NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Supermetrics vs Tracx Comparison

Last updated:

Supermetrics

4.4(642 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Tracx

Starting at Contact for pricing

  • Medium Business
  • Mid-Market

Introducing Tracx, the ultimate marketing toolkit tailored for businesses seeking a comprehensive solution to elevate their marketing strategies and cultivate customer loyalty. Tracx is your go-to platform offering a div…

Supermetrics leads on user satisfaction with a 4.4-star rating across 642 reviews.

Supermetrics vs Tracx — at a glance

FeatureSupermetricsTracx
Rating4.4 / 5
Reviews642
Starting price$69 /User/MonthContact for pricing
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessMedium Business, Mid-Market, Enterprise
CategoryMarketing Analytics SoftwareExperience Management Software
PlatformsSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailable
Support modesBusiness Hours, Online
CertificationsSOC 2
Data residencyGlobalGlobal

Key differences between Supermetrics and Tracx

  • Pricing: Supermetrics starts at $69 /User/Month. Tracx pricing is not publicly listed.
  • Free trial: Supermetrics offers a free trial; Tracx does not.
  • Target audience: Supermetrics is built for Large Enterprises and Medium Business, while Tracx targets Medium Business and Mid-Market.

Supermetrics vs Tracx — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Supermetrics - New SaaS Software
Talk to an expert
Talk to an expert
Tracx
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Supermetrics vs Tracx comparison

Get the full side-by-side as a PDF — these picks plus the top Marketing Analytics Software tools, with verified ratings, pricing and features.

  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
  • Emailed to you — no on-screen download

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Supermetrics vs Tracx: Biggest differences

Start here before you go deeper into features.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Tracx

Comprehensive marketing toolkit for optimizing campaigns and customer loyalty.

Choose if
  • You need an all-in-one platform to manage diverse marketing activities.
  • Your goal is to enhance customer engagement and build long-term loyalty.
  • You want robust tools tailored specifically for elevating marketing strategies.
Consider alternatives if
  • You require detailed user reviews or performance ratings to inform your choice.
  • Your focus is on niche marketing functions not covered by a broad toolkit.

Supermetrics typically suits Large Enterprises and Medium Business. Tracx tends to fit Medium Business and Mid-Market better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Introducing Tracx, the ultimate marketing toolkit tailored for businesses seeking a comprehensive solution to elevate their marketing strategies and cultivate customer loyalty. Tracx is ... Read More about Tracx

Entry Level Pricing

  • Starts from $69 , Billed Yearly
  • Not Available

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.41

(642)
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Tracx has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

Get decision help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Spotsaas advisor
Get decision help from a software advisor
  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Supermetrics and Tracx Compare on Features?

Total Features

4 Features

4 Features

Unique Features

No unique features

No unique features

Get Quote
Get Quote

Compare Supermetrics and Tracx on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $69 , Billed Yearly
      • Not Available

      Pricing Plans

      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans
      • Not Available

      Pricing Page

      Supermetrics pricing
      Tracx pricing

      Supermetrics vs Tracx: Other Details

      Organization Types supported

      • Large Enterprises
      • Medium Business
      • Small Business
      • Freelancers
      • Individuals
      • Large Enterprises
      • Medium Business
      • Small Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Not Available
      Get help choosing
      Get help choosing

      Supermetrics vs Tracx Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      Data Residency

      🌐 Global
      🌐 Global

      Supermetrics User Reviews & Rating Comparison

      User Ratings

      No reviews available for the product

      Rating Distribution

      460

      211

      21

      6

      13

      No reviews available for this product

      Pros and Cons

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      No pros or cons available for this product

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Supermetrics or Tracx? Tell buyers what actually differs.

      Supermetrics and Tracx Customers

      Customers

      No Customers information available.

      Best Western

      Best Western

      DoubleTree

      DoubleTree

      Mercure Hotel

      Mercure Hotel

      Media and Screenshots

      Screenshots

      Supermetrics API screenshot

      8 Screenshots

      No screenshots available.

      Videos

      video-0

      5 Videos

      No videos available.

      Top Alternatives to Supermetrics and Tracx in 2026

      Expand your comparison

      Add another option to compare side by side

      Search by product name to compare pricing, fit, and buyer feedback in one view.

      Compare similar software options

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Supermetrics or Tracx?
      Supermetrics edges out the other on user ratings (4.4 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Supermetrics and Tracx offer a free trial?
      Supermetrics offers a free trial. Tracx does not.
      What is the starting price of Supermetrics vs Tracx?
      Supermetrics starts at $69 /User/Month. Tracx starts at Contact for pricing.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.
      What are the top alternatives to Tracx?
      Top alternatives to Tracx include Usabilla, Postal.io, Usedge, Pollbot, RateMyService.