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Best Marketing Automation Software For Free

Top picks for Marketing Automation Software available for Free

7.9

SpotScore

Unlock your marketing potential with Jepto.

5.0

Excellent

Free Trial available, Try Now

Freemium not available

Starts from $49/Month

7.9

SpotScore

AI-powered personalization for ecommerce email success.

4.8

Excellent

Free Trial available, Try Now

Freemium not available

7.9

SpotScore

Maximize conversions with precision marketing automation.

4.5

Very Good

Free Trial available, Try Now

Freemium

Starts from $79/Month

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Top rated

List of the Best Marketing Automation Software For Free as of September 2026

7.9

SpotScore

Jepto - Marketing Automation Software

Jepto

Unlock your marketing potential with Jepto.

Best for: SMB teams · Mid-market · Enterprise

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What is Jepto?

Jepto is the perfect solution for owners and managers of businesses of all sizes who want to take control of and automate their marketing processes. This machine learning-powered software helps track everything from Google Ads to website performance and provides predictive forecasting of KPIs. ...

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Free TrialTry Free →·

Starts from $49/Month

7.9

SpotScore

SwiftERM

SwiftERM

AI-powered personalization for ecommerce email success.

Best for: SMB teams · Mid-market · Enterprise

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What is SwiftERM?

SwiftERM is AI hyper-personalisation software, for ecommerce email marketing success. It uses the data captured on your site, each consumer’s purchase history, products they look at, for how long, how often, etc, to calculate what they are most likely to buy next. It then populates an email ...

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7.9

SpotScore

TargetEveryOne - Marketing Automation Software

TargetEveryOne

Maximize conversions with precision marketing automation.

Best for: Mid-market · Enterprise

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4.5

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What is TargetEveryOne?

TargetEveryOne is a marketing automation pipeline that tracks the customers' activity and engagement across multiple touchpoints, and guides them through their journey to conversion. Using this software you can easily set up automated email campaigns that help nurture and convert your buyers ...

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Free TrialTry Free →·

Starts from $79/Month, also offers free forever plan

7.9

SpotScore

Vero Workflows - Marketing Automation Software

Vero Workflows

Effortless automation for unparalleled user engagement.

Best for: SMB teams · Mid-market · Enterprise

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What is Vero Workflows?

Introducing Vero Workflows, the ultimate marketing automation solution for software companies. With its advanced features like real-time activity streams and a visual rule builder, you can easily keep track of user actions and respond with personalized messages. Say goodbye to manual tasks and ...

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Free TrialTry Free →·

Starts from $44.08/Month when Billed Yearly

7.9

SpotScore

Outfunnel - Marketing Automation Software

Outfunnel

Maximize conversions and sales with Outfunnel.

Best for: SMB teams · Mid-market · Enterprise

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What is Outfunnel?

Outfunnel is a CRM-connected email marketing tool for B2B sales and marketing teams that want to run automated email sequences and sync engagement data back into their CRM for lead scoring. It bridges marketing automation and CRM by recording email opens, clicks, and web visits as activity in ...

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Free TrialTry Free →·

Starts from $19/Month

7.9

SpotScore

MarketPlan - Marketing Automation Software

MarketPlan

Efficiently connect and engage with customers.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

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What is MarketPlan?

MarketPlan is the customer relationship management (CRM) and marketing automation software that lets you automate and manage marketing information to all customers and prospects. It allows you to build and execute a complete marketing program to generate more sales leads, increase customer ...

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Starts from $16.42/Month when Billed Yearly, also offers free forever plan

7.9

SpotScore

Beans - Marketing Automation Software

Beans

Convert visitors to loyal customers and watch your brand grow.

Best for: SMB teams · Mid-market · Enterprise

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What is Beans?

Transform the way you do marketing for your ecommerce brand with Beans - the ultimate retention marketing platform. Our fully integrated suite of solutions works like magic, helping you convert one-time visitors into loyal lifetime customers. Say goodbye to the struggle of retaining customers ...

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Free TrialTry Free →·

Starts from $29/Month

7.8

SpotScore

Apifon - Marketing Automation Software

Apifon

Grow your business with automated marketing.

Best for: SMB teams · Mid-market · Enterprise

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What is Apifon?

Apifon is a powerful all-in-one marketing automation platform that helps businesses to grow and engage their customers in efficient and automated communication. Automating messages on channels such as SMS, Viber, Email, WhatsApp and more, enables users to save time and reduce effort. The ...

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Free Trial·

Apifon offers custom pricing plan

7.8

SpotScore

SleekFlow - Marketing Automation Software

SleekFlow

Streamline your marketing process for high-quality leads.

Best for: SMB teams · Mid-market · Enterprise

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What is SleekFlow?

SleekFlow is cloud-based marketing automation software which allows you to build a fully automated, integrated and scalable marketing process for generating high quality leads who are ready to buy your product or service.It is a flexible, powerful marketing automation platform that maximizes ...

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Free TrialTry Free →·

Starts from $9/Month

7.7

SpotScore

Ayna - Marketing Automation Software

Ayna

Unleash your online business potential.

Best for: SMB teams · Mid-market · Enterprise

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What is Ayna?

Ayna is a web-based marketing automation platform for marketing teams that need to manage email campaigns, segmentation, and multi-channel outreach through a drag-and-drop interface without deep technical skills. It supports API connections to common CRMs and analytics tools, reducing manual ...

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Free TrialTry Free →·

Starts from $539/Year

7.7

SpotScore

Adwingo - Marketing Automation Software

Adwingo

Unleash the power of automation for better marketing.

Best for: SMB teams · Mid-market

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What is Adwingo?

Adwingo's marketing automation software is the perfect way to set up and run cross-platform, cost-efficient email, landing page and mobile marketing campaigns that will bring you more traffic, leads and sales. It combines email marketing with web presence management to integrate our technology ...

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Free Trial·

Starts from $99/Month, also offers free forever plan

7.6

SpotScore

Convertri - Marketing Automation Software

Convertri

Boost your sales with automated follow-ups.

Best for: SMB teams · Mid-market · Enterprise

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4.8

Add to compare

What is Convertri?

Convertri is a marketing automation tool for online marketers and e-commerce operators who need to automate email follow-up sequences for subscribers who haven't converted. It orchestrates drip campaigns triggered by subscriber behavior, reducing the manual effort of re-engaging cold leads. ...

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Free TrialTry Free →·

Starts from $53/Month

7.6

SpotScore

Triggerbee - Marketing Automation Software

Triggerbee

Building loyal customer connections, effortlessly.

Best for: SMB teams · Mid-market · Enterprise

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4.8

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What is Triggerbee?

Triggerbee is a website personalization and on-site marketing automation tool for e-commerce and B2C marketers who want to display targeted content, popups, and campaign banners based on visitor behavior. It automates on-site campaigns triggered by page visits, email opens, or content ...

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Free TrialTry Free →·

Starts from $170/Month

7.6

SpotScore

SAS Marketing Automation - Marketing Automation Software

SAS Marketing Automation

Maximize your marketing with data-driven automation.

Best for: SMB teams · Mid-market · Enterprise

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4.5

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What is SAS Marketing Automation?

SAS Marketing Automation is an enterprise-grade platform for large organizations running complex, data-heavy multi-channel marketing programs that require advanced analytics integrated directly into campaign execution. It combines a built-in data warehouse with a campaign management system, ...

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Free Trial·

SAS Marketing Automation offers custom pricing plan

7.6

SpotScore

Lumio - Marketing Automation Software

Lumio

Empowering your sales and customer success.

Best for: SMB teams · Mid-market · Enterprise

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What is Lumio?

Lumio is a marketing automation and messaging platform for SaaS and subscription businesses that need to run list-based email and SMS campaigns tied to customer lifecycle stages. It focuses on converting customers into advocates through automated follow-up workflows built around contact ...

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Free Trial·

Starts from $57/Month

7.5

SpotScore

Retainly App - Marketing Automation Software

Retainly App

Automate retention, strengthen relationships.

Best for: SMB teams · Mid-market · Enterprise

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What is Retainly App?

Retainly is a marketing automation platform built for growth-stage SaaS and e-commerce teams focused on reducing churn through behavioral triggered campaigns. It automates email, push, and in-app messaging based on user actions, replacing manual re-engagement workflows for small marketing ...

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Starts from $100/Month, also offers free forever plan

7.4

SpotScore

Karooya - Marketing Automation Software

Karooya

Maximize your ad spend, minimize your losses.

Best for: SMB teams · Mid-market · Enterprise

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What is Karooya?

Karooya is an innovative PPC Tools designed to help you reduce your Search Ad Spend. Block poor performing traffic with ease, which can otherwise lead to money lost in wasted spend. Across a variety of customers, Karooya identified wasted ad spend to be anyhthing ranging from 10% to 20%. With ...

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Free TrialTry Free →

7.4

SpotScore

Howitzer - Marketing Automation Software

Howitzer

Target, engage, and convert on Reddit effortlessly.

Best for: SMB teams · Mid-market · Enterprise

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What is Howitzer?

Howitzer is an innovative Reddit Marketing Automation tool that simplifies your marketing efforts. It aids in identifying and engaging with potential customers through targeted interactions. With access to over 500 million active Reddit users and 150 thousand niche-specific subreddits, you can ...

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Free Trial·

Starts from $59/Month

7.4

SpotScore

Mumara ONE - Marketing Automation Software

Mumara ONE

Maximize ROI with Mumara ONE.

Best for: SMB teams · Mid-market

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What is Mumara ONE?

Mumara ONE is an email marketing platform built around high deliverability, elevated open rates, and real-time campaign reporting. It includes a workflow builder, a free tier, and analytics to track and optimize ROI. The platform is designed for teams running high-volume email programs who need ...

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Starts from $17/Month, also offers free forever plan

7.3

SpotScore

7Engage - Marketing Automation Software

7Engage

Maximize your reach, engage your audience.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

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What is 7Engage?

7Engage helps businesses automate their multi-channel marketing efforts. By understanding customer preferences, businesses can tailor email campaigns to their needs and develop pre-built templates to quickly construct marketing campaigns. Then, with valuable insights and data, companies can ...

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Starts from $0/month when monthly, also offers free forever plan

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].