Serpstat vs Supermetrics Comparison
Serpstat
Starting at Contact for pricing
- Freelancers / Consultants
- Large Enterprises
The Serpstat site is the landing page for a projected suite of SEO (search engine optimization) software apps. The target audience is small business owners who want to learn more about SEO and how it will help their onli…
Supermetrics
Starting at $69 /User/Month
- Free Trial
- Large Enterprises
- Medium Business
Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…
Serpstat leads on user satisfaction with a 4.6-star rating across 346 reviews.
Serpstat vs Supermetrics — at a glance
| Feature | Serpstat | Supermetrics |
|---|---|---|
| Rating | 4.6 / 5 | 4.4 / 5 |
| Reviews | 346 | 642 |
| Starting price | Contact for pricing | $69 /User/Month |
| Free trial | No | Yes |
| Free version | No | No |
| Best for | Freelancers / Consultants, Large Enterprises, Medium Business | Large Enterprises, Medium Business, Small Business |
| Category | SEO Software | Marketing Analytics Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Installed - Windows, Installed - Mac |
| API | Available | Available |
| Support modes | Online | Business Hours, Online |
| Certifications | GDPR | SOC 2 |
| Data residency | US | Global |
Key differences between Serpstat and Supermetrics
- Pricing: Supermetrics starts at $69 /User/Month. Serpstat pricing is not publicly listed.
- Free trial: Supermetrics offers a free trial; Serpstat does not.
- Target audience: Serpstat is built for Freelancers / Consultants and Large Enterprises, while Supermetrics targets Large Enterprises and Medium Business.
- User satisfaction: Serpstat scores higher with a 4.6-star average.
- Deployment: Serpstat supports SaaS/Web/Cloud; Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac.
Serpstat vs Supermetrics — find the better fit before you commit.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most SEO Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert |
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Biggest differences
Start here before you go deeper into features.
Cost-effective, user-friendly SEO suite for small to medium businesses.
- You are a small or medium business seeking affordable, comprehensive SEO tools.
- You want a simple, streamlined setup with quick project launch capabilities.
- You need essential SEO features like rank tracking, keyword analysis, and backlink auditing.
- You require highly detailed, granular SEO data and advanced reporting.
- You need robust API access and extensive integration capabilities for large-scale operations.
Large Enterprises, Medium Business, Small Business
Serpstat typically suits Freelancers / Consultants and Large Enterprises. Supermetrics tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | The Serpstat site is the landing page for a projected suite of SEO (search engine optimization) software apps. The target audience is small business owners who want to learn more about SEO ... Read More about Serpstat | Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics |
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Entry Level Pricing |
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Free Trial Availability |
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SpotScoreWhat's this? ↗ | 9.2/10 | Not Available |
User RatingsBased on verified Spotsaas reviews | ||
Best Company Size | 1-50 employees51-500 employees | — |
Get pricing help | Get pricing help |
Software Demo
Demo |
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How do Serpstat and Supermetrics Compare on Features?
Total Features | 10 Features | 4 Features |
|---|---|---|
Unique Features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Serpstat and Supermetrics on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Pricing Page |  |  |
Other Details
Organization Types supported |
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Platforms Supported |
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Modes of support |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | — |
Data Residency | 🇺🇸 US | 🌐 Global |
Serpstat User Reviews & Rating Comparison
User Ratings | ||
|---|---|---|
Rating Distribution | ||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Users generally appreciate Serpstat's comprehensive features and affordability but note some usability challenges and data limitations. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 711 reviews, with strong overall satisfaction. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product |
Media and Screenshots
Screenshots |  7 Screenshots |  8 Screenshots |
|---|---|---|
Videos |  4 Videos |  5 Videos |
Top Alternatives to Serpstat and Supermetrics in 2026
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Serpstat or Supermetrics?
- Serpstat edges out the other on user ratings (4.6 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Serpstat and Supermetrics offer a free trial?
- Supermetrics offers a free trial. Serpstat does not.
- What is the starting price of Serpstat vs Supermetrics?
- Serpstat starts at Contact for pricing. Supermetrics starts at $69 /User/Month.
- What are the top alternatives to Serpstat?
- Top alternatives to Serpstat include AccuRanker, Advanced Web Ranking, Raven Tools, Moz Pro, Linkdex.
- What are the top alternatives to Supermetrics?
- Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.