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MarketPlan vs Hive9 Comparison

Last updated:

MarketPlan

4.8(85 reviews)

Starting at $16.42 /Month

  • Individuals
  • Large Enterprises

MarketPlan is the customer relationship management (CRM) and marketing automation software that lets you automate and manage marketing information to all customers and prospects. It allows you to build and execute a comp…

Hive9

2.8(20 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Hive9 is a marketing performance management system that provides companies access to a range of features for improved marketing planning and execution. Its goal-setting, tracking, calendar, collaboration and activity pla…

MarketPlan leads on user satisfaction with a 4.8-star rating across 85 reviews.

MarketPlan vs Hive9 — at a glance

FeatureMarketPlanHive9
Rating4.8 / 52.8 / 5
Reviews8520
Starting price$16.42 /MonthContact for pricing
Free trial No No
Free version No No
Best forIndividuals, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small Business
CategoryMarketing Automation SoftwareMarketing Attribution Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsGDPR
Data residencyUS

Key differences between MarketPlan and Hive9

  • Pricing: MarketPlan starts at $16.42 /Month. Hive9 pricing is not publicly listed.
  • Target audience: MarketPlan is built for Individuals and Large Enterprises, while Hive9 targets Large Enterprises and Medium Business.
  • User satisfaction: MarketPlan scores higher with a 4.8-star average.
  • Deployment: MarketPlan supports SaaS/Web/Cloud; Hive9 supports SaaS/Web/Cloud.

MarketPlan vs Hive9 — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

MarketPlan - Marketing Automation Software
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Talk to an expert
Hive9 - New SaaS Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

MarketPlan

Best for

Individuals, Large Enterprises, Medium Business

Hive9

Best for integrated marketing planning with budget and team collaboration features.

Choose if
  • You need detailed marketing budget and expense tracking by vendor, region, and product.
  • Your team requires enhanced visibility and collaboration on marketing activities and planning.
  • You are a medium or large enterprise marketing or finance team managing complex campaigns.
Consider alternatives if
  • You are a small business with limited marketing budgets and simpler needs.
  • You require advanced, out-of-the-box marketing attribution analytics and transparent pricing.

MarketPlan typically suits Individuals and Large Enterprises. Hive9 tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

MarketPlan is the customer relationship management (CRM) and marketing automation software that lets you automate and manage marketing information to all customers and prospects. It allows ... Read More about MarketPlan

Hive9 is a marketing performance management system that provides companies access to a range of features for improved marketing planning and execution. Its goal-setting, tracking, calendar, ... Read More about Hive9

Entry Level Pricing

  • Starts from $16.42 , Billed Yearly
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

7.9/10

Not Available

User Ratings

Based on verified Spotsaas reviews

4.8

(85)

2.8

(20)

Best Company Size

Medium BusinessLarge Enterprises
Get pricing help
Get pricing help

Software Demo

Demo

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How do MarketPlan and Hive9 Compare on Features?

Total Features

4 Features

6 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare MarketPlan and Hive9 on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $16.42 , Billed Yearly
      • Not Available

      Pricing Plans

      • Not Available

      Pricing Page

      MarketPlan pricing

      Pricing information not available

      Other Details

      Organization Types supported

      • Large Enterprises
      • Medium Business
      • Small Business
      • Freelancers
      • Individuals
      • Large Enterprises
      • Medium Business
      • Small Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      Data Residency

      🇺🇸 US

      MarketPlan User Reviews & Rating Comparison

      User Ratings

      2.8

      (based on 20 reviews)

      Rating Distribution

      3

      0

      0

      0

      1

      0

      0

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is very strong across 4 reviews, with consistently positive feedback.

      What buyers like

      • Comprehensive CRM features
      • Automates marketing processes
      • Improves customer satisfaction

      Common complaints

      • Steep learning curve
      • Limited integrations
      • Can be expensive

      Buyer sentiment

      Mixed to negative user sentiment with concerns about usability and limited feature clarity.

      What buyers like

      • Marketing planning features
      • Budget and expense tracking
      • Team collaboration

      Common complaints

      • Lack of pricing transparency
      • Limited user satisfaction

      Pros and Cons

      • Offers a complete marketing solution for businesses.

      • Integrates CRM capabilities with marketing automation.

      • Provides detailed analytics for informed decision-making.

      • May require training for effective use.

      • Pricing can be a barrier for small businesses.

      • Comprehensive marketing planning and collaboration tools

      • Detailed budget and expense management by vendor, region, and product

      • Improved visibility into marketing activities and spending

      • Lack of transparent pricing information

      • Limited user ratings and mixed feedback (2.8 average rating)

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      No Customers information available.

      Zebra

      Zebra

      Thomson Reuters

      Thomson Reuters

      Illumina

      Illumina

      Media and Screenshots

      Screenshots

      Mind Map

      2 Screenshots

      No screenshots available.

      Videos

      video-0

      3 Videos

      video-0

      1 Videos

      Top Alternatives to MarketPlan and Hive9 in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, MarketPlan or Hive9?
      MarketPlan edges out the other on user ratings (4.8 vs 2.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do MarketPlan and Hive9 offer a free trial?
      Neither MarketPlan nor Hive9 currently lists a free trial.
      What is the starting price of MarketPlan vs Hive9?
      MarketPlan starts at $16.42 /Month. Hive9 starts at Contact for pricing.
      What are the top alternatives to MarketPlan?
      Top alternatives to MarketPlan include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
      What are the top alternatives to Hive9?
      Top alternatives to Hive9 include MarketPlan, advos, Singular, Qualified, Intelliad.

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