Hitsteps vs Smartech vs Outgrow vs ActiveCampaign Comparison
Hitsteps
Starting at $4.99 /Month
- Large Enterprises
- Medium Business
Hitsteps is widely known for providing the most affordable and easy-to-use professional grade web analytics software. This software provides marketers with a single, consolidated view across their websites and digital pr…
Smartech
Starting at $999 /Month
- Free Trial
- Medium Business
- Small Business
Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, helping businesses from start-ups to…
Outgrow
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful…
ActiveCampaign
Starting at $29 /User/Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that…
Smartech leads on user satisfaction with a 4.5-star rating across 2 reviews.
Hitsteps vs Smartech vs Outgrow vs ActiveCampaign — at a glance
| Feature | Hitsteps | Smartech | Outgrow | ActiveCampaign |
|---|---|---|---|---|
| Rating | 4.4 / 5 | 4.5 / 5 | 4.7 / 5 | 4.5 / 5 |
| Reviews | 33 | 2 | 567 | 12,031 |
| Starting price | $4.99 /Month | $999 /Month | Contact for pricing | $29 /User/Month |
| Free trial | No | Yes | Yes | Yes |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Medium Business, Small Business | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business |
| Category | Web Analytics Software | Marketing Automation Software | Marketing Automation Software | Marketing Automation Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available | Available |
| Support modes | Online | Business Hours, Online | 24/7 (Live rep), Online | Business Hours, Online |
| Certifications | GDPR | GDPR | GDPR | SOC 2, HIPAA, GDPR |
| Data residency | US | Global | Global | Global |
Key differences between Hitsteps and Smartech
- Pricing: Hitsteps starts at $4.99 /Month, while Smartech starts at $999 /Month.
- Free trial: Smartech offers a free trial; Hitsteps does not.
- Target audience: Hitsteps is built for Large Enterprises and Medium Business, while Smartech targets Medium Business and Small Business.
- User satisfaction: Smartech scores higher with a 4.5-star average.
- Deployment: Hitsteps supports SaaS/Web/Cloud; Smartech supports SaaS/Web/Cloud.
Compare Hitsteps vs Smartech vs Outgrow vs ActiveCampaign — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Web Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Affordable, real-time web analytics ideal for medium-sized marketing teams.
- You need instant visitor insights with real-time graphics and alerts.
- Your team prefers a simple, user-friendly interface with low setup complexity.
- You want comprehensive, customizable reports without high costs.
- Your company requires extensive third-party integrations or marketplace apps.
- You need strong multilingual support for non-English speaking teams.
Medium Business, Small Business
Best for creating interactive lead generation content with easy marketing automation.
- You need to build quizzes, calculators, or surveys without coding skills.
- Your focus is on lead generation and customer engagement campaigns.
- You want a user-friendly platform with versatile customizable templates.
- Your company requires extensive third-party app integrations and marketplace options.
- You need complex, enterprise-level automation workflows beyond simple streamlined setups.
Best for SMBs needing powerful, flexible marketing automation with integrated CRM.
- You want robust automation workflows with a visual builder for complex campaigns.
- You need strong segmentation and targeting for personalized marketing efforts.
- You value responsive, knowledgeable customer support to help navigate the platform.
- You require highly advanced, flexible email design customization beyond platform limits.
- You prefer very simple, minimal automation tools with little to no learning curve.
Hitsteps typically suits Large Enterprises and Medium Business. Smartech tends to fit Medium Business and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Hitsteps is widely known for providing the most affordable and easy-to-use professional grade web analytics software. This software provides marketers with a single, consolidated view ... Read More about Hitsteps | Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, ... Read More about Smartech | Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. ... Read More about Outgrow | ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More about ActiveCampaign |
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Entry Level Pricing |
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Free Trial Availability |
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Spotsaas ScoreWhat's this? ↗ | 8.7/10 | 8.2/10 | 9.0/10 | 9.8/10 |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 50 to 500 employeesMedium Business | — | Small BusinessMedium Business | 10-500 employeesSmall to medium businesses |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Comprehensive Analytics: Hitsteps provides a robust suite of analytics tools that empower managers to track and understand user behavior on their websites. By leveraging real-time data, you can make informed decisions that enhance user experience and optimize conversion rates.
- User-Friendly Interface: Designed with simplicity in mind, Hitsteps ensures that even those without a technical background can navigate its features effortlessly. This means your team can focus on insights rather than struggling with complex software.
- Customizable Reports: We understand that every business has unique needs. Hitsteps allows administrators to generate tailored reports, making it easy to highlight the metrics that matter most to your organization and share these insights with stakeholders.
No key benefits available yet.
No key benefits available yet.
- Seamless Automation: ActiveCampaign empowers your marketing team to create highly personalized customer experiences through robust automation workflows. Imagine setting up a campaign that runs itself, engaging customers at the right moments without manual intervention.
- Advanced CRM Functionality: With its integrated CRM, ActiveCampaign helps you manage customer relationships efficiently. You'll gain insights into your sales pipeline and customer interactions, allowing you to make informed decisions that drive growth.
- Segmentation and Targeting: This platform enables precise audience segmentation, making it easier for you to tailor messages based on user behavior and preferences. By doing so, you can significantly increase engagement rates and conversions.
Best fit
- 50 to 500 employees
- Martech, Revtech, SaaS, and Consulting
- Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
No best-fit guidance available yet.
No best-fit guidance available yet.
- 10 to 500 employees
- Martech, SaaS, E-commerce, Consulting, and Nonprofits
- Marketing Managers, Sales Managers, Customer Success Representatives, and CRM Administrators
Reasons buyers look elsewhere
- Users may seek alternatives to Hitsteps if they require more advanced analytics features, as some competitors offer deeper insights and more customizable reporting options tailored to specific business needs.
- Those looking for a more user-friendly interface might consider alternatives, especially if they find Hitsteps’ navigation complex or unintuitive, impacting their overall experience and efficiency.
- Businesses with budget constraints may explore other options that provide similar functionalities at a lower cost, ensuring they stay within their financial limits while still achieving their tracking goals.
No alternatives guidance available yet.
No alternatives guidance available yet.
- Users may seek alternatives due to budget constraints, as ActiveCampaign can be relatively expensive for small businesses or startups looking for cost-effective marketing automation solutions.
- Some users might find the learning curve steep, prompting them to explore more intuitive platforms that offer user-friendly interfaces and easier onboarding processes.
- Businesses with specific needs, such as e-commerce integration or advanced CRM features, may look for alternatives that provide tailored functionalities better suited to their unique operational requirements.
Software Demo
Demo | Hitsteps has not given any software demo yet If you're the owner of this profile, add your demo.Contact us |
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How do Hitsteps, Smartech, Outgrow and ActiveCampaign Compare on Features?
Total Features | 10 Features | 30 Features | 19 Features | 30 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Hitsteps, Smartech, Outgrow and ActiveCampaign on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Other Details
Organization Types supported |
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Platforms Supported |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | — |
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HIPAA | ✗ No | — |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | — | — |
Single Sign-On (SSO) | — | — |
Multi-Factor Auth (MFA) | — | — |
Data Encryption | — | — |
Audit Logs | — | — |
Data Residency | 🇺🇸 US | 🌐 Global |
Hitsteps vs Smartech vs Outgrow User Reviews & Rating Comparison
User Ratings | ||||
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Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights ease of use and real-time analytics, tempered by concerns over limited advanced features and onboarding challenges. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 20 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Users generally praise Outgrow for its ease of use, customization options, and strong lead generation features, though some note limitations in integrations and advanced feature complexity. What buyers like
Common complaints
| Buyer sentiment Overall, buyers appreciate ActiveCampaign for its powerful automation, excellent support, and user-friendly interface, though some find the learning curve and email design limitations challenging. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers | No Customers information available. | No Customers information available. | ![]() Github ![]() Codepen ![]() VOD | ![]() Platinum Skin Care ![]() MOM ![]() Heather Read Photography |
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Media and Screenshots
Screenshots | ![]() 3 Screenshots | ![]() 7 Screenshots |
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Videos | No videos available. | ![]() 4 Videos |
Alternatives
Alternatives |
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Related Blogs and Articles for Marketing Automation Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Hitsteps or Smartech?
- Smartech edges out the other on user ratings (4.5 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Hitsteps and Smartech offer a free trial?
- Smartech offers a free trial. Hitsteps does not.
- What is the starting price of Hitsteps vs Smartech?
- Hitsteps starts at $4.99 /Month. Smartech starts at $999 /Month.
- What are the top alternatives to Hitsteps?
- Top alternatives to Hitsteps include SimilarWeb Pro, Google Analytics, Matomo, Visitor Analytics, UserSurge.
- What are the top alternatives to Smartech?
- Top alternatives to Smartech include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.

























