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GetResponse vs EngageBay vs Outgrow vs ActiveCampaign Comparison

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GetResponse

4.0(1,296 reviews)

Starting at $15.58 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

GetResponse is an online email response software that allows small businesses to create, track and send professional emails within a few clicks. With features like automatic drag-and-drop picture insertion, draft saving,…

EngageBay

4.9(491 reviews)

Starting at $13.79 /User/Month

  • Large Enterprises
  • Medium Business

EngageBay Marketing Automation allows businesses to streamline their marketing functions, and engage with their prospects and customers. With branded templates, powerful visual marketing tools and dashboard reporting, it…

Outgrow

4.9(377 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful…

ActiveCampaign

4.7(1,826 reviews)

Starting at $15 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that…

EngageBay leads on user satisfaction with a 4.9-star rating across 491 reviews.

GetResponse vs EngageBay vs Outgrow vs ActiveCampaign — at a glance

FeatureGetResponseEngageBayOutgrowActiveCampaign
Rating4.0 / 54.9 / 54.9 / 54.7 / 5
Reviews1,2964913771,826
Starting price$15.58 /Month$13.79 /User/MonthContact for pricing$15 /Month
Free trial Yes No Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium Business
CategoryEmail Marketing SoftwareMarketing Automation SoftwareMarketing Automation SoftwareMarketing Automation Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, OnlineBusiness Hours24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsGDPRGDPRGDPRSOC 2, HIPAA, GDPR
Data residencyUSGlobalGlobalGlobal

Key differences between GetResponse and EngageBay

  • Pricing: GetResponse starts at $15.58 /Month, while EngageBay starts at $13.79 /User/Month.
  • Free trial: GetResponse offers a free trial; EngageBay does not.
  • User satisfaction: EngageBay scores higher with a 4.9-star average.
  • Deployment: GetResponse supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; EngageBay supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare GetResponse vs EngageBay vs Outgrow vs ActiveCampaign — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

GetResponse - Email Marketing Software
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EngageBay - Marketing Automation Software
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GetResponse, EngageBay, Outgrow vs ActiveCampaign: Biggest differences

Start here before you go deeper into features.

GetResponse

Best for small to medium businesses needing user-friendly email marketing automation.

Choose if
  • You want an all-in-one platform combining email, landing pages, webinars, and CRM.
  • You need powerful, flexible marketing automation with complex workflow capabilities.
  • You value outstanding customer support with prompt, professional assistance.
Consider alternatives if
  • Your campaigns require consistently high email deliverability, especially to Gmail domains.
  • You need deep, advanced reporting and analytics for data-driven marketing decisions.

EngageBay

Best all-in-one marketing automation and CRM for SMBs seeking affordability.

Choose if
  • You need a combined marketing automation, CRM, and helpdesk platform.
  • Your team values an intuitive interface with robust analytics and reporting.
  • You are a small to medium business looking for cost-effective growth tools.
Consider alternatives if
  • You require extensive developer customization and advanced technical control.
  • Your business depends on complex integrations unsupported by the platform.

Outgrow

Best for creating interactive lead generation content with easy marketing automation.

Choose if
  • You need to build quizzes, calculators, or surveys without coding skills.
  • Your focus is on lead generation and customer engagement campaigns.
  • You want a user-friendly platform with versatile customizable templates.
Consider alternatives if
  • Your company requires extensive third-party app integrations and marketplace options.
  • You need complex, enterprise-level automation workflows beyond simple streamlined setups.

ActiveCampaign

Best for SMBs needing powerful, flexible marketing automation with integrated CRM.

Choose if
  • You want robust automation workflows with a visual builder for complex campaigns.
  • You need strong segmentation and targeting for personalized marketing efforts.
  • You value responsive, knowledgeable customer support to help navigate the platform.
Consider alternatives if
  • You require highly advanced, flexible email design customization beyond platform limits.
  • You prefer very simple, minimal automation tools with little to no learning curve.

GetResponse: Best for small to medium businesses needing user-friendly email marketing automation. EngageBay: Best all-in-one marketing automation and CRM for SMBs seeking affordability.

Description

GetResponse is an online email response software that allows small businesses to create, track and send professional emails within a few clicks. With features like automatic drag-and-drop ... Read More about GetResponse

EngageBay Marketing Automation allows businesses to streamline their marketing functions, and engage with their prospects and customers. With branded templates, powerful visual marketing ... Read More about EngageBay

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. ... Read More about Outgrow

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More about ActiveCampaign

Entry Level Pricing

  • Starts from $15.58 , Billed Yearly
  • Starts from $13.79 , Billed Yearly
  • Not Available
  • Starts from $15 , billed annually, ~1,000 contacts ($19/mo billed monthly)

Free Trial Availability

  • No free trial
  • Free Trial available

SpotScore

What's this? ↗

9.8/10

9.2/10

9.0/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

3.98

(1296)

4.93

(491)

4.86

(377)

4.66

(1826)

Best Company Size

1-500 employeesMedium Business
1-200 employeesMedium Business
Small BusinessMedium Business
10-500 employeesSmall to medium businesses
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

GetResponse

  • Marketing Automation: GetResponse automates marketing tasks effectively. Managers can set up advanced workflows that nurture leads without constant oversight, allowing the team to focus on strategic initiatives.
  • GetResponse combines email marketing, landing pages, webinars, and CRM features in a single platform. You can consolidate your marketing efforts in one place, reducing complexity and costs.
  • User-Friendly Interface: Executives appreciate the intuitive design of GetResponse. Even those with minimal technical expertise can use it easily. This straightforward experience improves productivity and helps team members use the software confidently.

EngageBay

  • EngageBay combines marketing automation, CRM, and helpdesk functionalities in one platform, letting managers reduce complexity and improve productivity without managing multiple tools across departments.
  • User-Friendly Interface: The intuitive design lets both administrators and team members easily work through the platform. This reduces the learning curve and allows users to use EngageBay's full capabilities quickly, maximizing return on investment.
  • Analytics: EngageBay offers powerful analytics and reporting features that provide useful insights into customer behavior and campaign performance. Executives can make data-driven decisions that improve growth and strategies.

ActiveCampaign

  • Smooth Automation: ActiveCampaign lets your marketing team create highly personalized customer experiences through reliable automation workflows. Set up a campaign that runs itself, engaging customers at the right moments without manual intervention.
  • Advanced CRM Functionality: With its integrated CRM, ActiveCampaign helps you manage customer relationships efficiently. You'll gain insights into your sales pipeline and customer interactions, allowing you to make informed decisions that drive growth.
  • Segmentation and Targeting: This platform lets you segment audiences precisely, making it easier to design messages based on user behavior and preferences. By doing so, you can significantly increase engagement rates and conversions.
Best fit

Best fit

GetResponse

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Consulting
  • Marketing Managers, Digital Marketing Specialists, Content Creators, and E-commerce Managers

EngageBay

  • 1 to 200 employees
  • Martech, SaaS, Sales Automation, Consulting, and Revtech
  • roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

ActiveCampaign

  • 10 to 500 employees
  • Martech, SaaS, E-commerce, Consulting, and Nonprofits
  • Marketing Managers, Sales Managers, Customer Success Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

GetResponse

  • Pricing is higher than Mailchimp or ConvertKit for equivalent feature sets under 10,000 contacts
  • Interface requires more clicks than Klaviyo or ActiveCampaign to access core automation workflows
  • Advanced segmentation and conditional logic are less flexible than HubSpot or Marketo for complex B2B campaigns

EngageBay

  • Users may seek alternatives due to specific feature gaps in EngageBay, such as advanced reporting capabilities or integration with specialized tools that better meet their unique business needs.
  • Some businesses might find EngageBay's pricing structure less competitive compared to other platforms that offer similar or enhanced functionalities for a more budget-friendly solution.
  • Companies with larger teams or complex workflows may look for alternatives that provide more robust project management features, enabling better collaboration and task tracking across departments.

ActiveCampaign

  • Pricing starts at $15/month for basic automation but scales to $300+/month for enterprise features — teams under 10 people often switch to Mailchimp or ConvertKit for lower entry costs
  • Interface requires 2–3 weeks of training for non-technical users; competitors like HubSpot and Klaviyo offer faster setup paths
  • E-commerce sellers need Shopify or WooCommerce native connectors that ActiveCampaign doesn't provide natively — integration requires custom API work

Software Demo

Demo

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How do GetResponse, EngageBay, Outgrow and ActiveCampaign Compare on Features?

Total Features

42 Features

56 Features

19 Features

30 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote

Compare GetResponse, EngageBay, Outgrow and ActiveCampaign on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $15.58 , Billed Yearly
          • $13.79 , Billed Yearly
          • Not Available
          • $15 , billed annually, ~1,000 contacts ($19/mo billed monthly)

          Pricing Plans

          • Free

            • 2,500 newsletters/mo

            • 1 landing page

            • Website Builder

            Show more +

          • Email Marketing

            • Includes features of Free plan, plus

            • AI subject line generator (New)

            • Unlimited newsletters

            Show more +

          • Marketing Automation

            • Includes features of Email Marketing plan, plus

            • Marketing automation

            • Event-based automation

            Show more +

          • Browse all pricing plans
          • Not Available
          • Not Available

          Pricing Page

          GetResponse pricing
          EngageBay pricing
          Outgrow pricingActiveCampaign pricing

          GetResponse, EngageBay, Outgrow vs ActiveCampaign: Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          GetResponse, EngageBay, Outgrow vs ActiveCampaign Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          —
          —

          HIPAA

          —
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          —
          —

          Single Sign-On (SSO)

          —
          —

          Multi-Factor Auth (MFA)

          —
          —

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          —
          —

          Data Residency

          🇺🇸 US
          🌐 Global

          GetResponse vs EngageBay vs Outgrow User Reviews & Rating Comparison

          User Ratings

          Rating Distribution

          765

          466

          49

          26

          237

          482

          17

          3

          0

          0

          351

          18

          5

          2

          2

          1535

          287

          32

          12

          21

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall positive sentiment highlights ease of use, automation capabilities, and customer support, tempered by concerns over deliverability and account restrictions.

          What buyers like

          • Ease of use
          • Marketing automation
          • Customer support

          Common complaints

          • Email deliverability issues
          • Account suspension policies

          Buyer sentiment

          Users generally express high satisfaction with EngageBay’s ease of use, comprehensive features, and responsive support, though some find setup and advanced integrations challenging.

          What buyers like

          • Ease of use
          • Customer support
          • Feature completeness

          Common complaints

          • Complex onboarding
          • Integration difficulties

          Buyer sentiment

          Users generally praise Outgrow for its ease of use, customization options, and strong lead generation features, though some note limitations in integrations and advanced feature complexity.

          What buyers like

          • Ease of use
          • Customizable templates
          • Customer support

          Common complaints

          • Limited integrations
          • Feature restrictions in trial

          Buyer sentiment

          Overall, buyers appreciate ActiveCampaign for its powerful automation, excellent support, and user-friendly interface, though some find the learning curve and email design limitations challenging.

          What buyers like

          • Ease of use
          • Customer support
          • Automation capabilities

          Common complaints

          • Learning curve
          • Email design limitations

          Pros and Cons

          • User-friendly interface suitable for beginners and advanced users

          • Powerful marketing automation with complex workflow capabilities

          • Outstanding customer support with prompt and professional assistance

          • Inconsistent email deliverability, especially to Gmail domains

          • Strict account suspension policies with no refunds or detailed explanations

          • All-in-one platform combining marketing automation, CRM, and helpdesk

          • User-friendly and intuitive interface reducing learning curve

          • Robust analytics and reporting for data-driven decision making

          • Onboarding can be overwhelming due to feature breadth

          • Challenges with advanced integrations like DKIM and Twilio setup

          • Highly intuitive and user-friendly interface for quiz and calculator creation

          • Versatile with a wide range of customizable templates

          • Responsive and supportive customer service with 24/7 availability

          • Trial feature access can be misleading, requiring upgrades for full functionality

          • Learning curve for advanced features like nested functions and complex variables

          • Exceptional customer support with responsive and knowledgeable assistance

          • User-friendly platform with intuitive tools accessible to beginners

          • Robust automation capabilities including a visual workflow builder

          • Steep learning curve requiring time to master features

          • Automation workflows can feel overwhelming without training

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used GetResponse, EngageBay, Outgrow, or ActiveCampaign? Tell buyers what actually differs.

          GetResponse, EngageBay, Outgrow and ActiveCampaign Customers

          Customers

          Carrefour

          Carrefour

          Zendesk

          Zendesk

          Stripe

          Stripe

          Bitcoin

          Bitcoin

          IdeasIgnite

          IdeasIgnite

          Javier Mendoza

          Javier Mendoza

          Github

          Github

          Codepen

          Codepen

          VOD

          VOD

          Platinum Skin Care

          Platinum Skin Care

          MOM

          MOM

          Heather Read Photography

          Heather Read Photography

          Media and Screenshots

          Screenshots

          Drip Email Campaign Getresponse Marketing Automation

          3 Screenshots

          Deals

          8 Screenshots

          Videos

          video-0

          4 Videos

          video-0

          5 Videos

          Alternatives to GetResponse, EngageBay, Outgrow, ActiveCampaign

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          Related Blogs and Articles for Marketing Automation Software

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, GetResponse or EngageBay?
          EngageBay edges out the other on user ratings (4.9 vs 4.0). That said, the best pick depends on your use case, so use the comparison tables above to evaluate each dimension.
          Do GetResponse and EngageBay offer a free trial?
          GetResponse offers a free trial. EngageBay does not.
          What is the starting price of GetResponse vs EngageBay?
          GetResponse starts at $15.58 /Month. EngageBay starts at $13.79 /User/Month.
          What are the top alternatives to GetResponse?
          Top alternatives to GetResponse include Moosend, SMTP, EmailOctopus, Salesforce Email Studio, Overloop CRM.
          What are the top alternatives to EngageBay?
          Top alternatives to EngageBay include Outgrow, ActiveCampaign, CleverTap, Moosend, Drip.