KeepTruckin vs GPS Insight vs Motive vs Azuga Fleet Comparison
KeepTruckin
Starting at Contact for pricing
- Large Enterprises
- Medium Business
KeepTruckin is a web-based fleet management application that helps business owners maximize their transport efficiencies. With KeepTruckin, get the tools and data to streamline operations, accelerate growth and improve p…
GPS Insight
Starting at Contact for pricing
- Free Trial
- Freelancers / Consultants
- Large Enterprises
GPS Insight is a fleet management software that combines real-time tracking, driver behavior analytics and full vehicle diagnostics in one application. GPS Insight tracks vehicles – which includes mapping routes and send…
Motive
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Motive, formerly known as KeepTruckin, is a comprehensive software solution designed to improve safety, productivity, and profitability for businesses across various industries, including construction, agriculture, truck…
Azuga Fleet
Starting at $25 Per Vehicle Per Month
- Large Enterprises
- Medium Business
Azuga is a powerful web-based fleet management software designed to help businesses seamlessly connect with their vehicles, analyze critical data, and make informed decisions. Offering a scalable solution for small to me…
GPS Insight leads on user satisfaction with a 4.6-star rating across 270 reviews.
SpotSaaS Analysis
KeepTruckinGPS InsightMotive
The core difference between KeepTruckin and GPS Insight lies in their target market and feature set; KeepTruckin is tailored for both small and large enterprises needing comprehensive fleet management solutions, while GPS Insight focuses on medium-sized fleets with an emphasis on compliance and diagnostics. Ideal buyers for KeepTruckin are fleet managers looking for an all-in-one platform, whereas GPS Insight suits medium-sized businesses in transportation and field services requiring integrated tracking and analytics.
- Best for fleet managers needing real-time tracking - Offers AI-driven safety tools - Integrates dispatch and job management features - Suitable for small businesses and large enterprises - Enhances operational efficiency through route optimization - Ideal for teams valuing comprehensive fleet management
- Best for medium fleets with 100-1,500 vehicles - Provides integrated tracking and diagnostics - Supports compliance for various industries - Targeted at transportation, construction, and logistics sectors - Ideal for fleet managers and safety directors - Offers driver behavior analytics for improved safety
KeepTruckin vs GPS Insight vs Motive vs Azuga Fleet — at a glance
| Feature | KeepTruckin | GPS Insight | Motive | Azuga Fleet |
|---|---|---|---|---|
| Rating | 4.1 / 5 | 4.6 / 5 | — | 4.7 / 5 |
| Reviews | — | 270 | — | 158 |
| Starting price | Contact for pricing | Contact for pricing | Contact for pricing | $25 Per Vehicle Per Month |
| Free trial | No | Yes | No | No |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Fleet Management Software | Fleet Management Software | Fleet Management Software | Fleet Management Software |
| Integrations | — | — | 6+ apps | — |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | — | Available | Available |
| Support modes | 24/7 (Live rep), Online | Business Hours | Online | 24/7 (Live rep), Online |
| Certifications | SOC 2, GDPR | — | SOC 2 | — |
| Data residency | US | US | US | Global |
Key differences between KeepTruckin and GPS Insight
- Free trial: GPS Insight offers a free trial; KeepTruckin does not.
- Target audience: KeepTruckin is built for Large Enterprises and Medium Business, while GPS Insight targets Freelancers / Consultants and Large Enterprises.
- User satisfaction: GPS Insight scores higher with a 4.6-star average.
- Deployment: KeepTruckin supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; GPS Insight supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare KeepTruckin vs GPS Insight vs Motive vs Azuga Fleet — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Fleet Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
KeepTruckinMigrated to Motive Compare Motive Compare Motive | Talk to an expert Talk to an expert |
Biggest differences
Start here before you go deeper into features.
Best for fleet managers needing real-time tracking and AI-driven safety tools.
- You require integrated dispatch, job management, and insurance quote features in one platform.
- Your team values real-time tracking and route optimization to boost operational efficiency.
- You want AI coaching tools to enhance driver safety and compliance monitoring.
- Your drivers need a fully featured, easy-to-navigate mobile app for daily operations.
- Your fleet operates primarily in remote areas with poor or unreliable cellular coverage.
Best for medium fleets needing integrated tracking, diagnostics, and compliance support.
- You manage a medium-sized fleet (100-1,500 vehicles) in transportation or field services.
- You require real-time vehicle tracking combined with driver behavior analytics and diagnostics.
- You need strong regulatory compliance features including ELD and driver safety monitoring.
- You are a freelancer or very small business with minimal fleet needs.
- You need highly customizable driver event editing and location annotation capabilities.
Large Enterprises, Medium Business, Small Business
Best for SMBs needing user-friendly, real-time GPS fleet tracking and safety monitoring.
- You manage a small to medium fleet (50-1,000 employees) in field services, construction, or logistics.
- You want integrated dashcams and vehicle diagnostics for comprehensive fleet visibility.
- You need real-time driver safety scoring and behavior monitoring to improve fleet safety.
- Your company requires extensive third-party app integrations beyond Azuga’s limited marketplace.
- Your team lacks capacity or willingness for training to handle complex features.
KeepTruckin: Best for fleet managers needing real-time tracking and AI-driven safety tools. GPS Insight: Best for medium fleets needing integrated tracking, diagnostics, and compliance support.
Description | KeepTruckin is a web-based fleet management application that helps business owners maximize their transport efficiencies. With KeepTruckin, get the tools and data to streamline operations, ... Read More about KeepTruckin | GPS Insight is a fleet management software that combines real-time tracking, driver behavior analytics and full vehicle diagnostics in one application. GPS Insight tracks vehicles – which ... Read More about GPS Insight | Motive, formerly known as KeepTruckin, is a comprehensive software solution designed to improve safety, productivity, and profitability for businesses across various industries, including ... Read More about Motive | Azuga is a powerful web-based fleet management software designed to help businesses seamlessly connect with their vehicles, analyze critical data, and make informed decisions. Offering a ... Read More about Azuga Fleet |
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Spotsaas ScoreWhat's this? ↗ | 9.8/10 | 9.1/10 | 8.1/10 | 9.1/10 |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | Small BusinessLarge Enterprises | 100-1,500 employeesMedium Business | 50–1,000+ employees | 50-1,000 employeesSmall to medium-sized businesses |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
No key benefits available yet.
- Comprehensive Fleet Visibility: GPS Insight delivers real-time tracking, diagnostics, and reporting, helping businesses monitor vehicles, assets, and driver activity with precision
- Customizable Dashboards & Alerts: Users can set personalized dashboards and geofencing alerts, improving decision-making and ensuring operational accountability.
- Regulatory Compliance & Safety Tools: The platform supports ELD compliance, driver safety monitoring, and reporting to meet federal regulations and reduce risk.
- Evidence-Rich Reporting & Documentation: Safety and compliance are only as good as your documentation. GoMotiv lets users attach photos, notes, checklist histories, and hazard evidence directly to tasks and reports, creating an audit trail that’s easy to export for compliance, insurance, or internal reviews.
- Customizable Templates & Standardized Workflows: The platform comes with inspection templates and workflow builders that allow organizations to tailor forms, checklists, and procedures to their specific operations. This ensures that work is done correctly every time — whether it’s equipment checks, onboarding tasks, or safety audits.
- Real-Time Visibility & Actionable Alerts: GoMotiv’s dashboards and alert systems give supervisors and safety leaders immediate visibility into safety performance across locations. Alerts for overdue tasks, unresolved hazards, or missed inspections help teams proactively manage risk instead of reacting after the fact.
- Driver Safety & Behavior Monitoring: Azuga provides real-time driver scoring and behavior insights, promoting safer driving and reducing accident-related costs.
- Easy-to-Use Interface & Fast Deployment: Its intuitive platform and plug-and-play setup allow for rapid onboarding with minimal technical complexity.
- Integrated Dashcams & Diagnostics: Built-in support for dashcams, vehicle health monitoring, and maintenance alerts enables end-to-end fleet visibility and compliance.
Best fit
No best-fit guidance available yet.
- 100–1,500 employees
- Transportation, construction, field services, government fleets, utilities, and logistics.
- Fleet Managers, Safety Directors, Compliance Officers, Operations Managers, and Logistics Supervisors
- 50–1,000+ employees
- Construction, Manufacturing, Transportation & Logistics, Field Services, Utilities, Energy, Warehousing
- Safety Manager, Operations Manager, Compliance Manager, Fleet Manager, HSE Manager, Site Supervisor, Operations Director
- 50–1,000 employees
- Field services, construction, delivery & logistics, transportation, utilities, and commercial fleets.
- Fleet Managers, Operations Directors, Safety Coordinators, Compliance Managers, and Small Business Owners
Reasons buyers look elsewhere
No alternatives guidance available yet.
- Some organizations consider alternatives to GPS Insight when looking for a more simplified user interface tailored to smaller fleet operations.
- Businesses that require hyper-local or international tracking capabilities may seek platforms with broader geographic coverage.
- Companies with a focus on advanced AI-driven predictive maintenance often explore solutions with built-in machine learning tools.
- GoMotiv’s native integrations are helpful, but users needing wide connectivity to payroll systems, ERP platforms, CRM, IoT sensors, or IoS/Android fleet data may turn to competitors with larger integration ecosystems or open APIs.
- Teams that require deeper analytics, custom dashboards, trend forecasting, or integration with business intelligence tools might choose alternatives that offer built-in reporting or stronger data export capabilities.
- Some users report that GoMotiv’s interface feels less intuitive or dated compared with modern SaaS tools with slicker dashboards and simpler onboarding. Platforms like iAuditor, SafetyCulture, or Rippling Core tend to score higher for ease of adoption.
- Some companies explore alternatives to Azuga Fleet when they need deeper integrations with ERP or dispatching software for end-to-end logistics management.
- Organizations with international fleet operations may prefer platforms offering broader global tracking and compliance support.
- Businesses prioritizing advanced AI-driven analytics might opt for solutions with more predictive maintenance and behavior modeling capabilities.
Software Demo
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How do KeepTruckin, GPS Insight, Motive and Azuga Fleet Compare on Features?
Total Features | 11 Features | 10 Features | 19 Features | 19 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare KeepTruckin, GPS Insight, Motive and Azuga Fleet on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | — |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | — |
Single Sign-On (SSO) | ✓ Yes | — |
Multi-Factor Auth (MFA) | ✓ Yes | — |
Data Encryption | ✓ Yes | — |
Audit Logs | ✓ Yes | — |
Data Residency | 🇺🇸 US | 🇺🇸 US |
KeepTruckin vs GPS Insight vs Motive User Reviews & Rating Comparison
User Ratings | No reviews available for the product | No reviews available for the product | ||
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Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights KeepTruckin's real-time tracking, safety features, and customer support, tempered by concerns over mobile app limitations and occasional connectivity issues. What buyers like
Common complaints
| Buyer sentiment Users generally praise GPS Insight for its ease of use, accurate vehicle tracking, and responsive customer support, though some report issues with event editing and hardware reliability. What buyers like
Common complaints
| What buyers like
Common complaints
| Buyer sentiment Overall, users praise Azuga Fleet for its accurate real-time tracking, user-friendly interface, and strong customer support, while noting some complexity and integration limitations. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. | No Integration information available. |
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List of Customers
Customers |  Conner Logistics  REY Logistics  Steel View |  East Central Energy  True MHS Saves  City of Worcester |  CARVANA  KIRBY  KLX |  Menards  GRANITE  Prime Electric |
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Media and Screenshots
Screenshots |  5 Screenshots |  4 Screenshots |
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Videos |  2 Videos |  2 Videos |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, KeepTruckin or GPS Insight?
- GPS Insight edges out the other on user ratings (4.6 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do KeepTruckin and GPS Insight offer a free trial?
- GPS Insight offers a free trial. KeepTruckin does not.
- What is the starting price of KeepTruckin vs GPS Insight?
- KeepTruckin starts at Contact for pricing. GPS Insight starts at Contact for pricing.
- What are the top alternatives to KeepTruckin?
- Top alternatives to KeepTruckin include Motive, Azuga Fleet, Wialon, Fleetio, Fleet Complete.
- What are the top alternatives to GPS Insight?
- Top alternatives to GPS Insight include Motive, Azuga Fleet, Tulassi Fleet Management System, Fleetio, Fleet Complete.