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Kong vs Supermetrics Comparison

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Kong

3.9(15 reviews)

Starting at $250 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Kong is API management software, that allows Web and Mobile applications to access data, content and functions published by 3rd party providers. Kong works with any Public or Private API as well as any type of data sourc…

Supermetrics

4.4(642 reviews)

Starting at $69 /User/Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…

Supermetrics leads on user satisfaction with a 4.4-star rating across 642 reviews.

Kong vs Supermetrics — at a glance

FeatureKongSupermetrics
Rating3.9 / 54.4 / 5
Reviews15642
Starting price$250 /Month$69 /User/Month
Free trial Yes Yes
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryAPI Management SoftwareMarketing Analytics Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailable
Support modesOnlineBusiness Hours, Online
CertificationsSOC 2, GDPR, ISO 27001SOC 2
Data residencyGlobalGlobal

Key differences between Kong and Supermetrics

  • Pricing: Kong starts at $250 /Month, while Supermetrics starts at $69 /User/Month.
  • User satisfaction: Supermetrics scores higher with a 4.4-star average.
  • Deployment: Kong supports SaaS/Web/Cloud; Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac.

Kong vs Supermetrics — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most API Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Kong - API Management Software
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Supermetrics - New SaaS Software
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Biggest differences

Start here before you go deeper into features.

Kong

Best for enterprises needing flexible, extensible API management with strong developer focus.

Choose if
  • You require a highly customizable API gateway with plugin-oriented architecture.
  • Your team consists of API developers, DevOps, or technical product managers.
  • You operate a medium to large enterprise with complex microservices architectures.
Consider alternatives if
  • Your team includes non-technical users needing an intuitive, user-friendly UI.
  • You are a small business lacking dedicated API development resources.

Supermetrics

Best for

Large Enterprises, Medium Business, Small Business

Kong typically suits Large Enterprises and Medium Business. Supermetrics tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Kong is API management software, that allows Web and Mobile applications to access data, content and functions published by 3rd party providers. Kong works with any Public or Private API as ... Read More about Kong

Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics

Entry Level Pricing

  • Starts from $250
  • Starts from $69 , Billed Yearly

Free Trial Availability

  • Free Trial available

SpotScore

What's this? ↗

9.3/10

Not Available

User Ratings

Based on verified Spotsaas reviews

3.87

(15)

4.41

(642)

Best Company Size

Medium BusinessLarge Enterprises
Get pricing help
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Software Demo

Demo

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How do Kong and Supermetrics Compare on Features?

Total Features

10 Features

4 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Kong and Supermetrics on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $250
      • $69 , Billed Yearly

      Pricing Plans

      • Not Available
      • Hobby (Google Sheets)

        • Number of Reports : Unlimited

        • Number of License Users : 1

        • Data Sources : Google Analytics

        Show more +

      • Pro (Google Sheets)

        • Includes features of Hobby plan, plus

        • Data sources : All (excluding Adobe Analytics, Adform, Google Ad Manager, Google Campaign Manager, Google Display and Video 360, Google Search Ads 360, HubSpot Professional and Enterprise)

        • Scheduled refresh : Daily, Weekly, Monthly

        Show more +

      • Super Pro (Google Sheets)

        • Includes features of Pro plan, plus

        • Data sources : All (excluding HubSpot Professional and Enterprise)

        • Scheduled Refresh : Hourly

        Show more +

      • Browse all pricing plans

      Pricing Page

      Kong pricing
      Supermetrics pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No

      GDPR

      ✓ Yes

      ISO 27001

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🌐 Global
      🌐 Global

      Kong User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      6

      7

      1

      0

      1

      460

      211

      21

      6

      13

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Overall positive sentiment highlights Kong's flexibility, strong community support, and extensibility, tempered by concerns over usability and interface performance.

      What buyers like

      • Flexibility and versatility
      • Community and documentation support
      • Plugin architecture and extensibility

      Common complaints

      • Complex and slow interface
      • Lack of user-friendly UI for non-developers

      Buyer sentiment

      Buyer sentiment is positive across 711 reviews, with strong overall satisfaction.

      What buyers like

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.
      • A wide variety of connectors lets users combine many data sources in one place.
      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      Common complaints

      • Many reviewers find the pricing high, especially for sole traders or small users.
      • Some report occasional bugs, instability or needing to reconnect data sources.
      • A few note limits on the number of connections or datasources.

      Pros and Cons

      • Highly flexible and versatile with plugin-oriented architecture

      • Strong documentation and active developer community

      • Open source with built-in plugins enhancing extensibility

      • Interface can be slow and intimidating for novice users

      • Limited plugin development support for Python, Ruby, and JavaScript

      • Reviewers find it easy to use, pulling data fast and reliably with minimal training.

      • A wide variety of connectors lets users combine many data sources in one place.

      • Integration with Looker Studio and Google Sheets automates reporting effectively.

      • Many reviewers find the pricing high, especially for sole traders or small users.

      • Some report occasional bugs, instability or needing to reconnect data sources.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Kong or Supermetrics? Tell buyers what actually differs.

      List of Customers

      Customers

      Expedia

      Expedia

      Verifone

      Verifone

      WeWork

      WeWork

      No Customers information available.

      Media and Screenshots

      Screenshots

      Automatic Alerts

      2 Screenshots

      Supermetrics API screenshot

      8 Screenshots

      Videos

      video-0

      1 Videos

      video-0

      5 Videos

      Top Alternatives to Kong and Supermetrics in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Kong or Supermetrics?
      Supermetrics edges out the other on user ratings (4.4 vs 3.9). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Kong and Supermetrics offer a free trial?
      Yes, both Kong and Supermetrics offer a free trial.
      What is the starting price of Kong vs Supermetrics?
      Kong starts at $250 /Month. Supermetrics starts at $69 /User/Month.
      What are the top alternatives to Kong?
      Top alternatives to Kong include Akana Platform, 3scale, Apigee Edge, WSO2 API Manager, Tyk API Management Platform.
      What are the top alternatives to Supermetrics?
      Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.