Trustpilot vs Brand24 Comparison
Trustpilot
Starting at $200 /Month
- Large Enterprises
- Medium Business
Trustpilot is a software solution that allows organizations to connect with customers. Trustpilot uses social media data to help companies understand their reputation and identify opportunities to improve how they respon…
Brand24
Starting at $119 /month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Brand24 is a cloud based Software as a Service (SaaS) reputation management software. It manages negative content, monitor brand mentions and provide actionable insights so that users are fully engaged across social netw…
Brand24 leads on user satisfaction with a 4.5-star rating across 387 reviews.
Trustpilot vs Brand24 — at a glance
| Feature | Trustpilot | Brand24 |
|---|---|---|
| Rating | 4.0 / 5 | 4.5 / 5 |
| Reviews | 79,567 | 387 |
| Starting price | $200 /Month | $119 /month |
| Free trial | No | Yes |
| Free version | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business |
| Category | Reputation Management Software | Reputation Management Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | — | — |
| Support modes | Business Hours, Online | Business Hours, Online |
| Certifications | GDPR | GDPR |
| Data residency | Global | Global |
Key differences between Trustpilot and Brand24
- Pricing: Trustpilot starts at $200 /Month, while Brand24 starts at $119 /month.
- Free trial: Brand24 offers a free trial; Trustpilot does not.
- Target audience: Trustpilot is built for Large Enterprises and Medium Business, while Brand24 targets Freelancers / Consultants and Large Enterprises.
- User satisfaction: Brand24 scores higher with a 4.5-star average.
- Deployment: Trustpilot supports SaaS/Web/Cloud; Brand24 supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Trustpilot vs Brand24 — find the better fit before you commit.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Reputation Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert |
Free PDF comparison
Download this Trustpilot vs Brand24 comparison
Get the full side-by-side as a PDF — these picks plus the top Reputation Management Software tools, with verified ratings, pricing and features.
- Side-by-side on pricing, features & ratings
- Plus the category top 10, scored & ranked
- Emailed to you — no on-screen download
No file downloads on screen — we email it to you. One-click unsubscribe anytime.
Biggest differences
Start here before you go deeper into features.
Best for e-commerce and marketing teams needing simple, trustworthy review management.
- You run an e-commerce business seeking authentic customer feedback integration.
- Your team values a user-friendly platform with fast, responsive customer service.
- You want a streamlined setup with a RESTful API for easy review display integration.
- You require highly customizable review workflows tailored to complex processes.
- You need advanced analytics and reporting beyond basic reputation insights.
Best for real-time brand reputation monitoring with sentiment analysis.
- You need immediate insights on brand mentions across social media.
- Your team requires an intuitive, easy-to-navigate reputation management tool.
- You want accurate sentiment analysis to gauge public perception quickly.
- Your company demands extensive API integrations for custom workflows.
- You require advanced, detailed reporting beyond basic analytics.
Trustpilot: Best for e-commerce and marketing teams needing simple, trustworthy review management. Brand24: Best for real-time brand reputation monitoring with sentiment analysis.
Description | Trustpilot is a software solution that allows organizations to connect with customers. Trustpilot uses social media data to help companies understand their reputation and identify ... Read More about Trustpilot | Brand24 is a cloud based Software as a Service (SaaS) reputation management software. It manages negative content, monitor brand mentions and provide actionable insights so that users are ... Read More about Brand24 |
|---|---|---|
Entry Level Pricing |
|
|
Free Trial Availability |
| |
SpotScoreWhat's this? ↗ | 9.8/10 | 9.0/10 |
User RatingsBased on verified Spotsaas reviews | ||
Best Company Size | Small BusinessLarge Enterprises | Small BusinessMedium Business |
Get pricing help | Get pricing help |
Software Demo
Demo |
|---|
Need a second opinion?
Get shortlist help from a software advisor
Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.
- Independent advice — matched to your business
- Understand the tradeoffs before you talk to vendors
- Free 15-min call with a software advisor.
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
How do Trustpilot and Brand24 Compare on Features?
Total Features | 7 Features | 17 Features |
|---|---|---|
Unique Features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Trustpilot and Brand24 on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Pricing Option | ||
|---|---|---|
Starting From |
|
|
Pricing Plans |
|
|
Pricing Page |  |  |
Other Details
Organization Types supported |
|
|
|---|---|---|
Platforms Supported |
|
|
Modes of support |
|
|
API Support |
|
|
Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
HIPAA | ✗ No | ✗ No |
|---|---|---|
GDPR | ✓ Yes | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Data Residency | 🌐 Global | 🌐 Global |
Trustpilot User Reviews & Rating Comparison
User Ratings | ||
|---|---|---|
Rating Distribution | ||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights ease of use, fast service, and trustworthy reviews, tempered by concerns over review credibility and limited customization. What buyers like
Common complaints
| Buyer sentiment Users generally praise Brand24 for its ease of use, real-time insights, and accurate sentiment analysis, though some express concerns about limited integrations and reporting features. What buyers like
Common complaints
|
Pros and Cons |
|
|
Positive Reviews | No reviews available for the product | No reviews available for the product |
List of Customers
Customers | No Customers information available. |  Uber  Stanford University  Carlsberg |
|---|
Media and Screenshots
Screenshots |  4 Screenshots |  9 Screenshots |
|---|---|---|
Videos |  3 Videos |  3 Videos |
Top Alternatives to Trustpilot and Brand24 in 2026
Alternatives |
|---|
Add another option to compare side by side
Search by product name to compare pricing, fit, and buyer feedback in one view.Compare similar software options
Related Blogs and Articles for Reputation Management Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Trustpilot or Brand24?
- Brand24 edges out the other on user ratings (4.5 vs 4.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Trustpilot and Brand24 offer a free trial?
- Brand24 offers a free trial. Trustpilot does not.
- What is the starting price of Trustpilot vs Brand24?
- Trustpilot starts at $200 /Month. Brand24 starts at $119 /month.
- What are the top alternatives to Trustpilot?
- Top alternatives to Trustpilot include ReviewBuzz, Reputation.com, Critique, Review Tool, Shopper Approved.
- What are the top alternatives to Brand24?
- Top alternatives to Brand24 include Cloud90, ReviewBuzz, Mentionlytics, Mention, Reputation.com.