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Kixie vs Clay Comparison

Last updated:

Kixie

4.7(740 reviews)

Starting at $35 paid

  • Small Business
  • Mid-Market

Kixie is an AI-powered sales dialer and engagement platform that integrates deeply with HubSpot and Salesforce to enable one-click calling, automated SMS, local presence dialing, and call coaching directly from the CRM.…

Clay

4.7(213 reviews)

Starting at Free free

  • Free Trial
  • Small Business
  • Mid-Market

Clay is a GTM data enrichment and automation platform that combines 100+ data providers into a single spreadsheet-like interface. Teams use Clay to build highly targeted prospect lists, enrich CRM records with real-time…

Kixie vs Clay — at a glance

FeatureKixieClay
Rating4.7 / 54.7 / 5
Reviews740213
Starting price$35 paidFree free
Free trial No Yes
Free version No No
Best forSmall Business, Mid-MarketSmall Business, Mid-Market, Enterprise
CategoryAuto Dialer SoftwareLead Generation Software
PlatformsCloud, Mobile - iOS, Mobile - Android, Chrome ExtensionCloud
APIAvailableAvailable
Support modesEmail Support, Phone Support, Live Chat, Help Center, Onboarding SupportEmail Support, Live Chat, Help Center, Knowledge Base, Community Forum

Key differences between Kixie and Clay

  • Pricing: Kixie starts at $35 paid, while Clay starts at Free free.
  • Free trial: Clay offers a free trial; Kixie does not.
  • Deployment: Kixie supports Cloud, Mobile - iOS, Mobile - Android, Chrome Extension; Clay supports Cloud.

Kixie vs Clay — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Auto Dialer Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

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Biggest differences

Start here before you go deeper into features.

Kixie

Best for

Small Business, Mid-Market

Clay

Best for

Small Business, Mid-Market, Enterprise

Kixie typically suits Small Business and Mid-Market. Clay tends to fit Small Business and Mid-Market better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Kixie is an AI-powered sales dialer and engagement platform that integrates deeply with HubSpot and Salesforce to enable one-click calling, automated SMS, local presence dialing, and call ... Read More about Kixie

Clay is a GTM data enrichment and automation platform that combines 100+ data providers into a single spreadsheet-like interface. Teams use Clay to build highly targeted prospect lists, ... Read More about Clay

Entry Level Pricing

  • Starts from $35 , per user/month
  • Starts from Free

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

9.4/10

9.4/10

User Ratings

Based on verified Spotsaas reviews
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Kixie

  • CRM-Native Dialing: Calling directly from HubSpot or Salesforce records with automatic activity logging eliminates tab-switching and manual CRM updates — reps stay in their workflow.
  • More Conversations Per Hour: PowerCall multi-line dialing connects reps only to live humans, eliminating voicemail and ring-time waste and tripling effective calling capacity.
  • Higher Answer Rates: Local presence dialing shows a local number to prospects, significantly improving pick-up rates versus an unknown out-of-state number.

Clay

  • Best-in-Class Data Coverage: By routing enrichment requests through 100+ providers in priority order, Clay delivers higher email/phone match rates than any single-vendor enrichment tool.
  • Eliminates Manual Research: Claygent automates the browsing, extraction, and summarization tasks that previously required hours of manual SDR research per prospect.
  • Personalization at Scale: Clay generates unique, context-aware messaging for each prospect based on their LinkedIn activity, company news, and job postings — at list scale.
Best fit

Best fit

Kixie

  • HubSpot-native sales teams wanting a power dialer that logs calls automatically without leaving HubSpot
  • SMB outbound sales teams looking to triple live conversation volume without switching CRMs or building custom integrations
  • Sales managers wanting real-time call coaching and automatic transcription to accelerate rep ramp time

Clay

  • RevOps teams enriching CRM records for 5,000+ accounts
  • SDR teams building ICP prospect lists with custom signals
  • Agencies building automated outbound pipelines for clients

Software Demo

Demo

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Step 1 of 4

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How do Kixie and Clay Compare on Features?

Total Features

10 Features

8 Features

Unique Features

No unique features

No unique features

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Compare Kixie and Clay on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $35 , per user/month
      • Free

      Pricing Plans

      • Integrated

        $35

        paid

        • Click-to-call

        • SMS

        • Call recording

        Show more +

      • Professional

        $65

        paid

        • PowerCall dialer

        • Local presence

        • AI transcription

        Show more +

      • Ultimate

        $95

        paid

        • Unlimited calling

        • Multi-line dialing

        • Custom integrations

        Show more +

      Other Details

      Organization Types supported

      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals
      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals
      • Freelancers

      Platforms Supported

      • Browser Based (Cloud)
      • Installed - Windows
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Installed - Windows
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Kixie User Reviews & Rating Comparison

      User Ratings

      4.7

      (based on 740 reviews)

      4.7

      (based on 213 reviews)

      Rating Distribution

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      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is very strong across 740 reviews, with consistently positive feedback.

      What buyers like

      • Best-in-class HubSpot integration — calls, SMS, voicemails, and dispositions log to HubSpot automatically without rep data entry, keeping CRM data clean.
      • PowerCall parallel dialer delivers 3-5x more live conversations per hour, directly increasing pipeline generation without adding headcount.
      • Local presence dialing matches caller ID to the prospect's area code, improving answer rates by 30-50% on average.

      Common complaints

      • Primarily US and Canada focused for telephony features; international calling capabilities and local presence are more limited outside North America.
      • Per-user pricing at the Professional tier ($65/user) adds up for larger teams; 20+ seat deployments should negotiate volume pricing.

      Buyer sentiment

      Buyer sentiment is very strong across 213 reviews, with consistently positive feedback.

      What buyers like

      • Waterfall enrichment across 100+ providers means the best available data — email, phone, firmographics — without manually juggling multiple vendor subscriptions.
      • Claygent AI agent can browse websites, extract custom signals, and write personalized email copy, removing the most time-consuming parts of manual prospecting.
      • Deep CRM integrations with Salesforce and HubSpot keep enriched data in sync without manual exports.

      Common complaints

      • Credit-based pricing can become expensive quickly at volume — users report costs escalating unexpectedly as teams scale their enrichment workflows.
      • The learning curve is steep for non-technical users; building effective Clay tables often requires understanding of APIs, webhooks, and data modeling concepts.

      Pros and Cons

      • Best-in-class HubSpot integration — calls, SMS, voicemails, and dispositions log to HubSpot automatically without rep data entry, keeping CRM data clean.

      • PowerCall parallel dialer delivers 3-5x more live conversations per hour, directly increasing pipeline generation without adding headcount.

      • Local presence dialing matches caller ID to the prospect's area code, improving answer rates by 30-50% on average.

      • Primarily US and Canada focused for telephony features; international calling capabilities and local presence are more limited outside North America.

      • Per-user pricing at the Professional tier ($65/user) adds up for larger teams; 20+ seat deployments should negotiate volume pricing.

      • Waterfall enrichment across 100+ providers means the best available data — email, phone, firmographics — without manually juggling multiple vendor subscriptions.

      • Claygent AI agent can browse websites, extract custom signals, and write personalized email copy, removing the most time-consuming parts of manual prospecting.

      • Deep CRM integrations with Salesforce and HubSpot keep enriched data in sync without manual exports.

      • Credit-based pricing can become expensive quickly at volume — users report costs escalating unexpectedly as teams scale their enrichment workflows.

      • The learning curve is steep for non-technical users; building effective Clay tables often requires understanding of APIs, webhooks, and data modeling concepts.

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Kixie or Clay?
      Kixie and Clay are closely matched with equal user ratings of 4.7. The right choice depends on your team size, budget, and specific Lead Generation Software needs.
      Do Kixie and Clay offer a free trial?
      Clay offers a free trial. Kixie does not.
      What is the starting price of Kixie vs Clay?
      Kixie starts at $35 paid. Clay starts at Free free.