Moz Local vs Google My Business Comparison
Moz Local
Starting at $14.00 per month
- Small Business
- Medium Business
Unleash the power of Moz Local to expand your customer base effortlessly. With Moz Local at your fingertips, you have the ultimate tool for enhancing your online presence and attracting more potential customers. This inn…
Google My Business
Starting at Contact for pricing
- Large Enterprises
- Small Business
Google My Business is the ultimate solution for establishing your presence online with a Google Business Profile. By getting listed on Google, you can showcase your business to potential customers who are searching on bo…
Google My Business leads on user satisfaction with a 4.6-star rating across 236 reviews.
Moz Local vs Google My Business — at a glance
| Feature | Moz Local | Google My Business |
|---|---|---|
| Rating | 4.3 / 5 | 4.6 / 5 |
| Reviews | 467 | 236 |
| Starting price | $14.00 per month | Contact for pricing |
| Free trial | No | No |
| Free version | No | No |
| Best for | Small Business, Medium Business, Mid-Market | Large Enterprises, Small Business, Medium Business |
| Category | Local SEO Software | Local SEO Software |
| Platforms | — | Browser Based (Cloud) |
| API | — | — |
| Support modes | Online | |
| Certifications | GDPR | SOC 2, GDPR, ISO 27001 |
| Data residency | US | Global |
Key differences between Moz Local and Google My Business
- Pricing: Moz Local starts at $14.00 per month. Google My Business pricing is not publicly listed.
- Target audience: Moz Local is built for Small Business and Medium Business, while Google My Business targets Large Enterprises and Small Business.
- User satisfaction: Google My Business scores higher with a 4.6-star average.
Moz Local vs Google My Business — find the better fit before you commit.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Local SEO Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert | Talk to an expert Talk to an expert |
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Biggest differences
Start here before you go deeper into features.
Best for local businesses needing effortless, real-time listing management.
- You manage multiple client locations and need consistent, automated listing updates.
- You want to improve local search visibility with minimal setup and complexity.
- You operate a small to mid-sized business or franchise requiring synchronized location data.
- You require advanced SEO features beyond local listing management.
- You are a large enterprise with complex, multi-national SEO needs.
Best free tool for managing local business presence on Google Search and Maps.
- You run a local retail, restaurant, or service business with a physical location.
- You want a simple, no-cost way to create and manage your Google Business Profile.
- You need direct visibility on Google Search and Maps without complex setup.
- Your business lacks a physical location to list on Google Maps.
- You require advanced local SEO analytics, customization, or multi-location management.
Moz Local: Best for local businesses needing effortless, real-time listing management. Google My Business: Best free tool for managing local business presence on Google Search and Maps.
Description | Unleash the power of Moz Local to expand your customer base effortlessly. With Moz Local at your fingertips, you have the ultimate tool for enhancing your online presence and attracting ... Read More about Moz Local | Google My Business is the ultimate solution for establishing your presence online with a Google Business Profile. By getting listed on Google, you can showcase your business to potential ... Read More about Google My Business |
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Entry Level Pricing |
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User RatingsBased on verified Spotsaas reviews | ||
Best Company Size | 1-50 employees51-500 employees | 1-50 employees51-500 employees |
Get pricing help | Get pricing help |
Software Demo
Demo |
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Compare Moz Local and Google My Business on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Pricing Page |  | Pricing information not available |
Other Details
Organization Types supported |
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Platforms Supported |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | ✓ Yes |
|---|---|---|
HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | — | ✓ Yes |
Single Sign-On (SSO) | — | ✓ Yes |
Multi-Factor Auth (MFA) | — | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Data Residency | 🇺🇸 US | 🌐 Global |
Moz Local User Reviews & Rating Comparison
User Ratings | 4.3 (based on 467 reviews) | 4.6 (based on 236 reviews) |
|---|---|---|
Rating Distribution | ||
List of Customers
Customers |  Zillow  99designs  trivago | No Customers information available. |
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Media and Screenshots
Screenshots |  3 Screenshots |  1 Screenshots |
|---|---|---|
Videos |  1 Videos |  2 Videos |
Top Alternatives to Moz Local and Google My Business in 2026
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Moz Local or Google My Business?
- Google My Business edges out the other on user ratings (4.6 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Moz Local and Google My Business offer a free trial?
- Neither Moz Local nor Google My Business currently lists a free trial.
- What is the starting price of Moz Local vs Google My Business?
- Moz Local starts at $14.00 per month. Google My Business starts at Contact for pricing.
- What are the top alternatives to Moz Local?
- Top alternatives to Moz Local include HustleSEO, Whitespark Local Rank Tracker, Local Ranking, GMBapi, Therr for Business.
- What are the top alternatives to Google My Business?
- Top alternatives to Google My Business include Localiza.me, RocketData, Uberall, Whitespark Local Rank Tracker, Local Ranking.