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Funnel vs Pega Marketing Comparison

Last updated:

Funnel

4.3(86 reviews)

Starting at $399 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated platform offers over 500 active integ…

Pega Marketing

4.2(272 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Pega is marketing analytics software that provides business data insights to sales, marketing and customer service teams. Using Pega, marketers use rich, multidimensional dashboards to monitor campaign progress and perfo…

Funnel leads on user satisfaction with a 4.3-star rating across 86 reviews.

Funnel vs Pega Marketing — at a glance

FeatureFunnelPega Marketing
Rating4.3 / 54.2 / 5
Reviews86272
Starting price$399 /MonthContact for pricing
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryMarketing Analytics SoftwareMarketing Analytics Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPR
Data residencyGlobalGlobal

Key differences between Funnel and Pega Marketing

  • Pricing: Funnel starts at $399 /Month. Pega Marketing pricing is not publicly listed.
  • Free trial: Funnel offers a free trial; Pega Marketing does not.
  • User satisfaction: Funnel scores higher with a 4.3-star average.
  • Deployment: Funnel supports SaaS/Web/Cloud; Pega Marketing supports SaaS/Web/Cloud.

Funnel vs Pega Marketing — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Funnel - Marketing Analytics Software
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Pega Marketing - Marketing Analytics Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Funnel

Best for

Large Enterprises, Medium Business, Small Business

Pega Marketing

Best for

Large Enterprises, Medium Business, Small Business

Funnel typically suits Large Enterprises and Medium Business. Pega Marketing tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated ... Read More about Funnel

Pega is marketing analytics software that provides business data insights to sales, marketing and customer service teams. Using Pega, marketers use rich, multidimensional dashboards to ... Read More about Pega Marketing

Entry Level Pricing

  • Starts from $399
  • Not Available

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.3

(86)
Get pricing help
Get pricing help

Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do Funnel and Pega Marketing Compare on Features?

Total Features

5 Features

5 Features

Unique Features

No unique features

No unique features

Get Quote
Get Quote

Compare Funnel and Pega Marketing on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $399
      • Not Available

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      Funnel pricing

      Pricing information not available

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes

      Data Residency

      🌐 Global
      🌐 Global

      Funnel User Reviews & Rating Comparison

      User Ratings

      4.2

      (based on 272 reviews)

      Rating Distribution

      69

      31

      0

      0

      0

      0

      0

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 100 reviews, with strong overall satisfaction.

      What buyers like

      • Automated data collection
      • Real-time insights
      • Over 500 integrations

      Common complaints

      • Can be overwhelming for beginners
      • Integration setup may take time
      • Limited customization options

      Buyer sentiment

      Buyer sentiment is positive across 272 reviews, with strong overall satisfaction.

      What buyers like

      • Rich multidimensional dashboards
      • Personalized content delivery
      • Optimizes campaign effectiveness

      Common complaints

      • Complex setup process
      • Steeper learning curve
      • Higher cost for small businesses

      Pros and Cons

      • Comprehensive integration options

      • Real-time insights enhance decision-making

      • User-friendly design for quick adoption

      • Initial setup may be complex

      • Overwhelming for users new to analytics

      • Offers advanced analytics for campaign optimization.

      • Facilitates personalized marketing strategies effectively.

      • Integrates well with existing sales and service tools.

      • Implementation can be time-consuming.

      • May require training for effective use.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used Funnel or Pega Marketing? Tell buyers what actually differs.

      List of Customers

      Customers

      Trivago

      Trivago

      Sas

      Sas

      Pipedrive

      Pipedrive

      No Customers information available.

      Media and Screenshots

      Screenshots

      Funnel - Automated Data Collection

      4 Screenshots

      No screenshots available.

      Videos

      video-0

      2 Videos

      video-0

      1 Videos

      Top Alternatives to Funnel and Pega Marketing in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Funnel or Pega Marketing?
      Funnel edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Funnel and Pega Marketing offer a free trial?
      Funnel offers a free trial. Pega Marketing does not.
      What is the starting price of Funnel vs Pega Marketing?
      Funnel starts at $399 /Month. Pega Marketing starts at Contact for pricing.
      What are the top alternatives to Funnel?
      Top alternatives to Funnel include LiveReport.io, Import.io, DashThis, Metric.ai, BRIDGEi2i.
      What are the top alternatives to Pega Marketing?
      Top alternatives to Pega Marketing include SAS Marketing Automation, Salesforce, MarketingPlatform, Revalyze, AutomationEdge.