & mid-size businesses

All-in-one platform for online training, websites, mailing lists, funnels, challenges, and coaching tools.

Watch for: Limited selection in the Marketplace for additional apps and connectors, restricting advanced functionalities.

Marketo9.5Best for teams of all sizes

Marketing automation covers workflows, email campaigns, lead scoring, and campaign management.

Watch for: Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

Why teams look for a Smoove alternative

Teams looking past Smoove often cite reasons like these:

  • Limited advanced features
  • Can be overwhelming for beginners
  • Integration challenges

What makes a good Smoove replacement

The quick comparison across all 12 free alternatives: 12 offer a free tier; paid plans run $20–$225, with Kizen the cheapest entry point; and Encharge is the highest rated at 4.97★ across 204 reviews.

What drives the order.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

The top-rated alternatives to Smoove are Encharge (5.0★), Outgrow (4.9★), CleverTap (4.7★). Compare all 12 alternatives side-by-side above.

When evaluating alternatives to Smoove, prioritize: Lead Scoring, Multivariate Testing, Analytics (ROI Tracking), Campaign Segmentation, Channel Management, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

Migration difficulty depends on how deeply Smoove is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend narrowing to 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

The right Smoove alternative for your situation

  • On a budget / just exploring: start with a free tier — zigihub, Fortifi and Encharge let you evaluate without paying upfront.
  • If real-user ratings matter most: Encharge has the strongest star rating (4.97★) among the options with verified reviews.
  • Want the safest pick: zigihub has the highest Spotsaas Score (8.6) in this list — a strong default if you're unsure.

How to move on from Smoove

A safe move off Smoove starts with the basics: export your data and test the import into your new tool. Make sure the workflows you depend on are covered, run a short pilot, and keep Smoove active until the migration is finished. Free tiers above make trialing easy.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].